Do you need help? Please contact our support team from 9 to 17 CET via support.pressclub@bmwgroup.com.

PressClub United Kingdom · Article.

BMW launches dDrive dog basket to recreate the thrill of the open road at home

• BMW announces its latest pioneering dDrive technology with an innovative dog’s bed. • The dDrive dog basket is powered by a TwinPower Turbo fan to let pining pets experience the feeling of the wind in their hair from the comfort (and safety) of their own home. • Customisable in luxurious Nappa leather and 12 different colours for pampered pooches. • Owners are encouraged to visit BMW Park Lane for a test drive.

Brands
·
BMW
·
Lifestyle
·
Optional Extras, Accessories
 

Press Contact.

Gavin Ward
BMW Group

Tel: +44-1252-92-1261
Fax: +44-1344-480-306

send an e-mail

Downloads.

  
Attachments(1x, ~107.11 KB)
  
Photos(3x, ~6.04 MB)

The sheer driving pleasure of a BMW is not exclusive to drivers. Furry passengers can now enjoy the BMW dDrive dog basket, which comes with an in-built fan so pets can experience the exhilaration of the open road from the safety of their basket.

The basket is the perfect gift for dogs who love the thrill of driving but sometimes get a little too close to the edge of the window for comfort. The revolutionary carbon fibre, TwinPower Turbo fan sets a new standard in efficiency, whilst three power modes (ECO PRO, COMFORT and SPORT) to alter speed guarantee a fully customisable experience. Upholstered in luxurious Nappa leather, even the colour and finish of your BMW dDrive model can be personalised to match the unique style of your dog.

Jack Russell, Head of Product Fabrication, says: “We want everyone to be able to enjoy the sheer driving pleasure of a BMW and so we have taken our innovations in mobility solutions using carbon fibre and TwinPower Turbo technology to provide a product for a brand-new audience. Owners can also feel safe in the knowledge that their canine friends are enjoying the thrill of driving in a BMW without any potential mishaps or damage to the back seats.”

 

The BMW Group
With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.

 

In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.

 

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

 

Facebook: BMW UK

Twitter: @BMW_UK

Instagram: BMWUK

LinkedIn: BMW Group UK Limited

YouTube: BMW UK

For further information please contact:

Gavin Ward                                           BMW Media Relations Manager

Tel:  01252 921261           

Email: Gavin.Ward@bmw.co.uk

 

Lauren Prema                                       BMW Media Relations Executive

Tel: 07815 370746

Email: Lauren.Prema@bmw.co.uk   

 

Piers Scott                                            General Manager, Product and Internal Communications

Tel: 01252 921265            

Email: Piers.Scott@bmw.co.uk

 

Graham Biggs                                       Corporate Communications Director

Tel:  01252 921256           

Email:  Graham.Biggs@bmw.co.uk

Article Offline Attachments.

Article Media Material.

My.PressClub Login
 

BMW Group Streaming.

BUILT IN THE US: THE ALL-NEW BMW X3.

Here you can see the live transmission of the event in Spartanburg, USA.

open streaming site

CO2 emission information.

Fuel consumption figures based on the EU test cycle, may vary depending on the tyre format specified.

Further information on official fuel consumption figures, specific CO2 emission values and the electric power consumption of new passenger cars is included in the guideline "Guideline for fuel consumption, CO2 emissions and electric power consumption of new passenger cars", which can be obtained from all dealerships, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at http://www.dat.de.

Latest Facts & Figures.

January pricelist - BMW 3 Series
Fri Jan 25 16:00:00 CET 2013
M3
January pricelist - BMW X models
Fri Jan 25 16:00:00 CET 2013
X5 M
January pricelist - BMW 5 Series
Fri Jan 25 16:00:00 CET 2013
M5
January pricelist - BMW Z4
Fri Jan 25 16:00:00 CET 2013
Z4
January pricelist - BMW 1 Series
Fri Jan 25 16:00:00 CET 2013
1 Series
Show all

Add your filter tags.

Press Release
Press Kit
Speech
Fact & Figures
Updates
Top-Topic
Submit filter
Clear all
 
Sun
Mon
Tue
Wed
Thu
Fri
Sat
 
Login