BMW Group sales rise by 15% in September

Munich. The BMW Group continued its successful course worldwide in September
with a 15.1% increase in sales. In the month under review, 118,173 BMW, MINI
and Rolls-Royce cars were delivered to customers (prev.yr:102,633). For the
year up to and including September, i.e. at the end of the third quarter, the
rate of growth was 8.8% to reach 887,293 vehicles (prev.yr.: 815,317).

The BMW brand recorded a rise in sales in September of 17.0% to 98,200
automobiles (prev.yr.: 83,959). Never in the history of the company have more
BMW cars been delivered to customers in one month. Up to and including
September, the figure was 743,927 units. This is an increase of 9.7% over the
previous year (678,115). Starting from what was already a high level last year,
the increase for the MINI brand was 6,7% to 19,903 units (prev.yr.: 18,649) -
once again, a new record. Over the 9-month period, the increase was 4.2% to
142,881 MINI delivered to customers (prev.yr.:137,131). Rolls-Royce supplied 70
Phantoms in September. The number of Rolls-Royce automobiles sold since the
beginning of the year has now reached 485.

Dr. Michael Ganal, member of the Board of Management of BMW AG responsible for
sales and marketing, comments: "The new BMW 1 Series marked a major expansion
of our model range in September. Initial customer reactions show that there is
not only a demand for a premium vehicle in this segment. They have also, in
particular, confirmed the assumption that the public would welcome with
considerable interest the vehicle concept - unique in this class - of a
rear-wheel drive, which gives greater priority to handling characteristics." In
just under two weeks, 5,654 of these cars have already been handed over to
customers. The company is expecting to deliver at least 10,000 BMW 1 Series
vehicles a month for the rest of the year.

Annual target confirmed: percentage sales growth in the high single-digit range
September impressively confirmed the sustained growth path of the BMW Group.
Ganal: "We are assuming that the dynamic development of the first nine months
of 2004 will continue in the fourth quarter too. This means that we will reach
our target of increasing BMW Group sales on a yearly basis by a percentage in
the high single-digit range."
In a comparison between regions, the Asian markets have once again shown
dynamic development that is well above average. Here, in the first nine months
of the year, the increase at Group level is 13.9% to 70,339 automobiles
delivered (prev.yr.: 61,754). In the Chinese markets, sales actually rose by
20.9% to 18,781 (prev.yr.: 15,529) units.

In Europe, the clearest growth impulses were provided in those countries in
which the BMW Group has established sales subsidiaries in the last year. The
lead is taken here by Greece, with an increase of 56.0% to 4,963 BMW and MINI
vehicles delivered (prev.yr.: 3,181). Another example is Ireland, where sales
rose by a third (+33,7%) to 5,243 units (prev.yr.: 3,921).

The Motorcycles segment showed an increase on a monthly basis for the fourth
time in a row. Sales rose in September by 19.4% to 7,402 units (prev.yr.:
6,198). In a nine-month comparison, the number of deliveries is still slightly
below the previous year, due to model cycle factors. For the period up to and
including September, 1.9% fewer BMW motorcycles, or 72,186 units, were sold
than in the same period last year (73,618).

BMW Group sales in/up to & including August 2004 at a glance
In Sept. 04 comp.w.prev.yr. up to/inc. Sep.04 comp.w.prev.yr.
BMW Group Automobiles 118,173 + 15.1% 887,293 + 8.8%
BMW 98,200 + 17.0% 743,927 + 9.7%
MINI 19,903 + 6.7% 142,881
+ 4.2%
Rolls-Royce 70 - 485 -
BMW Motorcycles 7,402 + 19.4% 72,186 - 1.9%

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Corporate Communications
Michael Rebstock, Business and Finance Communication
Telephone: +49 89 382-20470, fax: +49 89 382-24418

Marc Hassinger, Business and Finance Communication
Telephone: +49 89 382-23362, fax: +49 89 382-24418

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