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PressClub USA · Article.
Awarded S 1000 RR Dinner Spot most successful BMW film on YouTube with more than 1 million clicks.
Fri Mar 12 11:21:00 CET 2010 Press Release
With currently almost 1.4 million clicks the S 1000 RR Dinner Spot became the most successful BMW film on YouTube ever. In the course of the Spotlight International Advertising Film Festival in Mannheim the film was awarded in the category “Web and Mobile” at the beginning of March.
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Roy Oliemuller
BMW Group
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München. With currently almost 1.4 million clicks the S 1000 RR Dinner Spot became the most successful BMW film on YouTube ever. In the course of the Spotlight International Advertising Film Festival in Mannheim the film was awarded in the category “Web and Mobile” at the beginning of March.
It is about a well-known magic trick, where a magician pulls the
tablecloth from a small table all set up with china without damaging anything.
In “Dinner for RR” the BMW S 1000 RR knows the trade
even better: Thanks to its acceleration of 2.9 seconds from 0 to 100
k.p.h. the bike is able to pull the tablecloth even from a huge,
impressing banquet leaving all the china and glasses intact.
If you haven’t seen the "Dinner for RR" clip yet, then click http://www.youtube.com/watch?v=-cM9S2AzU28