PressClub Middle East · Article.
POSTCARD STORY. MINI COOPER S CONVERTIBLE.
13.04.2023 Press Release
The MINI Cooper S Convertible owes its sporty, elegant appearance to the refreshing bodycolor Zesty Yellow, the black hood stripes and the Piano Black exterior. The exclusive surround of the radiator grille and of the front and rear lights emphasizes the dynamic charisma of the convertible.
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The interior consisting of a fabric and leatherette combination in Black Pearl Light Chequered perfectly reflects the exterior color and skillfully picks up the characteristic appearance in the interior. Together with the 17'' tires in Pedal Spoke Black Design, the Nappa sports leather steering wheel completes the youthful look of the MINI Cooper S Convertible.
With its 178 hp, the MINI accelerates from 0 to 100 km/h in 6.9 seconds, reaching a top speed of 230 km/h. What's more, the Cooper S engine and sports automatic transmission add to the go-kart feeling and unforgettable open-air driving fun. Even on a steep mountain pass, this guarantees an unrestricted feeling of freedom.
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.
In 2022, the BMW Group sold nearly 2.4 million passenger vehicles and more than 202,000 motorcycles worldwide. The profit before tax in the financial year 2022 was € 23.5 billion on revenues amounting to € 142.6 billion. As of 31 December 2022, the BMW Group had a workforce of 149,475 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.