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PressClub South Africa · Article.

A special MINI to mark a special occasion. MINI designs an exclusive one-off car for charity to toast the royal wedding.

MINI is to celebrate the wedding of Prince Harry and Meghan Markle with a one-off MINI Hatch designed specifically to commemorate the special occasion and to be donated to one of the couple’s chosen charities. After the wedding day on 19 May, this one-of-a-kind MINI will be handed over to The Children’s HIV Association (CHIVA) for public auction.

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MINI is to celebrate the wedding of Prince Harry and Meghan Markle with a one-off MINI Hatch designed specifically to commemorate the special occasion and to be donated to one of the couple’s chosen charities. After the wedding day on 19 May, this one-of-a-kind MINI will be handed over to The Children’s HIV Association (CHIVA) for public auction.

“As an iconic British brand with almost 60 years of history in the UK, we are pleased to mark the royal wedding with this special charitable gift,” explains Oliver Heilmer, Head of MINI Design. “The MINI Design team has created a one-off MINI Hatch for the occasion. Its specially designed roof graphic combines with 3D-printed interior and exterior details as well as special embroidery to make this a MINI like no other.”

The exterior.
This unique car is finished in Crystal White. Silver-blue accent strips lend the body a distinctive look and the black band that wraps around the car features a blue-tinted matt silver paint finish. Recognisable MINI design features in chrome, such as the frame for the hexagonal radiator grille, the door handles and the surrounds for the headlights and rear lights are topped off with a blue-black tinted clear coat, bringing modernity and a freshness of detail to the MINI. Rear lights in Union Jack design and dark-blue matt metallic wheel rims put the finishing touches to its external appearance.

Hand-made roof graphic and 3D printing.
A particular highlight of the exterior is the roof’s paint finish, which uses multiple colours. The roof graphic is applied meticulously by hand in several layers and brings together elements of Prince Harry and Meghan Markle’s national flags – the Union Jack and the Stars & Stripes. The special MINI’s side scuttles around the side turn signal indicators have been 3D-printed. When the car is opened, they project an exclusive “Just Married” welcome onto the ground in front of the driver’s door and front-passenger door.

The interior.
Satellite Grey leather has been chosen for the interior and provides the ideal backdrop against which to accentuate the bespoke elements of the MINI. The blue-black tinted clear coat of the chrome exterior elements can also be found on selected chrome interior features.  Another special feature of the interior is an accent inspired by the roof graphic, which is integrated into the trim strips in the doors, behind the steering wheel and into the head restraints. On the latter, there is an abstract take on the Union Jack on one side and a Stars & Stripes perforation and stitching on the other.

 

The BMW Group

 

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 14 countries; the company has a global sales network in more than 140 countries.

 

In 2017, the BMW Group sold over 2,463,500 passenger vehicles and more than 164,000 motorcycles worldwide. The profit before tax in the financial year 2016 was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.

 

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

 

BMW Group websites:

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www.bmwdrivertraining.co.za

 

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