BMW.WILLIAMSF1 Team Collection 2002

Contact:

Maureen O'Connell
Jacobs & Prosek Public Relations
(203) 378-1152/maureen@jppr.com

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New Racing Bike and Gear That Puts You Into the Fast Lane

WOODCLIFF LAKE, NEW JERSEY, August 26, 2002...The euphoric atmosphere of the
BMW WilliamsFormula1 racing lifestyle is now encased in BMW WilliamsF1 watches
and emblazoned on racecar shirts and accessories in a new lifestyle collection,
debuting for 2002. The collection, which includes the Q8.R Racing Bicycle built
with BMW technology, has arrived and is available in time for celebrating the
U.S. Grand Prix F1 race in Indianapolis on September 29.

Bicycle racers can push the adrenaline rush to the limit with the Q8.R Street
Racer Bicycle. Suitable for real competition and engineered with original BMW
technology, this 18-speed model features an ultra-lightweight tubular design
aluminum frame, offering torsional rigidity in five sizes for the precise rider
fit. Shimano Dura Ace Shifters and Mavic Ksyrium wheels yield top-quality
performance, in a paint scheme that echoes the unmistakable colors of the BMW
WilliamsF1 Team.

Enthusiasts of all ages can stay on track -- of time - with the latest
collection on the circuit: the F1 Speed Watch, F1 Team Watch, and F1 Junior
Watch. Each watch is distinctively designed with the team logo, infusing the
pride and style of the fast-paced F1 sport.

Performance perfectionists can wear their passion on their sleeves with the F1
Sports Shirt, T-Shirts and Windbreaker collections, which feature the
BMW.WilliamsF1 Team logo in the traditional blue and white colors. Fans are
already chasing after the Ralf Schumacher Cap and the Juan Pablo Montoya Cap,
featuring each race driver's signature and start numbers on the front.

BMW has a long and illustrious history in motorsports, and returned to F1
Racing in 2000 after a 13-year absence. Using an advanced system of production
engine electronics, BMW Motorsport builds sophisticated engines with
electronic management controls that ensure every ounce of horsepower is
extracted from the engine and combines with peak fuel efficiency. The expertise
that helped create the BMW Formula One engine management system also helped
create the M3 and M5 engine electronics.

Following the success of four victories in 2001, BMW is not resting on its
laurels. So far in the 2002 season, the BMW WiliamsF1 Team is second in the
Constructors Championship and has reached the podium 11 times.

Here are some of the "raciest" items from the

BMW WilliamsF1 Team Collection:

Q8.R Street Racer - $3,995: The full carbon Profile AC fork and handlebars add
strength and shave weight, so at only 17.2 pounds this racing bicycle can
handle the "heavy" competition.

F1 Team Watch - $85: Digital chronograph, team logo integrated in a high grade
steel casing, and 3 ATM waterproof. "Racy" functions include
hours/minutes/seconds, 2nd time zone, alarm stop watch to 1000th of a second,
day/date, and countdown timer illuminated by a red backlit display.

F1 Junior Watch - $45: For the young enthusiasts, this aluminum watch has an
engraved team logo on the casing and a fun children's design on the strap.

F1 Tour T-Shirt - $26: Navy crew neck with racing car motif on front and 2002
tour dates on back.

F1 Race Car T-Shirt- $26: White crew neck with racing car motif and team logo
on front, with discreet logo on back.

F1 Performance Sweatshirt - $68: Navy and white piping and white patch
shoulders, zip upright collar - perfect for the cockpit. Team logo printed on
front and back.

F1 Sport Windbreaker - $82: Features zip fold-away hood, zip pockets and inside
pocket.

F1 Hard Cover Book: Fast Track to Success - $38.95: A "must have" collector's
item for enthusiasts, this book is loaded with 160 pages of action photos,
reflecting highlights of the BMW WilliamsF1 Team 2001 season.

F1 Race Sunglasses - $65: Catch the track action without the sun's glare with
these dark blue sports glasses with synthetic CE approved glass, 100% UV A, B
and C ray protection. Includes storage and cleaning pouch.

To order any items from the BMW WilliamsF1 Team Collection, call 1-888-269-6654
or log on to www.bmw-online.com. To receive updates on our Formula One
efforts, please visit bmwusa.com under Motorsports or bmw-motorsport.com.

BMW Group in America

BMW of North America has been present in the United States since 1975. Since
then, the BMW Group in the United States has grown to include marketing, sales
and financial service organizations for the BMW and MINI brands; a South
Carolina manufacturing operation; DESIGNWORKS/USA, an industrial design firm in
California; a technology office in Silicon Valley and various other operations
throughout the country. The BMW Group is represented in the U.S. through
networks of 340 BMW car, 327 BMW Sports Activity Vehicle, 148 BMW Motorcycle
retailers and 64 MINI car dealers. BMW US Holding Corp., the Group's
headquarters for North, Central and South America, is located in Woodcliff
Lake, New Jersey.

Information about BMW Group products is available to consumers via the Internet
at http://www.bmwusa.com http://www.bmwmotorcycles.com and
http://www.miniusa.com.

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Journalist note: Information about the BMW Group and its products is available
to journalists on-line at the BMW Group PressClub at the following address -
www.press.bmwgroup.com.