PressClub United Kingdom · Article.
Imposing presence, exclusive charisma: the BMW X7 Dark Shadow Edition.
Fri Jul 24 00:01:00 CEST 2020 Press Release
• The first Edition model of BMW’s luxury SUV. • Offered exclusively on the range-toping M50i variant • Exclusive Edition features as well as a comprehensive list of standard specification. • Only 500 units will be built globally, with 10 destined for the UK market. • Production will take place at BMW Plant Spartanburg, USA. • Customers will be able to register their interest via a BMW Retailer from today.
Press Contact.
Chris Overall
BMW Group
Tel: +44-1252-92-1809
send an e-mail
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Luxury driving pleasure has reached a whole new dimension with the BMW X7 Dark Shadow Edition. Combining a striking design with generous interior comfort and an unparalleled level of specification, the BMW X7 Dark Shadow Edition underlines both the sporty appearance and the luxury ambience of BMW’s largest SUV.
The BMW X7 Dark Shadow Edition will be produced at BMW Plant
Spartanburg, USA from August 2020 and is limited to 500 models
globally, with only 10 coming to the UK.
The most striking feature of the Dark Shadow Edition is the BMW
Individual Frozen Arctic Grey metallic paint finish, which is
available on a BMW X model for the first time.
The expressive paint finish of the BMW X7 Dark Shadow Edition is
complemented by the BMW Individual High Gloss Shadow Line exterior
finish, giving the BMW kidney grille, Air Breathers and tailpipes a
high-gloss black finish. This creates a subtle contrast to the matt
shimmering body surfaces, also emphasised by the BMW Individual Roof
Rail High Gloss Shadow Line and the sun protection glazing.
The dynamic character of the SUV is emphasised by the
aerodynamically optimised bodywork elements of the M sports package,
which also forms part of the standard equipment.
The BMW X7 Dark Shadow Edition comes with 22-inch M light-alloy
wheels in V-spoke design with a Jet Black matt finish and the superior
performance of the engine is accompanied by the emotionally powerful
sound of the M sports exhaust system.
Inside the vehicle, exclusive interior content includes Full
Merino leather in Night Blue/Black with contrasting seams, Night Blue
Alcantara headlining and Night Blue leather instrument panel. Black
Merino leather is used in the lower section of the instrument panel
and on the front backrests. In the centre console area, the unique
design is underscored by means of BMW Individual interior trim
finishers in Piano Black finish bearing the edition logo.
On top of this, the UK specification BMW X7 Dark Shadow Edition
comes as standard with a host of features, including Sun protection
glazing, Bowers & Wilkins Diamond Surround sound system, Heat
comfort pack and Panoramic glass roof Skylounge. Head up display, TV
function plus, Rear seat entertainment professional and Massage
functionality for the front seats are also included as standard.
Customers will be able to register their interest for the BMW X7
Dark Shadow Edition via the BMW Retailer Network from today.*
Ends
*Please be aware that customers detailed on the interest
register will not be guaranteed a vehicle due to the limited
production of this model.
Fuel consumption, CO2 emission figures and power consumption
were measured using the methods required according to Regulation VO
(EC) 2007/715 as amended. The figures are calculated using a vehicle
fitted with basic equipment in Germany, the ranges stated take into
account differences in selected wheel and tyre sizes as well as the
optional equipment. They may change during configuration.
The details marked * have already been calculated based on the
new WLTP test cycle and adapted to NEDC for comparison purposes. In
these vehicles, different figures than those published here may apply
for the assessment of taxes and other vehicle-related duties which are
(also) based on CO2 emissions.
For further details of the official fuel consumption figures and
official specific CO2emissions of new cars, please refer to the
"Manual on fuel consumption, CO2 emissions and power consumption
of new cars", available at sales outlets, from Deutsche Automobil
Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760
Ostfildern-Scharnhausen and at https://www.dat.de/co2/.
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad,
the BMW Group is the world’s leading premium manufacturer of
automobiles and motorcycles and also provides premium financial and
mobility services. The BMW Group production network comprises 31
production and assembly facilities in 15 countries; the company has a
global sales network in more than 140 countries.
In 2019, the BMW Group sold over 2.5 million passenger vehicles
and more than 175,000 motorcycles worldwide. The profit before tax in
the financial year 2019 was € 7.118 billion on revenues amounting to
€ 104.210 billion. As of 31 December 2019, the BMW Group had a
workforce of 126,016 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.
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For further information please contact:
Helen Wilson
Media Relations Executive
Tel: 07815 372
480
Email: Helen.Wilson@bmw.co.uk
Chris Overall
BMW Media Relations Manager
Tel: 07815
370 990
Email: Chris.Overall@bmw.co.uk
Emma Begley
General Manager, Communications
Tel:
07815 371 062
Email: Emma.Begley@bmw.co.uk
Graham Biggs
Corporate Communications Director
Tel:
07815 376 867
Email: Graham.Biggs@bmw.co.uk