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PressClub USA · Article.

Press Kit Model Year 2004: 3 Series Coupe & Convertible

The 2004 3 Series Coupe & Convertible Story With Highlights, Features, Specifications, Pricing and Photos.

Convertible
·
Coupé
·
3 series

Press Contact.

Thomas Plucinsky
BMW Group

Tel: +1-201-307-3701

send an e-mail

Be sure to download the attached (.pdf) files for more information about the 2004 3 Series Coupe & Convertible. The press kit includes: Download #1: 2004 3 Series Features Download #2: 2004 3 Series Highlights Download #3: 2004 3 Series Specifications Download #4: 2004 3 Series Story Download #5: 2004 325Ci Pricing Download #6: 2004 330Ci Pricing

2004 BMW 3 Series Coupes and Convertibles
Arrive Early, with Freshened Design
and New Features

Woodcliff Lake, New Jersey, March 18, 2003...In addition to being BMW's
best-selling Series - 115,428 examples were sold in the U.S. during calendar
2002 - the 3 Series is for many the "definitive BMW." Though from a price
standpoint it is BMW's most accessible line, this Series embodies all the core
BMW values: performance, handling, quality, practicality, and character.

One might call the current 3 Series a "serial award winner." Among its most
recent honors are: Best Luxury Car under $40,000, Automobile Magazine
All-Stars, February '03; Car and Driver's 10Best, January '03; America's Best
Sedan, AutoWeek July 1, '02; Best Luxury Car Under $40,000 and Best Coupe,
Automobile Magazine Readers' Choice All-Stars, May '02; and yet another
comparison test win (over five key competitors) in the October '02 Car and
Driver. The Series consists of Sedans, Sport Wagons, Coupes and Convertibles in
two sets, all powered by inline 6-cylinder engines characterized as "smoother
than satin" by Car and Driver (January '03), "silken" by Road & Track (July
'02), "turbine-smooth" by AutoWeek (July 1, '02) or "smooth, torquey" by Motor
Trend (August '02): the 2.5-liter 325 models and the 3.0-liter 330 models.

For their '02 model year, the Sedans and Sports Wagons got a discreet stylistic
and technological freshening; now the Coupes and Convertibles begin the '04
model year early with their own round of freshening. The changes include:

* A new 6-speed manual transmission for the 330Ci models
* Rain-sensing windshield wipers and automatic headlight control as standard
equipment
* New front-end design, with -
* Lighting units that sweep upward as they wrap around to the sides
* Wider grilles and modified hood contours
* More prominently flared wheel openings
* A side character line that now begins aft of the wheel openings and
incorporates the side turn-signal "repeater" as its starting point.
(These changes correspond to the Sedan/Wagon freshening of '02.)
* Xenon headlights (low and high beams) now offered either alone or in
combination with new Adaptive feature, which "steers" the headlights into
roadway curves
* New front and rear bumper contours
* New taillights, incorporating BMW's innovative Adaptive Brakelights
* New wheel designs, both standard and optional
* New exterior colors
* A newly configured climate-control panel.

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