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The BMW M Driving Experience extends with AREA M – Your Ultimate BMW M Experience: International focus with new name, new location and new events.

Tue Feb 03 16:00:00 CET 2026Press Release

+++ New brand image and restructured portfolio +++ Additional site in Memmingen, Germany +++ “Games of Drift” with specially adapted M2 Drift Signature AREA M vehicle as key event in Memmingen with live scoreboard and final +++ New target groups, new customer experience, new digital platform +++ Spiritual home for Gen M and all who feel an affinity with it +++ BMW M Experience Center for the ultimate driving experience +++

BMW M
 

BMW model updates, spring 2026.

Wed Jan 28 08:00:00 CET 2026Press Release

+++ Reduced consumption and increased range for BMW iX1 and BMW iX2 +++ BMW iX3 option for faster charging +++ BMW M5 and BMW XM Label prepared for future Euro 7 emissions standard +++ Tyre repair kit Plus now standard for models like BMW X3, BMW 2 Series Gran Coupé and BMW 5 Series Sedan +++

BMW i
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BMW
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BMW M

The beginning of a new era: fully electric BMW M models set unrivalled high-performance standards.

Wed Jan 14 00:01:00 CET 2026Press Release

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+++ BMW M electrifies the brand DNA +++ BMW M eDrive offers four electric motors +++ Integrated BMW M Dynamic Performance Control +++ Performance-optimised high-voltage battery with increased charging capacity +++ Outstanding road and racetrack capability +++

BMW M Cars
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BMW M

Successful year for MINI: Strong sales increase in all regions – resulting in over 100,000 fully electric vehicles delivered in 2025.

Mon Jan 12 10:15:00 CET 2026Press Release

+++ With 288,290 vehicles delivered, MINI is significantly above previous year (+17.7%) +++ Over 100,000 fully electric vehicles delivered to customers +++ Every third MINI sold worldwide is now fully electric +++ Growth across all sales regions +++ John Cooper Works sub-brand continues success +++

Finance, Facts, Figures
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Corporate
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MINI

Continued growth for performance cars: BMW M GmbH marks 14th consecutive record year.

Fri Jan 09 13:00:00 CET 2026Press Release

+++ Sales increased to 213,457 vehicles +++ BMW M GmbH marks 7th consecutive year as most successful manufacturer among its direct competitors +++ BMW X3 M50 is best-selling model +++ BMW M5 and BMW M5 Touring drive growth in the high-performance segment +++

F90
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G87 CS
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G45
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G26
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BMW M Cars
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M5
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i4 M50
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X3 M50
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M2
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M3
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BMW M

The BMW iX3 Ushers in Next-Generation Innovations at CES 2026.

Mon Jan 05 22:00:00 CET 2026Press Release

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+++ First-time demo of AI-powered BMW Intelligent Personal Assistant with Alexa+ technology +++ Revolutionary user-interaction with BMW Panoramic iDrive +++ Sixth generation BMW eDrive Technology +++ Next level driving dynamics with the Heart of Joy +++ Seamless driver assistance with BMW Symbiotic Drive +++ Ever-evolving Entertainment and App ecosystem in BMW Operating System X +++

NA5
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BMW i
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Technology
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iX3
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Connected Car
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Las Vegas
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Mobility of the future
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Infotainment, Control Concepts
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ConnectedDrive
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America
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Artificial Intelligence

A Milestone for Human-Vehicle Interaction. BMW Intelligent Personal Assistant expanded to include Amazon Alexa + Technology.

Mon Jan 05 18:00:00 CET 2026Press Release

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+++ New level of natural dialogue enabled with integrated AI assistant, debuting in the new BMW iX3 +++ Available in Germany and the US at market launch 2026 +++ Presentation at CES 2026 +++

NA5
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Technology
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BMW i
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iX3
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Connected Car
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ConnectedDrive
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Infotainment, Control Concepts
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Mobility of the future
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Artificial Intelligence
 

BMW ALPINA: Launch of the new exclusive BMW Group brand.

Fri Jan 02 09:00:00 CET 2026Press Release

+++ Introduction of BMW ALPINA to BMW Group on 1 January 2026 +++ The brand embraces history and future alike, as represented in its new wordmark +++ Striking a balance between superior ride comfort and maximum performance +++ Focus on individual customer requirements +++

BMW Group to showcase new BMW iX3 with its key innovations at Consumer Electronics Show (CES) 2026.

Wed Dec 17 13:00:00 CET 2025Press Release

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+++ First-time demo of AI-powered BMW Intelligent Personal Assistant with Alexa+ technology +++ Revolutionary user-interaction with BMW Panoramic iDrive +++ Sixth generation BMW eDrive Technology +++ Next level driving dynamics with the Heart of Joy +++ Seamless driver assistance with BMW Symbiotic Drive +++ Ever-evolving Entertainment and App ecosystem in BMW Operating System X +++

NA5
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BMW i
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iX3
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Las Vegas
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America

BMW M digital experience: new BMW M in-car apps and specific enhancements to the My BMW app.

Wed Dec 17 11:30:00 CET 2025Press Release

+++ Enhanced digital experience for BMW M customers +++ Initial offering includes three exclusive BMW M in-car apps: “M Cockpit”, “M Drag Meter”, and “M Channel” +++ Additional added value initially for the new BMW iX3 with M Sport package +++ Integration of the new BMW M Community for the German market into the My BMW App +++ Exclusive BMW M content and benefits for BMW M High Performance and M Performance drivers in the German market +++

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CO2 emission information.

Los valores de consumo de combustible, emisiones de CO2 y consumo de energía mostrados han sido medidos de acuerdo al Reglamento Europeo (CE) 715/2007 en su versión actual aplicable. Las cifras mostradas corresponden a un vehículo con configuración básica en Alemania y el rango mostrado considera el equipamiento opcional y el tamaño distinto de llantas y neumáticos disponibles en el modelo seleccionado y podría variar durante la configuración. Los valores han sido ya medidos con la nueva regulación WLTP y han sido extrapolados de vuelta a los valores NEDC equivalentes para asegurar la correcta comparación entre vehículos.

Con respecto a estos vehículos, para temas relativos a impuestos u otros asuntos que dependan de los valores de emisiones de CO2, estos valores de CO2 podrían diferir a los mostrados aquí.

Para más información acerca del consumo de combustible oficial y de las emisiones de CO2 se puede consultar la "Guía de consumo de combustible y emisiones de CO2 de nuevos vehículos" que está disponible en todos los puntos de venta y en IDAE en www.idae.es.

Latest Facts & Figures.

Technical specifications of the MINI John Cooper Works Convertible, valid from 11/2024.
Wed May 14 14:00:00 CEST 2025
John Cooper Works Convertible
Technical specifications of the MINI John Cooper Works, valid from 11/2024.
Wed May 14 14:00:00 CEST 2025
John Cooper Works
Specifications of the BMW 5 Series Sedan, valid from 03/2025.
Wed Mar 05 13:59:00 CET 2025
G60
5 Series
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