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PressClub South Africa · Article.

ROLLS-ROYCE PARTNERS WITH BRITISH MUSIC LEGENDS FOR SERIES OF BESPOKE WRAITH MODELS

Yesterday evening Rolls-Royce Motor Cars unveiled, for the first time, the first in a series of nine remarkable Wraith ‘Inspired by British Music’ cars to a select number of Rolls-Royce customers and music luminaries including Roger Daltrey CBE (The Who), Sir Ray Davies (The Kinks), Giles Martin, Francis Rossi OBE (Status Quo) and Nick Mason (Pink Floyd).

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Yesterday evening Rolls-Royce Motor Cars unveiled, for the first time, the first in a series of nine remarkable Wraith ‘Inspired by British Music’ cars to a select number of Rolls-Royce customers and music luminaries including Roger Daltrey CBE (The Who), Sir Ray Davies (The Kinks), Giles Martin, Francis Rossi OBE (Status Quo) and Nick Mason (Pink Floyd).

Each of the Wraith ‘Inspired by British Music’ cars have been created in collaboration with, and celebrate the legacy of, some of British music’s most revered rock and vocal artists. The cars were presented at London’s famous Sanderson Hotel by the artists who have created them in partnership with Rolls-Royce Motor Cars. A proportion of each of the car’s value will be donated to charities selected by each musician, including The Teenage Cancer Trust.

 

The BMW Group

 

With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.

 

In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.

 

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

 

BMW Group websites:

www.bmwgroup.com

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www.mini.co.za

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www.bmwdrivertraining.co.za

 

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CO2 emission information.

Fuel consumption figures based on the EU test cycle, may vary depending on the tyre format specified.

Further information on official fuel consumption figures, specific CO2 emission values and the electric power consumption of new passenger cars is included in the guideline "Guideline for fuel consumption, CO2 emissions and electric power consumption of new passenger cars", which can be obtained from all dealerships, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at http://www.dat.de.

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