BMW is spotlighting six digital features in its global innovation campaign. With its mixture of high-tech and humour, the campaign shows how these technologies make drivers’ everyday lives significantly more comfortable as well as safer. So far, BMW has published entertaining short videos about the BMW Digital Key/ BMW Digital Key Plus on the Apple Watch, the Motorway Assistant, Remote Control Parking and BMW Curve-Ahead View.
Now in its fourth year, the successful partnership between BMW Group and ESMT Berlin continues to evolve. The BMW Group Change Maker Fellowships, launched in 2022, are being extended in 2025 to include ESMT’s full-time MBA and MSc programs alongside the Global Online MBA and will focus on shaping leadership for a digital future. Young mathematics or technology professionals from South Africa are invited to apply.
+++ BMW Group Sound Design Studio develops all-new sound concept for the next generation of BMW vehicles slated for launch from 2025 +++ BMW Operating System X enables drive sounds tailored extremely precisely to the driving situation at hand in Personal Mode and Sport Mode +++ Immersive spectrum of audio effects augments the emotionally engaging, holistic user experience provided by the new BMW iDrive +++
+++ BMW takes the next step for the Software-Defined Vehicle (SDV) +++ Concentration of computing power for key customer functions in four "Superbrains" +++ Zonal wiring harness architecture 30% lighter and with 600 meters less wiring +++ Technology scales across all drivetrain variants +++ Future-oriented and flexible software architecture from the chip in the vehicle to the cloud +++
+++ The new display and operating concept will be introduced across all new BMW models from the end of 2025 +++ Consistent driver focus, information distribution and ergonomics +++ New BMW Operating System X provides intelligent software basis, ensuring extensive scope for personalisation and wide spread of digital functionality +++
+++ First-ever BMW Panoramic iDrive will define the in-vehicle experience of BMW’s forthcoming “Neue Klasse” – or, “New Class” of vehicles –, which is set to launch in late 2025 +++
+++ German Federal President Frank-Walter Steinmeier visits the BMW IT Hub in South Africa +++ The visit marks the strong partnership between South Africa and Germany, and potential for future collaborations +++ The BMW IT Hub is at the forefront of technological innovation +++
+++ BMW Service with Proactive Care launched in time for the 2024 holiday season +++ Accidents, breakdowns, and services addressed through streamlined communication +++ Leverages technology to deliver a premium customer experience +++
+++ BMW and Toyota jointly developing next generation of fuel cell technology +++ BMW to launch first-ever series production fuel cell vehicle in 2028 +++ Both companies are promoting hydrogen infrastructure development +++
+++ Leading premium manufacturer and young, tech-focused company agree a long-term, strategic collaboration in the area of fully electric drive technology +++ Their shared goal is to create innovative solutions for the high-voltage batteries in future selected vehicle projects +++
+++ First demonstration of collaboration agreement signed between companies at 2023 South African Green Hydrogen Summit in Cape Town +++ First trial on public roads of a fleet of hydrogen vehicles in South Africa +++ Progress made on hydrogen passenger vehicle hydrogen dispensing technology +++ Announcement made on the sidelines of the Hydrogen Council’s Regional Meeting held for the first time in Africa +++
BMW Group South Africa, Anglo American Platinum and Sasol South Africa Limited on Monday, 16 October 2023 signed a collaboration agreement that will bring hydrogen fuel cell electric vehicles (FCEVs) and supporting hydrogen refuelling technology to South Africa.
+++ Hydrogen fuel cell drive system also performs convincingly in very high temperatures +++ BMW Group reaffirms openness to technology and diversity of emission-free drive systems +++
+++ Premiere in the automotive industry: MINI Interaction Unit is the first round OLED display with a refreshing user interface design +++ MINI Experience Modes use special designs, light projections and sound to create unique moments +++ Introduction of the MINI Intelligent Personal Assistant +++
Sound staging becomes a fundamental component of the purely electric driving experience. Diverse sound worlds enrich the immersive experience and come to the new MINI Cooper Electric for the first time.
+++ BMW’s largest test site in the world at 600 hectares +++ Ongoing development of highly and fully automated driving and parking +++ 300 million Euro investment +++ 100 new jobs +++ 100 percent green electricity and the highest sustainability standards +++
+++ The BMW Group Light Channel Next is the company’s longest development tool, measuring 132 metres +++ Cutting-edge technology enables realistic simulation of different test scenarios for road illumination and lighting effects +++ Spot on in a former warehouse +++
+++ Customisable home screen for optimised ease of use +++ Quick function selection thanks to flat menu structure +++ BMW iDrive has been setting the standard for intuitive human-car interfaces for over 20 years now +++
+++ Important next phase: pilot vehicles in real-world use deliver valuable knowledge +++ Paving the way for potential series production +++
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