PressClub Middle East · Article.
Fresh colours for stylish bags. The BMW Lifestyle Accessories Special Edition: "Mare".
Mon Oct 09 20:00:00 CEST 2006 Press Release
Munich. Whether you're shopping, at the office or travelling, the BMW Lifestyle Collection offers simple yet stylish accessories for every situation. Now in an exciting new colour, too: The "Women's Fashion Handbag", the "Ladies' Purse" in large and small sizes and the Key Case are now all available in the season's coolest colour - "Mare", a fresh shade of turquoise.
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Osama El-Sherif
BMW Group
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Author.
Osama El-Sherif
BMW Group
Munich. Whether you're shopping, at the office or travelling, the BMW
Lifestyle Collection offers simple yet stylish accessories for every
situation. Now in an exciting new colour, too: The "Women's
Fashion Handbag", the "Ladies' Purse" in large and small
sizes and the Key Case are now all available in the season's coolest
colour - "Mare", a fresh shade of turquoise. BMW Lifestyle
accessories are made from high-quality pearl-embossed calf leather and
soft calf nappa leather. The collection is characterised by convex and
concave surfaces, recalling design elements of BMW cars. The accessories
are equipped with numerous pockets and compartments, making them
extremely practical for everyday use. The Women's Fashion Handbag
(Euro 219 RRP in Germany) has an unusual design. Clear, stylish lines
and the radiantly beautiful "Mare" colouring make the Women's
Fashion Handbag the ultimate style accessory - perfect for both daytime
and evening occasions. One particular highlight is the carrying strap,
which runs from the top right-hand corner of the front to the bottom
left-hand corner of the reverse. The outer surfaces are made of
pearl-embossed calf leather while the sides and the crown are made from
soft calf nappa leather. The inside of the handbag, with its many
pockets and compartments, offers plenty of space for all those
essentials. Coordinating perfectly with the Women's Fashion Handbag
are the ladies' Small Purse (Euro 79 RRP in Germany) and the ladies'
Large Purse (Euro 89 RRP in Germany) as well as the Key Case (Euro 39
RRP in Germany) - all of which also come in the new "Mare"
colour. The Women's Fashion Handbag, the Purses and the Key Case also
come in Black and Burnt Sienna. All products are available from
selected BMW dealers, or online at www.bmw-shop.com. High resolution
photographic material can be downloaded from the BMW Group PressClub at
www.press.bmwgroup.com. For further questions please contact:
Corporate Communications Giuseppe Faranna, BMW Group, PR Programme MINI
und BMW Telefon: +49 (0)89 382- 51735, Fax: +49 (0)89 382- 28017
Michael Kirsch, BMW Group, Leiter Public Relations Telefon: +49 (0)89
382- 25111, Fax: +49 (0)89 382-28017 Media Website:
www.press.bmwgroup.com e-mail: presse@bmw.de