Robertson: Sales record for full year within reach
Global deliveries climb 2.7% to 174,996 vehicles
Munich. The BMW Group reported record monthly sales
for November. With 174,996 BMW, MINI and Rolls-Royce vehicles
delivered worldwide, sales were 2.7% higher than for the same month
last year (prev. yr.: 170,461). Between January and November 2013,
sales increased by 6.8% to reach a new all-time high of 1,777,017
vehicles (prev. yr.: 1,663,615).
Ian Robertson, Member of the Board of Management of BMW AG,
responsible for Sales and Marketing BMW: “Strong global demand for our
products once again drove sales to a new all-time high in November,
despite already high figures for the previous year. Although
conditions remain challenging in a number of European markets, in
particular, we expect sales to continue to develop positively over the
coming months. Our target of record sales for 2013 is now within
reach. We are well on course to remain the world’s number one
manufacturer of premium vehicles once again in 2013.”
BMW brand sales climbed 3.2% in November to 149,663
vehicles (prev. yr.: 144,980). In the first eleven months of the year,
BMW delivered 1,499,308 vehicles, an increase of 8.0% (prev. yr.: 1,387,799).
New models played a vital role in BMW brand growth. To the end of
November, the BMW Group delivered 18,355 of the new BMW 3 Series GT
launched in June, making the BMW 3 Series GT a key factor in the 3
Series’ success: With a total of 451,774 vehicles sold to the end of
November (prev. yr.: 364,271), retail volumes were 24.0% higher than
the previous year. Also, the new BMW 4 Series Coupé, which only came
onto the market in October 2013, has already been delivered to 9,938 customers.
Sales of the BMW 5 Series, which, like the BMW X1, 3 Series, 6 Series
and 7 Series, is the global market leader in its segment, rose by 2.7%
to 332,280 units to the end of November (prev. yr.: 323,665). The BMW
6 Series also reported strong gains, with an increase in sales of
19.6% to 24,976 vehicles (prev. yr.: 20,886).
About a month ago, the BMW Group presented the new
MINI at its Oxford plant. Even with the upcoming
model change, MINI sales remained at roughly the same high level as
last year, with 24,873 vehicles sold worldwide in November (prev. yr.:
25,078/ -0.8%). Despite persistent market challenges in Europe, MINI
deliveries for the first eleven months of the year were slightly
higher year-on-year at 274,575 (prev. yr.: 272,775/ +0.7%). The new
MINI Paceman (12,350) released in March 2013 was one of the main
At BMW Motorrad, retail sales climbed 8.8% in
November to 7,342 units (prev. yr.: 6,749). A total of 108,872
motorcycles and maxi scooters were delivered to customers between
January and November (prev. yr.: 100,289/ + 8.6%).
The BMW Group reported sales growth in nearly all of
its markets in the first eleven months of the year.
In Europe, BMW Group sales to the end of November remained at roughly
the same level as last year, with a total of 784,398 vehicles
delivered (prev. yr.: 786,812/ -0.3%).
In Asia, sales climbed 17.4% to 522,070 vehicles between January and
November (prev. yr.: 444,865). In Mainland China, the company
increased retail sales by 19.7% year-on-year, with 354,153 deliveries
(295,974). Year-to-date, the BMW Group also reported strong gains in
other Asian markets, including Japan (56,675/ +12.6%) and South Korea
In the Americas, the BMW Group sold 411,014 vehicles from January to
November, an increase of 10.1% over the previous year (373,398). Over
the same period, the company delivered a total of 331,801 vehicles to
customers in the US (prev. yr.: 303,728/ +9.2%). In Brazil, the BMW
Group made especially strong gains, with the sale of 15,258 vehicles
(prev. yr.: 8,886/+71.7%).
BMW Group sales in/up to November 2013 at a glance
The BMW Group is the leading premium manufacturer of automobiles and
motorcycles in the world with its BMW, MINI and Rolls-Royce brands. As
a global company, the BMW Group operates 28 production and assembly
facilities in 13 countries and has a global sales network in more than
In 2012, the BMW Group sold about 1.85 million cars and more than
117,000 motorcycles worldwide. The profit before tax for the financial
year 2012 was euro 7.82 billion on revenues amounting to euro 76.85
billion. At 31 December 2012, the BMW Group had a workforce of 105,876 employees.
The success of the BMW Group has always been built on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.