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PressClub USA · Article.
BMW GROUP WINS AWARD FOR OUTSTANDING DESIGN QUALITY
Thu Jul 14 10:00:00 CEST 2005 Press Release
Munich. Once again, the BMW Group placed at the top of this year's "Ranking:Design", an established best-of list in the design industry which selects the 100 most outstanding industrial designers and manufacturers each year.
Press Contact.
Kathryn Vallis
BMW Group
Tel: +1-201-307-3727
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Author.
Kathryn Vallis
BMW Group
First prizes in the "Industrial Designer" and "Manufacturer" categories of
Ranking:Design.
Munich. Once again, the BMW Group placed at the top of this year's
"Ranking:Design", an established best-of list in the design industry which
selects the 100 most outstanding industrial designers and manufacturers each
year. The company won awards for top design quality in both categories.
With two first places in the categories "Industrial Designer" and
"Manufacturer", the BMW Group took the lead for the fourth time in a row in the
product group "Transport and Special Vehicles".
DesignworksUSA, a subsidiary of the BMW Group with studios in Los Angeles and
Munich, also achieved one of the sought-after places among the top industrial
designers, ranking sixth.
Since the first "Ranking:Design" in 1996, the BMW Group has consistently ranked
among the first three places in the product group "Transport and Special
Vehicles". Since 2001 it has even managed to continuously hold first place
among the industrial designers and manufacturers in this group.
Moreover, the unbroken string of first place rankings catapulted the Munich
automobile manufacturer into the first place of the so-called "Hall of Fame",
which sums up the Ranking:Design awards of the previous years - far ahead of
other competitors in the branch.
Established Award for the Best Industrial Designers and Manufacturers.
For the past eight years, Ranking:Design has rated Germany's most important
design competitions. The current results for 2004/2005 are based on the
systematic evaluation of 17 national and regional design competitions,
including internationally-recognized competitions such as the Design Award of
the Federal Republic of Germany, the Red Dot Award and the iF Design Award.
Ranking:Design provides an overview of the evaluations of professional
designers and design-oriented manufacturers. The ranking in Ranking:Design
rewards successful design achievements over the past year, rather than
reflecting individual products.
The BMW Group's top rankings in this year's evaluation offer new confirmation
of the Munich company's persuasive design strategy and the visually compelling
character of its brands. In international comparison, both the work and the
goals of the BMW Group design team live up to the very highest standards.