MINI Cherished launched

MINI Cherished is a comprehensive scheme giving buyers of used MINIs a complete
package offering all-round peace of mind. It comes with 12 months unlimited
mileage warranty and Europe-wide emergency service, plus Accident Management
throughout the period of the car's life.

Virtually all MINIs sold through the scheme will come with the remainder of
their £100, five-year MINI tlc service pack, plus each car will get a thorough
going over to ensure it's in prime condition. MINI technicians will put the
car through a tough on- and off-road test, also checking paintwork and trim.

The MINI will receive a full service, if one is due in the next 4,000 miles and
undergo an independent history and mileage check. All MINI Cherished cars will
come with full 12 months MoT and have a 30 day/1000 mile commitment,
guaranteeing that if any demonstrable fault cannot be fixed, the car will be
replaced with a like-for-like MINI.

MINI Cherished is also available on other used cars sold at the MINI dealership
and, if there's less than 12 months left on that manufacturer's warranty, the
car will come with a 12 month MINI Cherished warranty instead.

MINI Cherished Warranty
This covers all factory fitted mechanical and electrical components, including
the battery and exhaust system (on MINIs only). Routine service items such as
brake pads and discs are not covered, but the warranty can be extended year on
year as long as the MINI continues to be serviced by the MINI dealer.

MINI Emergency Service
In case of a medical emergency in the UK or abroad, one 'phone call at any hour
of the day will secure medical attention, hospital transfer back to the UK and
the recovery of the MINI. It even provides a driver to collect friends, family
and all belongings.

MINI Accident Management
In the unfortunate incident of an accident, the MINI will be taken to a
manufacturer-approved bodyshop and the owner will be provided with a
replacement car while it's being fixed. MINI will also liaise with the
insurance company and chase any uninsured losses or compensation for personal
injury.
MINI Accident Management is not available on other manufacturers' cars bought
through MINI Cherished.

Availability of MINIs through MINI Cherished will be relatively low initially,
but by the end of the year, over 3,000 MINIs are expected to have passed
through the scheme.

Trevor Houghton-Berry, General Manager, MINI said: " We've seen in the past
nine months that MINIs are their owners' pride and joy. MINI Cherished will
offer that same ownership experience in the used market, widening the appeal
and ensuring that the MINI adventure will be available to an even wider
audience."

Ends