THE ALL NEW 2002 BMW 7 SERIES: BMW's New Flagship Sets New Benchmarks for Performance, Luxury, Design and Safety

Woodcliff Lake, New Jersey June 23rd, 2001, ... The new BMW 7 Series points
the way to the future of the luxury/performance sedan. The fourth generation
BMW flagship sets new benchmarks for performance, luxury, design and safety
with a multitude of technological highlights, an innovative vehicle control
concept and dynamic interior and exterior styling.

The Benchmark in Performance: Revolutionary V8 with the World's First Six-Speed
Automatic

The 4.4 liter V8 in the 745i that will come to these shores may share
displacement with its predecessor, but technical advancements abound. Power,
flexibility and efficiency are optimized through a level of variability never
before seen. Valve timing (via Double VANOS), valve lift (via Valvetronic)
and, for the first time ever, intake tube length, all adapt continuously. This
level of control enables the new V8 to set new standards for performance and
efficiency. The new 4.4 liter V8 is rated at 333 horsepower and 332 lb-ft. of
torque (European ratings).

This revolutionary powerplant is mated to an equally revolutionary transmission
- the world's first production six-speed automatic. It uses shift-by-wire
technology and is operated by an all-new selector behind the steering wheel.
This innovative drivetrain yields outstanding performance with a 0 -
100 kph (0-62 mph) time of 6.3 seconds and a top speed of 155 mph (European
figures).

The BMW 7 Series is famous for its superlative blend of ride comfort and
handling prowess. The new 7 combines a new all-aluminum suspension with Active
Roll Stabilization. ARS improves handling by combining special sensors with
two active anti-roll bars to reduce body "roll" or "lean".

The Benchmark in Luxury and Design: The iDrive Concept

With iDrive, the new 7 presents a bold new concept for interaction between
driver and automobile. In the course of this step into the future, innovative
alternatives were even found for the gearshift lever and ignition key. Along
with a unique array of functions there is also a drastic reduction in and
reorientation of controls.

The elements of immediate importance for driving are located in and around the
steering wheel, and a few frequently used basic functions may be found in the
center of the dashboard. Most of the other functions - including navigation,
telephone, climate control and entertainment systems - are all controlled
through an intuitively operated Controller, set in the center console, in
concert with the Control Display, mounted high in the center of the dashboard
for easy reference. iDrive means simple, safe operation of, and convenient
access to, the myriad features at the driver's disposal.

The Benchmark in Safety: ISIS, HPS II, Active Head Restraints and Active Knee
Protection

Passive Safety innovation has been a 7 Series hallmark. HPS II works with the
optional rear side airbags to provide inflatable head protection for rear seat
passengers as well as front. Active Head Restraints offer enhanced protection
in rear impacts. In the U.S. the new 7 will feature Active Knee Protection
with unique airbag protection for the knees of front seat passengers.
Coordinating all of the passive safety systems is the Intelligent Safety and
Information System. An evolution of BMW's Integrated Deployment Logic, ISIS
uses a variety of sensors to tailor the restraint systems' response to a more
precise reading of each impact.

Coming Soon

The new 7 will make its world debut at the IAA in Frankfurt in September and
will go on sale in Europe in two versions in November. The 745i will make its
U.S. debut at the North American International Auto Show in Detroit in January
and go on sale here later that month.

BMW Group in America
BMW of North America has been present in the United States since 1975. Since
then, the BMW Group in the United States has grown to include marketing, sales
and financial service organizations for the BMW and MINI brands; a South
Carolina manufacturing operation; DESIGNWORKS/USA, an industrial design firm in
California; a technology office in Silicon Valley and various other operations
throughout the country. The BMW Group is represented in the U.S. through a
network of 341 car, 321 Sports Activity Vehicle and 153 motorcycle retailers.
BMW US Holding Corp., the Group's headquarters for North, Central and South
America, is located in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the World
Wide Web on the BMW homepage at http://www.bmwusa.com and www.miniusa.com.