BMW GROUP REPORTS STRONG MONTHLY SALES AND A SOLID INCREASE IN SALES FOR FIRST THREE QUARTERS;

Monthly BMW Brand Sales Jump 32 Percent while MINI Sales Increase 27 Percent

Woodcliff Lake, NJ - October 1, 2004... The BMW Group (BMW and MINI brands
combined) reported robust September sales of 24,684 vehicles compared to 18,828
vehicles in the same month in 2003, a jump of 31 percent. The BMW Group also
reported sales of 216,917 vehicles for the first nine months, an increase of
6.2 percent over the 204,183 sold in the first three quarters of 2003.

BMW Brand Reports Sales
BMW of North America, LLC reported its sales of 21,767 automobiles and Sports
Activity Vehicles, up 32 percent compared to the 16,533 vehicles reported the
same month last year.

For the first three quarters of 2004, sales of BMW brand vehicles were up 7.2
percent, or 191,247 vehicles compared to 178,463 vehicles sold in the same
period a year ago.

BMW Automobile Sales
BMW's automobile sales were up 13.6 percent, to 15,054 versus 13,257 in the
same month a year ago. Year-to-date, sales were down 5.6 percent, to 141,939
automobiles compared to150,416 in the same period in 2003.

BMW Sports Activity Vehicle Sales
Sales of BMW's Sports Activity Vehicles jumped 105 percent in September, with
sales of 6,713 vehicles compared to 3,276 vehicles sold in the same month of
2003. Year-to-date, sales of BMW's SAV models were up 76 percent, to 49,308
vehicles compared to 28,047 for the same period in 2003.

Certified Pre-owned
BMW also reported September sales of 5,568 Certified Pre-owned vehicles
compared to 4,974 vehicles that month in 2003, a 12 percent increase. For the
first three quarters of 2004, BMW CPO sales were up 6.5 percent to 53,610
vehicles over 50,337 in the same period a year ago.

MINI Brand
MINI Automobiles
MINI USA reported strong September sales, marking the first month the MINI
convertible went on sale in the U.S. September sales of MINI automobiles were
2,917, up 27 percent from the 2,295 sold in the same month of 2003.
Year-to-date, sales of MINI automobiles were level, with 25,670 cars compared
to 25,720 sold a year ago.

BMW Group In America
BMW of North America, LLC has been present in the United States since 1975.
ROLLS-ROYCE Motor Cars NA, LLC began distributing vehicles in 2003. The BMW
Group in the United States has grown to include marketing, sales, and financial
service organizations for the BMW brand, the MINI brand, and the ROLLS-ROYCE
brand of Motor Cars; DesignworksUSA, an industrial design firm in California; a
technology office in Silicon Valley and various other operations throughout the
country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group's
global manufacturing network and is the exclusive manufacturing plant for all
Z4 Roadster and X5 Sports Activity Vehicles. The BMW Group sales organization
is represented in the U.S. through networks of 340 BMW passenger car centers,
327 BMW Sports Activity Vehicle centers, 148 BMW motorcycle retailers, 76 MINI
passenger car dealers, and 25 ROLLS-ROYCE Motor Car dealers. BMW (US) Holding
Corp., the BMW Group's sales headquarters for North, Central and South America,
is loca

ted in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the Internet
at:

www.bmwusa.com
www.bmwmotorradusa.com
www.miniusa.com
www.rolls-roycemotorcars.com
# # #

Journalist note: Information about the BMW Group and its products is available
to journalists on-line at the BMW Group PressClub at the following address:
www.press.bmwgroup.com.

# # #