BMW i8 Concours d’Elegance Edition – prior to its crossing
the block at the Pebble Beach Auctions by Gooding and Company on Saturday.
BMW Vision Future Luxury – prior to its North American
premiere on the concept car lawn at the Pebble Beach Concours
d’Elegance on Sunday.
30th Anniversary BMW M5 – prior to its appearances at
Legends of the Autobahn on Friday and the Rolex Monterey
Motorsports Reunion on Saturday and Sunday.
Thursday, August 14 5:00pm - BMW Villa – Pebble Beach
Woodcliff Lake, N.J. – August 11, 2014… BMW is
pleased to invite credentialed media to a press preview prior to the
2014 Pebble Beach Concours d’Elegance and Rolex Monterey Motorsports
Reunion. Three significant cars will be previewed before their public
unveilings later that weekend. Speakers will include Ludwig
Willisch, President & CEO – BMW of North America and
Karim Habib, Head of BMW Automobile Design for the BMW Group.
BMW Vision Future Luxury
Offering a glimpse into the long-term view of modern luxury for the
BMW brand, the BMW Vision Future Luxury stands for a
forward-looking fusion of exclusivity and innovation as well as a
driving experience that is at once emotional and exclusive. All of
this is conveyed through its groundbreaking exterior and interior
design along with its innovative technology, a pioneering lightweight
engineering concept and a seamlessly integrated user interface and
driving experience that caters to the needs of all occupants at once.
“The design of the BMW Vision Future Luxury is the messenger of our
philosophy of modern luxury, one in which innovative technologies play
a key and vital role. These innovations deliver a new, multifaceted
luxury experience that spans intelligent lightweight engineering,
innovative interior design and a radically new user interface design,”
says Karim Habib, Head of BMW Design, summing up the design approach
to the BMW Vision Future Luxury.
BMW i8 Concours d’Elegance Edition
In celebration of the US arrival of the BMW i8, the world’s most
innovative sports car, a one-of-a-kind 2014 BMW i8 Concours
d’Elegance Edition during the annual Pebble Beach Auctions
at Pebble Beach on Saturday, August 16. Proceeds of the sale will go
to the Pebble Beach Company Foundation and the Pebble Beach Concours d’Elegance.
The i8 Concours d’Elegance Edition will be distinguished by a unique
paint scheme and interior treatment as well as other features that
will make it unlike any other BMW i8 in the world. The BMW i8 Concours
d’Elegance Edition will be sold by Gooding & Company, the official
auction house of the Pebble Beach Concours d’Elegance.
The 2014 BMW i8 Concours d’Elegance Edition will feature BMW
Individual Frozen Grey Metallic exterior paint. The unique interior
will boast Dalbergia Brown leather upholstery, which is tanned using
dye derived from plant extracts. The upholstery is accented with
stitching in BMW i Blue. The Pure Impulse Tera World interior includes
other trim accents in BMW i Blue, including the seat belts, as well as
having “BMW i8” embossed into the front headrests. A number of US
firsts will be included with this special edition including laser
headlights, pending government approval, a BMW i8 Display key as well
as the first BMW Charging Station, professional edition.
30th Anniversary Edition BMW M5
The BMW M5 “30 Jahre M5” will be produced in a limited run of
300 examples worldwide, and 30 of them will be imported to the United
States. With an output of 600hp and 516 lb-ft of torque, it will not
only be the most powerful M5 ever sold but also the most powerful BMW
production model ever.
Featuring a Frozen Dark Silver Metallic exterior, part of the BMW
Individual palette of hues, the 30th Anniversary Edition BMW M5 is
also identified with Black Chrome “30 Jahre M5” (German for 30 years
of the M5) badges, appearing on the kidney grill surrounds, the front
fenders, door handles and twin dual exhaust pipes. The exterior of the
30th Anniversary Edition M5 is further complemented by 20 inch,
bi-color M light-alloy wheels.
“30 Jahre M5” badges are also featured in the interior, with a 1/300
identification number integrated into the Aluminum Trace trim strip on
the front passenger side of the cockpit.
A black Alcantara/Leather combination graces the M multifunctional
seats which also include embroidered “30 Jahre M5” badges. The center
console and the door panels are also covered in black Alcantara, while
the headliner features Alcantara Anthracite.
Press Conference Details
Thursday, August 14
Cocktails Beginning at 5:00pm Press
Conference 6:00pm – 6:30pm
The BMW Villa 1463 Cypress Dr (corner of Cypress Dr. and
Stevenson Dr.) Pebble Beach, CA
To confirm your attendance, please contact Dave Buchko at email@example.com or by
text at 201-321-6857.
BMW Group In America
BMW of North America, LLC has been present in the United States since
1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in
2003. The BMW Group in the United States has grown to include
marketing, sales, and financial service organizations for the BMW
brand of motor vehicles, including motorcycles, the MINI brand, and
the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic
design consultancy in California; a technology office in Silicon
Valley and various other operations throughout the country. BMW
Manufacturing Co., LLC in South Carolina is part of BMW Group’s global
manufacturing network and is the exclusive manufacturing plant for all
X5 and X3 Sports Activity Vehicles and X6 Sports Activity Coupes. The
BMW Group sales organization is represented in the U.S. through
networks of 339 BMW passenger car and BMW Sports Activity Vehicle
centers, 139 BMW motorcycle retailers, 120 MINI passenger car dealers,
and 35 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW
Group’s sales headquarters for North America, is located in Woodcliff
Lake, New Jersey.
Information about BMW Group products is available to consumers via
the Internet at: www.bmwgroupna.com