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New sales and marketing strategy: BMW Group optimistic about 2021 after posting record Q4 sales  

15.01.2021Press Release

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Pieter Nota: Strong demand and profitable growth expected +++ Gains of more than 50 percent: electromobility as significant growth driver +++ Plans to double sales of fully-electric vehicles +++ Annual investment of triple-digit million amount up to 2025 in digitalisation of sales and marketing creates basis for best customer experience +++

Sales and Marketing
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Sales Worldwide
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Corporate

BMW Performance Center adds M4 GT4 Experience and Race Licensing School

01.12.2020Press Release

• New classes and experiences at The BMW Performance Center West in Thermal, CA. • Your opportunity to experience the M4 GT4 customer race car on track. • Begin your pro racing career with the new SCCA-certified racing school. • BMW M4 GT4 and M2 CS Racing ready for 2021 racing season. Woodcliff Lake, NJ – Dec. 1, 2020…Today, The BMW Performance Center Driving Schools are proud to announce the newest additions to their course curriculum – The BMW M and M4 ...

M Cars
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Corporate
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Plants, Facilities
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BMW Driving Experience
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M4

BMW Group paves the way for production network of the future

18.11.2020Press Release

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The BMW Group is speeding up the shift towards electromobility and strengthening its global network for production of electrified vehicles. The company is investing 400 million euros in a new vehicle assembly at the main plant in Munich and concentrating its European production activities for internal combustion engines at the Steyr and Hams Hall locations.

Plants, Facilities
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Production Plants

BMW Group confirms outlook for 2020 – significantly improved performance in third quarter

04.11.2020Press Release

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Zipse: “Third-quarter performance underlines BMW Group’s operational strength” +++ Peter: “We are in an intense cost competition” +++ Profit before tax in Q3 rises to approximately € 2.5 billion +++ Return on sales of 9.4% in Q3 +++ Free cash flow in Q3 exceeds € 3 billion +++ EBIT margin for Automotive segment within 2020 target range for nine-month period +++ E-autos to be manufactured at all German plants by 2022 +++

Finance, Facts, Figures
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Corporate
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Corporate Events

BMW of North America Reports Q3 2020 Sales Results.

01.10.2020Press Release

Woodcliff Lake, NJ – October 1, 2020… BMW of North America announced today Q3 2020 sales results for the BMW and MINI brands in the U.S. For the quarter ending September 30, 2020, BMW brand sales totaled 69,570 vehicles, a decrease of 16.2% vs the 83,003 vehicles sold in the same time period last year.* MINI brand sales totaled 9,064 vehicles in Q3, a decrease of 11.9% vs the 10,292 vehicles sold in the same time period last year.*

Corporate
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Finance, Facts, Figures

BMW, MINI and BMW Motorrad Enthusiasts Have a New Way to Display Their Brand Affinity, Earn Rewards with New Credit Cards from U.S. Bank.

20.08.2020Press Release

Woodcliff Lake, NJ – August 20, 2020… – BMW, MINI and BMW Motorrad enthusiasts have a new way to demonstrate their love of the brand and earn accelerated rewards for their spend, with the launch of a new, contemporary suite of Mastercard credit cards from U.S. Bank.

Corporate
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BMW Financial Services

BMW Group reaffirms outlook for full year 2020

05.08.2020Press Release

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Zipse: “Cautiously optimistic for second half of year” +++ Profit before tax after first half year at ca. € 500 million +++ Revenues and earnings impacted by Q2 market downturns +++ Strict inventories management helps safeguard cash flow +++ CO2 targets now set up for complete vehicle life cycle to 2030 +++ Far-reaching product strategy: significant CO2 reductions with over seven million electrified vehicles +++

Corporate
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Corporate Events
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Finance, Facts, Figures

BMW of North America Reports Q2 2020 Sales Results.

01.07.2020Press Release

093796 Woodcliff Lake, NJ – July 1, 2020… BMW of North America announced today Q2 2020 sales results for the BMW and MINI brands in the U.S. For the sales period ending June 30, 2020, BMW brand sales totaled 50,957 vehicles, a decrease of 39.3% vs the 83,976 vehicles sold in the same time period last year.* MINI brand sales totaled 5,288 vehicles, a decrease of 41.5% vs the 9,044 vehicles sold in the second quarter of 2019.*

Corporate
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Finance, Facts, Figures

BMW of North America Celebrates Pride Month with “Driven By Pride” Campaign

29.06.2020Press Release

Woodcliff Lake, NJ – June 29, 2020… BMW of North America launched a new campaign in celebration of Pride Month and the LGBTQIA+ community, entitled “Driven By Pride.” The campaign featured various activations, including BMW’s participation in a special broadcast event by NYC Pride, support of The Trevor Project’s “Pride Everywhere” campaign, and communications across BMW’s digital channels.

Corporate
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Cultural Issues
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