PressClub United Kingdom · Article.
BMW Motorrad offers complimentary navigation system with the R 1200 RT tourer
Wed Sep 03 12:00:00 CEST 2008 Press Release
Hot on the heels of the recent launch of its brand new satellite navigation system - the BMW Motorrad ZUMO - BMW Motorrad is pleased to announce that all customers purchasing an R 1200 RT, between 1 September and 19 December 2008 (inclusive), will automatically qualify for a complimentary BMW ZUMO and mounting kit.
Press Contact.
Chris Overall
BMW Group
Tel: +447815370990
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Author.
Chris Overall
BMW Group
Hot on the heels of the recent launch of its brand new satellite navigation
system - the BMW Motorrad Zūmo - BMW Motorrad is pleased to announce that all
customers purchasing an R 1200 RT, between 1 September and 19 December 2008
(inclusive), will automatically qualify for a complimentary BMW Zūmo and
mounting kit.
The BMW Zūmo was launched in July this year with a variety of rider-friendly
features giving it an edge over other car-based navigator systems and providing
an economical alternative to the popular Navigator III.
The Zūmo is highly advanced but easy to use. The bright display makes it easy
to view in any conditions, while the large icons and left handed controls make
it more functional and easy to use. In addition to being waterproof, the system
comes with a fuel and UV-resistant screen.
The Zūmo's Bluetooth capabilities provide hands-free communication, enabling it
to be linked to the rider's helmet and a mobile phone. The navigation system
also comes pre-loaded with full European mapping, all ready to plot and go.
Routes can even be loaded onto Google Earth, enabling riders to display and
share routes with others.
Further features include MP3 compatibility, a JPEG picture viewer and an
extensive 'Points of Interest' database that provides highly accurate and
useful information.
The BMW R 1200 RT remains unchallenged as the king of all tourers, recently
topping RiDE magazine's RIDER POWER survey as Britain's best bike. This popular
'Boxer twin' is available with optional Electronic Suspension Adjustment (ESA),
while the complimentary Zūmo (normally priced at over £500 with the mounting
kit) adds real value for customers.
For further information on this offer, or to find your local BMW Motorrad
dealer, please call 0800 777 155, or visit www.bmw-motorrad.co.uk
For further media information please contact:
Dan Leach BMW Motorrad UK Press & PR
Tel: 0208 607 3905 Email: dan.leach@jardine-international.com
Tony Jakeman BMW Motorrad Marketing Manager
Tel: 01344 480 185 Email: tony.jakeman@bmw.co.uk