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THE FUTURE OF BEAUTY: concept cars at the Concorso d'Eleganza Villa d'Este

Three world premieres at Lake Como +++ BMW sends GINA Light as guest of honour on the Concorso's 80th anniversary.

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Dave Buchko
BMW Group

Munich/Milan. This year the Concorso d'Eleganza Villa d'Este once again invites
contemporary concept cars and prototypes to compete alongside the historic
models traditionally on display. To qualify for entry, concepts have to be
driveable and no older than three years. As announced at the Concorso d'
Eleganza Villa d'Este's second press conference in Milan, eight such vehicles
will attend the event at the end of April in a bid to be crowned the most
beautiful contemporary concept car. The winner will be chosen not by the jury
but by the public. In this, the Concorso perpetuates a tradition going back 80
years: as long ago as 1929 the public was already ranking the showcased models
according to their looks. For ten years now, this beauty contest of worldwide
acclaim has been held under the patronage of the BMW Group. Three world
premieres and a further five sensational concept cars form the worthy framework
for this anniversary Concorso.

GINA Light as guest of honour
BMW will be dispatching the sensational GINA Light study to Lake Como - hors
concours - as a birthday guest. Ordinarily the GINA Light can only be viewed by
visitors to the BMW Museum at the end of the special "BMW Concept Cars"
exhibition. At the Concorso the design study will make its debut outdoor
appearance and provide a first opportunity to view a number of concrete
manifestations of the multifaceted GINA philosophy. With the GINA Light, the
limits of contemporary materials and production processes are pushed far into
the future. For all the innovations embodied in this vehicle, the focus is on
the adaptability of forms and functions that are geared to the individual and
situational needs of the driver as well as the relevant driving conditions.

That is the reason why both the exterior and the interior feature numerous
components that are strikingly different from conventional solutions not just
visually but also in terms of their basic conceptual attributes. For example,
the GINA Light visionary model has a practically seamless outer skin made of an
elastic textile material that is stretched over a moveable frame. Functions are
only activated as and when required. Thanks to this utterly novel
interpretation of familiar functionality and structure, the driver enjoys a
very different experience behind the wheel of the car. The reduction to the
essentials and adaptation to the needs of the driver enhance the emotional
impact of the vehicle, fulfilling a key goal of the GINA philosophy.

World premieres: Stile Bertone, Morgan and Zagato
In recent years, world premieres have regularly been a key component of the
Concorso d'Eleganza. Now the 80th anniversary occasion is about to set a
record: for the first time three concepts will be unveiled before the eyes of
the world at Lake Como.
Automobiles by Stile Bertone have always been very special, and that has
naturally stoked the Concorso's happy anticipation of the world premiere from
the Italian styling house. Powered by a V8 engine, the car's outer skin
observes the laws of aerodynamics while the choice of carbon fibre sets
benchmarks in lightweight construction. Morgan will also be presenting a
two-seater at the Concorso. This study, built on the Morgan Aeromax platform,
marks the centenary of the tradition-steeped British marque. Celebrating the
90th anniversary of a family tradition, meanwhile, is Andrea Zagato - likewise
calling for a Concorso d'Eleganza Villa d'Este premiere hailing from his
exclusive design studio.
No less spectacular than these world premieres are the five exceptional design
studies heading for Lake Como following their official unveiling before the
public:

Infiniti Essence
With its Essence model, presented as a concept at the 79th Geneva Motor Show,
Infiniti celebrates its first 20 years as a manufacturer of premium automobiles
while at the same time offering an exciting glimpse of what customers can
expect from this luxury brand in the future.
A 600 hp coupé with a petrol/electric hybrid engine and rear-wheel drive, the
Essence fuses superior design, technology and performance. An eloquent
embodiment of the core attributes of the Infiniti marque, it spans an arc from
the past to the automotive future.
Test bed and design study in one, the Essence points to the future of the
Infiniti brand in terms of technology and style. Moreover, this concept for the
first time showcases Infiniti's guiding principle of "Inspired Performance" as
applied to the exclusive segment of luxury super-coupés.

mindset
Not a city car, not an SUV, not a sports car. mindset is as unique as it is
self-explanatory: a lightweight, powerful and efficient commuter for everyday
use. Its "high heels" - meaning its large, slim wheels - raise the aerodynamic
coupé body to the same level as other traffic. One, two or more passengers,
bags and baggage, animals or kids in tow - entry and exit are easy, the
interior provides a good view of the road, and progress is pacy and pleasant. A
composed appearance exuding power but without aggression: for mindset that is
the visual manifestation of a contemporary hybrid vehicle.
The specifications state that, as a two-seater high-powered electric car, the
mindset can accelerate to 100 km/h in 7 seconds, its lithium-ion battery giving
it a range of 180 kilometres. Top speed is governed at 140 km/h. A
supplementary petrol engine is to be offered as a range extender. This
generates electric power and boosts the range to 800 kilometres. Moreover, a
second battery can be used or additional power generated by solar panels.
Running purely on electric power, the mindset is emission-free. When using the
range extender, CO2 emissions are just 79g/km.

