Kerstin Schmeding has been Head of Colour and Trim Design at MINI since September 2017. In her answers to the following ten questions, she explains how far the reach of colour and material design extends, what we can expect in the future and what we can learn from nature.
Statements by the Board of Management of BMW AG at the BMW Group Press Conference, Beijing Auto Show 2018.
Asian premiere of the new MINI 3 door, MINI 5 door and MINI Convertible – the traditional British brand presents its portfolio of models for premium mobility at the international motor show in the Chinese capital.
At this year’s Salone del Mobile in Milan (17 – 22 April), MINI is joining forces with London-based architects Studiomama to present MINI LIVING – BUILT BY ALL. This new installation reveals a visionary living concept brought to life in a close collaboration between residents and architects. A surface area of just a few square metres is used to create very personal and attractive spaces, reflecting MINI’s core principle of the “creative use of space”.
An exclusive version of the MINI Cooper S E Countryman ALL4 kicks off a long-haul journey from North America to Tierra del Fuego, unveiled at the 2018 New York International Auto Show.
At the New York International Auto Show 2018, MINI presents a special car: An all-electric version of the classic Mini.
British premium car manufacturer presents its whole range of current models and a concept study inspired by racing at the New York International Auto Show 2018.
At this year’s Salone del Mobile in Milan, taking place from 17 – 22 April, MINI has teamed up with London architectural firm Studiomama to present an installation entitled MINI LIVING – BUILT BY ALL. This living concept enables close collaboration between residents and architects, making it an excellent way of addressing each individual’s requirements.
Decrease of average CO2 emissions to 122 g/km +++ Reduction since 1995 totals more than 42 percent +++ All-electric BMW i4 will be manufactured in Munich +++
Spring is just around the corner and with it the start of the cycling season. The new version of the MINI Folding Bike presented by the brand in time for the new season is a true all-rounder that is sure to appeal to design fans and MINI enthusiasts alike. The collapsible two-wheeler can be quickly loaded into any car boot with ease, and provides a flexible, comfortable and contemporary means of getting around.
MINI brand set for growth with local partner +++ No plans for additional sales organisation in China +++ Expansion of BMW Brilliance Automotive joint venture
Easter is just around the corner – that time when explorers large and small get a chance to search for hidden treasures. MINI, of course, provides a source of adventure, inspiration and creativity all year round. Indeed, the stimulating and intelligently designed kids products from the MINI Lifestyle Collection turn every day into a special experience, home or away.
Christian Bauer took over as Head of Interior Design MINI in June 2017. In his answers to the following ten questions, he explains what it is that makes interior design, in particular, an immensely challenging job, why automotive design is on the verge of perhaps one of its biggest ever paradigm shifts and what role MINI will play in this process.
Munich. From March 2018, all new MINI models will be available with the option of a built-in 4G SIM card that will usher in a new era of connectivity. The new digital services it enables will be available in 43 markets worldwide following the launch of the new-generation MINI Connected. This will allow MINI drivers to access a digital world of personalised services designed to make day-to-day mobility and planning even easier.
Christopher Weil is a passionate designer. Since 2013 he has been Head of Exterior Design at MINI, i.e. the man responsible for shaping the exterior of both current and future MINI models and the brand’s concept and vision cars. He answers ten questions about design in general and the MINI design in particular. He explains why good design is something you experience as well as see, and predicts exciting things in store for the MINI brand.
MINI and The Woolmark Company kick off the new year by announcing their partnership for 2018. The two brands can both claim expertise in the areas of design and innovation, and their collaboration is intended to promote the work of young designers. The early fruits of the partnership – a capsule collection in wool, designed by a series of up-and-coming fashion designers – will be shown in June this year at Pitti Uomo 94 in Florence.
For Oliver Heilmer, Head of MINI Design since September 2017, design is not just a career, it’s a vocation. The Munich native has been driven by the desire to create new cars since he was a boy. Here, the 43-year-old tells us about his idea of good design, his plans for the future of the MINI brand and the sense of boldness and daring they require.
Extensive update for the original in the premium small car segment is the main focus of the MINI appearance at the event that traditionally kicks off the year for the automotive industry – British brand presents the new edition of the MINI and the MINI Convertible at the North American International Auto Show 2018 along with the current range of models in the premium compact segment.
The British premium automobile manufacturer strengthens the progressive character and appeal of its models in the small car segment with a stylishly refined visual appearance and extensive technological advancements. The update for the MINI 3 door includes fresh design accentuations, innovations in the field of drive technology, additional customisation options and an expansion of the digital services available as part of MINI Connected.
British premium automobile manufacturer lifts individualisation typical of the brand to a new level – Innovative package permits manufacture of side scuttles, trims, illuminated door sills and LED door projectors in a design created by the customer – Personalised upgrade products will be available for numerous MINI models over the course of 2018.
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BMW at the 15th Auto China Beijing 2018.
BMW at the 15th Auto China Beijing 2018.
The new BMW M2 Competition.
BMW Group Digital Day 2018.
BMW at the 88th Geneva International Motor Show 2018.