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PressClub USA · Article.

MINI UNITED: FRIENDS. FESTIVAL. RACING.

Woodcliff Lake, NJ – February 22, 2012… MINI United has been confirmed for the weekend of May 11-13, 2012, and MINI USA welcomes owners from the US to join us as MINI fans, owners and lovers from all over the world converge to Circuit Paul Ricard in Le Castellet, France for an unforgettable weekend. In addition to the many festival activities, MINI United will serve as the exclusive location for a new MINI model to make its world premiere.

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MINI United Scheduled for May 11-13, 2012 in Le Castellet, France

 

Woodcliff Lake, NJ – February 22, 2012… MINI United has been confirmed for the weekend of May 11-13, 2012, and MINI USA welcomes owners from the US to join us as MINI fans, owners and lovers from all over the world converge to Circuit Paul Ricard in Le Castellet, France for an unforgettable weekend. In addition to the many festival activities, MINI United will serve as the exclusive location for a new MINI model to make its world premiere.

 

The three-day event comprises of an open-air festival, owner and fan driving experiences on the track, motorsport activities, live music, stunt shows and vehicle displays ranging from Mini classics to the current lineup. During the MINI United 2012 weekend, two pro-series races have been scheduled at Circuit Paul Ricard… the MINI Trophy from Germany and the MINI RUSH HOUR from Italy.

 

The list of musical performers is being updated daily. For full details about who's been confirmed to perform during MINI United, please visit www.minispace.com or the MINI United facebook page (www.facebook.com/MINIunited).

 

While there is an international website, US guests who plan to attend MINI United are encouraged to register at: www.miniunited2012.com beginning Wednesday, February 22. By registering here, MINI owners in the US will enjoy a slight discount on the registration fee for a weekend pass ($50 USD at the link noted here, normally €40). Additionally, they will have access to transfers to a welcome dinner hosted by MINI USA executives, the MINI USA hospitality area during the festival, shuttles to the festival each day, test-drive vehicles for the track experience and an option to reserve a room at the discounted rate in the MINI USA room block at the Dolce Fregate hotel. This hotel is located in St Cyr sur Mer, France, which is a 15-minute drive (approximate) from the festival,  45 minutes from Marseilles Airport and 1 ½ hours from Nice airport. The hotel can assist with coordinating airport transfers.

 

US media who need additional information or who are interested in attending MINI United should contact the MINI USA Communications Team. 

 

MINI in the US

MINI is an independent brand of the BMW Group. In the United States. MINI USA operates as a business unit of BMW of North America, LLC which has been present in the United States since 1975.  Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003.  The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 Sports Activity Coupes.  The BMW Group sales organization is represented in the U.S. through networks of 339 BMW passenger car and BMW Sports Activity Vehicle centers, 139 BMW motorcycle retailers, 110 MINI passenger car dealers, and 36 Rolls-Royce Motor Car dealers.  BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.

 

Information about BMW Group products is available to consumers via the Internet at: www.bmwgroupna.com

 

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Journalist note: Information about the BMW Group and its products is available to journalists on-line at the BMW Group PressClub at the following address: www.press.bmwna.com.  Additional information, images and video may be found at www.miniusanews.com

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