PressClub United Kingdom · Article.
BMW M Motorsport and LEGO® celebrate passion for racing with a new model set.
04.03.2024 Press Release
+++ BMW M Hybrid V8 and BMW M4 GT3 now available as 676-piece Speed Champions set +++ Miniature-scale replicas with authentic design details +++ Magic of Le Mans not only for kids +++
Press Contact.
Chris Overall
BMW Group
Tel: +447815370990
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Author.
Chris Overall
BMW Group
Note: This press release is a 1:1 copy of the original issued
by BMW headquarters in Germany. No adaptations have been made to
cater for the UK market.
Munich. With a new season in motor sport just around
the corner,the collaboration between BMW M Motorsport and toymaker
LEGO® has produced a new Speed Champions set that is
destined to capture the imagination. The new arrival will fuel
excitement among younger motor sport fans from nine years of age, as
well as laying on an authentic build-and-play experience for more
mature collectors. With 676 pieces in total, this detailed set enables
builders to recreate not one but two current competition racing cars
from BMW M Motorsport: the BMW M Hybrid V8 and the BMW M4 GT3. These
two racers will front BMW M Motorsport’s bid for glory at events
including the 24 Hours of Le Mans on 15/16 June 2024.
The new miniature members of the Speed Champions series stand
out as carefully constructed replicas of the original cars. Authentic
design features include the characteristic BMW M Motorsport paintwork,
prominent diffuser elements, visually striking exhaust tailpipes and
eye-catching spoilers, as well as an interior crafted with fine
attention to detail. Plus, the roofs of the two miniatures can be
taken off to allow the racing driver figures supplied as part of the
set to be inserted into their respective cockpits. The stage is set
for thrilling wheel-to-wheel racing in kids’ bedrooms far and wide.
Detailed replicas for racing fans young and
old.
Driven by the vision of reproducing iconic racing
cars with LEGO® bricks, the LEGO® Speed
Champions series has been bringing smiles to the faces of car fans and
collectors of all ages for almost ten years now. The new model set
bringing together the BMW M Hybrid V8 and BMW M4 GT3 fits in with this
tradition and enables additional target groups to experience the
allure of motor sport and the engineering expertise of BMW M.
The latest addition to the LEGO® Speed Champions
series will stir the racing passion of its builders as they go about
constructing the cars. Once finished, these two exceptionally
beguiling models will enrich both collectors’ display cases and
starting grids for exciting bedroom races. The BMW M Hybrid V8 /
BMW M4 GT3 set will go on sale on 4 March 2024 at a recommended retail
price of €49.99. It can be purchased from BMW dealers in the European
Union, the UK and from the BMW online shop lifestyle.bmw.com and from LEGO®.
BMW M Motorsport: back on the big stage.
BMW M
Motorsport is celebrating a long-awaited comeback to international
prototype racing with the BMW M Hybrid V8. The electrified V8 racer
passed its first test of strength last season in the prestigious GTP
category of the IMSA series, and this year it will also compete in the
FIA World Endurance Championship (FIA WEC). Exactly 25 years on from
the BMW V12 LMR famously claiming overall victory at Le Mans, the
launch of the BMW M Hybrid V8 at the legendary endurance classic opens
a new chapter in the BMW brand’s prototype racing history.
BMW M Team WRT is also entering the BMW M4 GT3 in the FIA WEC
races over the upcoming season. This means BMW M Motorsport will also
be represented in another class at the 24 Hours of Le Mans: While the
two BMW M Hybrid V8 cars will do battle in the hypercar category at Le
Mans, a pair of BMW M4 GT3 racers will line up in the LMGT3 class.
The BMW Group
With its four brands BMW, MINI,
Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading
premium manufacturer of automobiles and motorcycles and also provides
premium financial and mobility services. The BMW Group production
network comprises over 30 production sites worldwide; the company has
a global sales network in more than 140 countries.
In 2022, the BMW Group sold nearly 2.4 million passenger
vehicles and more than 202,000 motorcycles worldwide. The profit
before tax in the financial year 2022 was € 23.5 billion on revenues
amounting to € 142.6 billion. As of 31 December 2022, the BMW Group
had a workforce of 149,475 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction, from
the supply chain through production to the end of the use phase of all
products.
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