MINI FINANCIAL SERVICES TO LAUNCH IN U.S. New Division Will Provide Wide Range of Services To Support MINI Retailers and Customers

BMW Financial Services NA, LLC (BMW FS) is launching a group of services to
support the company's MINI brand. Those services will be offered through a new
division, MINI Financial Services, (MINI FS). MINI FS will provide financial
services for retailers and customers in conjunction with the introduction of
the MINI COOPER and MINI COOPER S. The cars will go on sale in the U.S. at
approximately 70 soon-to-be-named retailers in March 2002 with prices starting
below $18,000.

Initially, MINI FS will provide financing for retailers who want to enhance or
expand their facilities in order to accommodate the new franchise. Closer to
launch, MINI FS will offer wholesale financing for retailers, as well as
traditional retail financing and leasing for consumers. Further down the road,
MINI FS will offer the full array of products and services available through
BMW FS, such as banking deposit products and premiere credit cards through the
BMW Bank of North America. Moreover, the same insurance products available to
BMW customers will also be available through MINI FS.

"The launch of the MINI Financial Services demonstrates the company's
commitment to its retailers, its new customers and the MINI brand," said Bob
Devine, head of BMW FS operations in the U.S.

BMW Financial Services

BMW Financial Services North America, LLC was established in 1992 as a captive
finance company to support the North and Latin American sales and marketing
efforts of BMW. With over $11 billion in managed assets and more than
364,000 customers, BMW FS leases or finances over half of the new BMWs sold in
the U.S. BMW FS employs about 400 people, most of whom are located in the
Dublin, Ohio, Customer Service Center. BMW FS also services the Canadian
market and recently opened a new Financial Services company in Brazil.

BMW in America

BMW of North America, LLC. was established in 1975. Since then, the company
has grown to include marketing, sales and financial service organizations in
the United States for the BMW and MINI brands; a South Carolina manufacturing
operation; DESIGNWORKS/USA, an industrial design firm in California; a
technology office in Silicon Valley and various other operations throughout the
country. BMW Group is represented in the U.S. through a network of more than
340 car, 315 Sports Activity Vehicle and 160 motorcycle retailers. BMW US
Holding Corp., the Group's headquarters for North, Central and South America,
is located in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the World
Wide Web on the BMW homepage at http://www.bmwusa.com and www.miniusa.com
.