BMW GROUP (USA) REPORTS SEPTEMBER SALES

BMW Group US sales (BMW and MINI combined) decreased 4.8 percent year-to-date.
In September sales declined 25.8 percent.

Woodcliff Lake, NJ - October 1, 2008... The BMW Group in the U.S. (BMW and MINI
combined) reported September sales of 18,506 vehicles, a decrease of 25.8
percent over the 24,932 vehicles sold in September 2007. The BMW Group also
reported a year-to-date sales volume of 236,327 vehicles, down 4.8 percent,
compared to 248,273 vehicles in the same period of 2007.

BMW Brand Sales
Sales of BMW brand vehicles decreased 29.5 percent in September for a total of
14,744 compared to 20,901 reported in the same month a year ago. Year-to-date
BMW brand sales were down 9.6 percent, to 195,633 vehicles compared to 216,337
vehicles sold in the same period in 2007.

"At BMW, we are fortunate to have set a rational plan in place for the entire
year. While our sales this month are on a level with others, in the year to
date, we are still tracking better than the overall premium market," said Jim
O'Donnell, President of BMW of North America, LLC. "New products such as the
just refreshed 3 Series with its new look and new iDrive Control will keep us
attractive in the market place. A new dimension will be added to our range of
vehicles with the introduction of the Advanced Clean Diesels in the 3 Series
and the X5, which will be available in all 50 states. We are also getting ready
for the U.S. launch of the all-new 7 Series which comes early in the new year."

BMW Automobile Sales
BMW's automobile sales are down 35.9 percent in September to 10,552 versus
16,457 in the same month a year ago. Year-to-date sales also decreased 9.9
percent, to 152,988 automobiles compared to 169,760 in the same period of
2007.

BMW Sports Activity Vehicle Sales
Sales of BMW Sports Activity Vehicles decreased by 5.7 percent in September to
4,192 vehicles over the 4,444 sold last September. Year-to-date, sales of BMW
Sports Activity Vehicles were down 8.4 percent, to 42,645 vehicles compared to
the 46,577 sold in the first nine months of 2007.

MINI Brand Sales
MINI USA reported September sales of 3,762 automobiles, down 6.7 percent from
the 4,031cars sold in September 2007. Year-to-date, the division reported sales
of 40,694 automobiles, an increase of 27.4 percent, compared to the 31,936 cars
reported in the first nine months of 2007.

"Tight inventories restricted September MINI sales, which were 269 units below
prior year levels," said Jim McDowell, Vice-President of MINI USA. "Despite
high gas prices, limited credit opportunities, and concern about the overall
economy, more and more Americans are rethinking automotive choices they have
always made. We think this is the reason why we ended the month with only a six
day supply of cars in our retailers' showrooms. In the coming month, we look
forward to increased production for our market to help replenish our dealer
stocks."

Table: Sales BMW of North America, LLC, September 2008

Sept. 2008
Sept.
2007
%
YTD
2008
YTD 2007
%
BMW brand

14,744
20,901
-29.5
195,633
216,337
-9.6
BMW passenger cars

10,552
16,457
-35.9
152,988
169,760
-9.9
BMW light trucks
(SAVs)
4,192
4,444
-5.7
42,645
46,577
-8.4
MINI brand

3,762
4,031
-6.7
40,694
31,936
27.4
TOTAL Group

18,506
24,932
-25.8
236,327
248,273
-4.8

BMW Certified Pre-Owned
Sales of BMW's Certified Pre-Owned vehicles are up 3.9 percent, to 7,707 CPO
vehicles versus 7,421 vehicles reported last September. Year-to-date, CPO sales
are up 19.7 percent, to 77,144 over the 64,445 reported in the same period in
2007.

BMW Group in America
BMW of North America, LLC has been present in the United States since 1975.
Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW
Group in the United States has grown to include marketing, sales, and financial
service organizations for the BMW brand of motor vehicles, including
motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars;
DesignworksUSA, an industrial design firm in California; a technology office in
Silicon Valley and various other operations throughout the country. BMW
Manufacturing Co., LLC in South Carolina is part of BMW Group's global
manufacturing network and is the exclusive manufacturing plant for all Z4
models, X5 Sports Activity Vehicles and X6 Sports Activity Coupes. The BMW
Group sales organization is represented in the U.S. through networks of 338 BMW
passenger car centers, 335 BMW Sports Activity Vehicle centers, 142 BMW
motorcycle retailers, 82 MINI passenger car dealers, and 30 Rolls-Royce Motor
Car dealers. BMW (US) Holding Corp., the BMW Group's sales headquarters for
North, Central and South America, is located in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the Internet
at:

www.bmwgroupna.com
www.bmwusa.com
www.bmwmotorcycles.com
www.miniusa.com
www.rolls-roycemotorcars.com

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Journalist note: Information about the BMW Group and its products is available
to journalists on-line at the BMW Group PressClub at the following address:
www.press.bmwgroup.com. Broadcast quality video footage is available via The
NewsMarket at www.thenewsmarket.com.

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