Munich.
Waves rolling gently onto the beach and the endless
horizon in view – a day at the seaside offers refreshingly expansive
perspectives and a feeling of freedom. In line with this, the MINI
Convertible in the Seaside Edition celebrates 30 years of individual
style and maximum fresh-air driving fun. To mark the anniversary of
the open-top four-seater, MINI now presents the sporty classic with
exclusive equipment and design features – optionally in a shimmering
blue Caribbean Aqua paint finish or in the light Nanuq White
bodycolor. The Seaside Edition of the MINI Convertible is available as
the Cooper (combined fuel consumption: 6.4 – 5.9 l/100 km; combined
CO2 emissions: 145 – 135 g/km according to WLTP) and the
Cooper S (combined fuel consumption: 6.9 – 6.5 l/100 km; combined
CO2 emissions: 157 – 148 g/km according to WLTP).
Currently the world’s only premium convertible in the small car
segment and with an impressively distinctive look in traditional brand
style, the MINI Convertible embodies individual open-air driving
pleasure. In the MINI Cooper S, a 2.0-litre, 131 kW/178 hp 4-cylinder
power unit with MINI TwinPower Turbo Technology enables acceleration
from a standstill to 100 km/h in 7.2 seconds. The MINI Cooper also
provides typical MINI go-kart feeling, featuring a 3-cylinder petrol
engine with an output of 100 kW/136 hp. The black, electrically
operated soft top takes things at a more leisurely pace: it can be
opened or closed automatically up to 30 km/h.
From February 2023, the limited Seaside Edition of the MINI
Convertible will accentuate this stylish model’s hallmark features
with an edition-specific design in the exterior and interior. Double
decorative stripes in white run from the side doors to the rear of the
vehicle, and the exclusive exterior design is rounded off with a
unique graphic on the front apron, where a stylised 30 once again
refers to the model’s anniversary.
This contrasts elegantly with
the maritime-inspired paint finish Caribbean Aqua, emphasising the
sporty character of the open-top four-seater. In the Nanuq White
finish, the consistently light-coloured bodywork has a particularly
elegant appeal: here the MINI Convertible is reminiscent of spotted
clouds against a deep-blue summer sky.
The side scuttles with the edition’s discreet “Seaside”
lettering pick up on the 30th model anniversary with graphically
designed numerals in light and dark blue. The round birthday is also
celebrated with exclusive “Seaside” lettering in sporty orange on the
rear. Meanwhile the 18-inch alloy wheels in Pulse Spoke design are
reminiscent of pulsating waves in the water. By contrast, the specific
wheel caps stand still: here, the number of the anniversary appears
once more. A weight behind them ensures a perfect appearance at all times.
Even as you enter the vehicle, the trim strips on the vehicle doors
in edition design with two white stripes and Seaside lettering convey
the exclusive aura of the interior. The Carbon Black leather seats
with comfortable knee rolls and armrests in the doors offer comfort as
well as harmonising perfectly with the two exterior finishes Caribbean
Aqua and Nanuq White when the soft top is open.
The decorative trim strips on the front dashboards also appear in
edition-specific design: both the printed pattern and the lettering
bring the round anniversary to mind once again. This pattern also
appears on the floor mats in the form of a graphic badge. The lower
spoke of the sports leather steering wheel features the eponymous
“Seaside” lettering of the new MINI Edition. The vehicle key featuring
the edition-specific graphic wave pattern in iridescent blue tones
picks up on both the open atmosphere and the pure elegance of the sea,
enabling the owner to take a piece of this exclusive edition home with
them. The integrated “Seaside” lettering underlines the model’s unique
flair – definitely ruling out any potential key mix-ups.
For the driver, the latest generation of the MINI operating system
optimises quick and intuitive control of the vehicle functions, audio
programme, communication, navigation and apps, while newly compiled
equipment packages enable specific individual preferences to be
fulfilled in terms of driver assistance and connectivity.
In case of queries, please contact:
Corporate Communications
Julian Kisch, Press
Spokesperson
Product Communications MINI
Tel.:
+49-89-382-38072
E-mail: julian.kisch@mini.com
Andreas Lampka, Head of Communications MINI
Phone:
+49-89-382-23662
E-mail andreas.lampka@mini.com
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the
BMW Group is the world’s leading premium manufacturer of automobiles
and motorcycles and also provides premium financial and mobility
services. The BMW Group production network comprises over 30
production sites worldwide; the company has a global sales network
in more than 140 countries.
In 2021, the BMW Group sold over 2.5 million passenger vehicles
and more than 194,000 motorcycles worldwide. The profit before tax
in the financial year 2020 was € 5.222 billion on revenues amounting
to € 98.990 billion. As of 31 December 2020, the BMW Group had a
workforce of 120,726 employees.
The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction,
from the supply chain through production to the end of the use phase
of all products
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