PressClub United Kingdom · Article.
Seven times a winner for BMW at Business Car Awards 2011
Tue Jan 25 13:05:00 CET 2011 Press Release
BMW named Manufacturer of the Year for the third year in a row
send an e-mail
The BMW Group UK has scooped seven awards from one of the country’s leading fleet publications. Business Car magazine has honoured the BMW Group with the headline accolade of ‘Manufacturer of the Year’, for the third year in a row, in recognition of BMW’s diverse product portfolio and class-leading running costs.
The title ‘Business Car of the Year’ was awarded to the new BMW 5 Series for its combination of superior build quality, driving dynamics and class-leading economy, while ‘Green Car of the Year’ was scooped by the BMW 320d EfficientDynamics.
Continuing on from their success in 2010 the BMW X5 was again named ‘Large 4x4 of the year’, the BMW 3 Series took home ‘Upper Medium Car of the Year’ for the second year in a row and on top of its main billing, the new 5 Series was named ‘Executive Car of the Year’. Remaining the small car of choice for the fleet user MINI was crowned ‘Supermini of the Year’ for the ninth year in a row.
Voted for solely by its readership, the Business Car Awards reflect the opinions of the people who really matter in the fleet industry, giving the awards a particular gravitas.
“BMW’s massive achievement in providing cars that are both cost-efficient to run and desirable to staff has led to a well deserved and very impressive seven awards, including all three of the headline car awards” said Business Car Editor Paul Barker.
“The new 5-series was the obvious choice as Business Car of the Year, while the 320d Efficient Dynamics has seemingly achieved the impossible when you combine its emissions figure with its size and performance. And BMW’s model range meant it would always be the favourite for Manufacturer of the Year thanks to the stunning emissions and economy figures combined with unmatched badge appeal in the corporate sector.”
Sean Green, Sales Director BMW Group UK, said: “To win the big three from Business Car is a huge honour, as there are no other awards which can claim that they truly represent the views of the industry in quite the same way. The corporate customer is very important to BMW and with models such as the award winning 320d EfficientDynamics and new BMW 5 Series, we are dedicated to staying ahead of our rivals and exceeding customer expectations.”
The BMW Group
The BMW Group is one of the most successful manufacturers of automobiles and motorcycles in the world with its BMW, MINI and Rolls-Royce brands. As a global company, the BMW Group operates 24 production facilities in 13 countries and has a global sales network in more than 140 countries.
The BMW Group achieved a global sales volume of approximately 1.29 million automobiles and over 87,000 motorcycles for the 2009 financial year. Revenues totalled euro 50.68 billion. At 31 December 2009, the company employed a global workforce of approximately 96,000 associates.
The success of the BMW Group has always been built on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy. As a result of its efforts, the BMW Group has been ranked industry leader in the Dow Jones Sustainability Indexes for the last six years.
For further information please contact:
Krystyna Kozlowska BMW Media Relations Assistant
Tel: 01344 480707 Email: Krystyna.Kozlowska@bmw.co.uk
BMW Media Relations Manager
Tel: 01344 480829 Email: Gavin.Ward@bmw.co.uk
Wieland Bruch Product Communications Manager
Tel: 01344 480113 Email: Wieland.Bruch@bmw.co.uk
Graham Biggs Corporate Communications Director
Tel: 01344 480109 Email: Graham.Biggs@bmw.co.uk
Press office fax: 01344 480306