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PressClub South Africa · Article.

The first-ever BMW X7 now available in South Africa

BMW has pulled back the covers on a new definition of automotive luxury. The BMW X7 blends lavish presence, exclusivity and spaciousness with the versatile and agile driving properties customers would expect from a Sports Activity Vehicle (SAV).


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BMW has pulled back the covers on a new definition of automotive luxury. The BMW X7 blends lavish presence, exclusivity and spaciousness with the versatile and agile driving properties customers would expect from a Sports Activity Vehicle (SAV). The latest and largest model in the BMW X line-up uses its outstanding powertrain and chassis technology, plus generous levels of space in each of its three rows of seats, a luxurious ambience and advanced equipment features, to deliver an unparalleled driving and interior experience. BMW’s new design language brings the modern elegance characteristic of the brand’s luxury-segment models to the exterior of the BMW X7, and adds visual poise, assurance and an overriding sense of authority.

The new BMW X7 represents the next stage in the premium carmaker’s ongoing model offensive in the luxury segment. Its increased presence in the class and the systematic expansion of the BMW X model portfolio are among the key areas the BMW Group has identified – as part of its NUMBER ONE > NEXT strategy – to ensure sustained growth in the world’s car markets in the future.

The new BMW X7 is built at BMW Plant Spartanburg in the US state of South Carolina. This centre of expertise for BMW X models also handles production of the BMW X3, BMW X4, BMW X5 and BMW X6.

A new measure of authority, luxury and modernity.

The expansive exterior dimensions of the new BMW X7 take luxury to a new level. At 5,151 millimetres in length, 2,000 millimetres wide and 1,805 millimetres tall, and with a wheelbase of 3,105 millimetres, the X7 displays harmonious proportions and establishes itself very clearly as the new head of the BMW X model family. The high-impact presence of the new BMW X7 is underscored by its upright front end, while the chrome elements that ring the car and accentuate its unique character also influence its distinctive appearance. A new use of forms, dominated by clearly structured surfaces and precise lines, lends the BMW X7 its modern and progressive aura.

The largest kidney grille ever designed for one of the brand’s models bestrides the front end of the new BMW X7. Together with the slim twin headlights extending up to the grille, it emphasises the width of the car and creates an inimitable presence. The new BMW X7 comes as standard with LED headlights, while BMW Laserlight with Adaptive LED Headlights can be specified as an option. This system employs a BMW Laserlight spotlight with Selective Beam to optimise the high beam function, and as a result the range of the non-dazzling high beam has been increased to a maximum 600 metres. Blue x-shaped elements, which split up the hexagonal light sources inside the familiar BMW twin headlights, make a distinctive visual statement. On cars with standard specification, the wide lower air intake is given extra structure by a horizontal chrome bar. The Design Pure Excellence equipment line brings a three-dimensional version of the bar that turns upwards at its outer edges. Integrated discreetly into front apron on either side of the aluminium underguard are slim LED front foglamps. Another model-specific feature is the particularly large BMW roundel on the bonnet.

When viewed from the side, the large windows and long, dynamically flowing roofline of the new BMW X7 hint at a spacious interior bathed in light. The rear doors are longer than the front doors, emphasising the spaciousness of the SAV’s rear compartment and making it even easier to get in and out. Clearly structured surfaces and the eye-catching character line rising up to the rear end are hallmarks of the brand’s new design language. The versatile functionality of the new BMW X7 is highlighted by its ample ground clearance and optional roof rails. Among the car’s elegance- and exclusivity-enhancing features are chrome trim strips around the door sills – which extend up to the Air Breathers and are continued in the rear apron – and the rounded contouring of the fully body-coloured wheel arches, which house light-alloy wheels in formats up to 22 inches.

The sizeable dimensions of the new BMW X7 are also expressed at the rear end, which is broken up by horizontal lines and bordered by vertical separating edges. The slim LED rear lights provide a clear segmentation of the rear. Bridging the space between the two units is a chrome bar – a design cue only previously encountered at the rear of the BMW 7 Series luxury sedan. The classy exhaust tailpipe embellishers and the underguard positioned between them on Design Pure Excellence cars provide further touches of exclusiveness.

The new BMW X7 is fitted as standard with 21-inch light-alloy wheels. The selection of light-alloy wheels available on the options list includes 22-inch variants.

Design Pure Excellence, M Sport package and exclusive options from BMW Individual.

The Design Pure Excellence equipment line, the M Sport package and exclusive BMW Individual options offer scope for customers to tailor the standard specification of their new BMW X7 to their personal style. With grille bars in Aluminium matt and an array of accents in High-gloss Chrome, plus 21-inch light-alloy wheels in Y-spoke design, Design Pure Excellence underlines the rich elegance of the new SAV model. The M Sport package showcases the dynamic potential of the new X7 with extra-large air intakes, 21-inch light-alloy wheels in M twin-spoke design and a distinctive look for the front apron, rear apron and side skirts. Its sporting aura is accentuated by additional design elements in High-gloss Black or Black Chrome, the latter a shade reserved for BMW’s luxury-class models. Trim elements in High-gloss Chrome can be specified as an option. And classy options from BMW Individual are also available from the launch of the X7. Among the items lending the car’s exterior design an even more rarefied air of exclusivity, meanwhile, are the BMW Individual paint finish Sunstone metallic and 22-inch BMW Individual light-alloy wheels.


More information in the attached press kit (detailed press release, technical specifications, price list and pictures).

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