Rinspeed iChange
With the iChange, the pioneering, out-of-the-box Swiss thinkers at Rinspeed
present the first car in the world with a body that adapts to passenger space
requirements. In a matter of seconds a streamlined sports car with room for
just the driver can be transformed into a comfortable three-seater: at the
touch of a button the rear end of the teardrop-shaped car pops up as if by
magic.
The underlying concept of the iChange is that a vehicle's energy requirements
are largely dictated by weight, type of engine and aerodynamics. The upshot is
an extremely lightweight car tipping the scales at just 1,050 kilograms. For
the drive system, the Swiss company opted for an electric motor drawing its
power from lithium-ion batteries that are available in two different battery
packs for short- and long-distance journeys.
The fact that aerodynamics also plays a key role in energy consumption prompted
the idea of the rising rear. While other cars have to carry their inflated
bodies around in order to accommodate up to seven people if necessary, even if
the driver is the sole occupant most of the time, the iChange boasts an
adaptable body. The unaccompanied driver gets around wrapped snugly in a
teardrop-shaped body and on less power, thanks to this streamlined shape. If
passengers wish to come on board, the pop-up rear provides room for two
companions. The resulting weight increase and less than optimal aerodynamics
push up energy consumption - but only while the passengers are on board.

Aston Martin One-77
The Aston Martin One-77 first broke cover at the 2009 Geneva Motor Show as a
non-driveable concept. The driveable prototype of this super-sports car will be
unveiled at the Concorso for the first time. It unites future-oriented
technology with traditional craftsmanship and combines beauty with power. For
Aston Martin, the One-77 is the quintessence of the brand's engineering and
design experience and is seen as the ultimate sports car from the Aston Martin
fold.
Underpinning the body is an extremely lightweight and rigid carbon-fibre
chassis. The engine is based on the 12-cylinder unit with six litres'
displacement. The stated objective is to extract 700 hp from a displacement of
7.3 litres. The body allows for full power delivery: all wheels have double
wishbones, and horizontally mounted shock absorbers permit a flatter profile.
In a first for road cars, the dampers are adjusted by means of control valves.
At delivery the suspension of the One-77 can be adjusted to the owner's
individual requirements, with a choice of comfortable GT or race car fit for
the Nürburgring-Nordschleife. The car will weigh in at around 1,500 kilograms
and cover the 0 to 100 km/h sprint in approx. 3.5 seconds, continuing on to a
top speed of around 320 km/h.

Fisker Karma S
Fisker Automotive, Inc. took the wraps off its first production car, the Fisker
Karma, at the North American International Auto Show 2009 in Detroit. The
four-door four-seater Karma S combines the traditional, timeless styling of car
designer and Fisker Automotive CEO, Henrik Fisker, with the plug-in hybrid
drive concept Q-DRIVE® by Quantum Technologies to create the world's first
plug-in hybrid luxury car.
On a full charge from any standard 110-, 220- or 240-volt outlet, the Fisker
Karma S manages up to 50 zero-emission miles. In Sport Mode the range extends
to an estimated 300 miles thanks to the economical Ecotec® petrol engine
driving a generator which in turn supplies the two electric motors on the rear
differential. The Karma S is good for an annual average of more than 100 miles
per gallon and a top speed of 125 mph. Zero to 60 mph acceleration is
accomplished in 5.8 seconds.

The Concorso d'Eleganza Villa d'Este 2009
On the weekend of 24 - 26 April 2009 the glorious grounds of the Grand Hotel
Villa d'Este and Villa Erba in Cernobbio on Lake Como will once more turn into
a unique platform for the most beautiful automobiles from the past and the
boldest concept cars of the present. First held in 1929 at the same location,
today the Concorso d'Eleganza Villa d'Este ranks as the world's most
tradition-rich event of its kind.

After Saturday's opening event for invited guests, on Sunday the Concorso once
again offers all auto fans the opportunity to see these dreams on wheels close
up in the adjacent parkland of Villa Erba. In addition to the cars presented on
Saturday, special exhibitions will showcase many more high-profile classics.
Admission to Villa Erba in Cernobbio on Lake Como is 12.50 euros (concessions 8
euros).

The main sponsor of this year's Concorso d'Eleganza is Girard-Perregaux.


Media representatives and visitors can find further information and pictures at
www.concorsodeleganzavilladeste.com and the press pages of the manufacturers.


For any further queries please contact:

Manfred Grunert, BMW Group, Corporate and Governmental Affairs,
Spokesperson Heritage and ConnectedDrive:
Telefon: +49-(0)89-382-27797, Fax: +49-(0)89-382-23927
Internet: www.press.bmwgroup.com
Email: manfred.grunert@bmw.de

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