Woodcliff Lake, NJ – July 10, 2014... Marisol
Martinez has a new pair wheels in her driveway – a 2014 BMW R nine T
motorcycle. The Santa Ana resident was the lucky winner of the first
Southern California BMW Motorcycle Dealer Group Giveaway Sweepstakes,
which began last November at the Progressive International Motorcycle
Show in Long Beach, CA.
Show attendees were invited to fill out entry forms and were
encouraged to visit
Motorcycle enthusiasts on Facebook were then targeted to enter the
contest through a series of sponsored posts. The posts served to not
only garner “Likes” on the SoCal BMW Motorcycle Dealers Facebook page,
but also to introduce BMW motorcycles to non-BMW riders.
For those who already entered online, a “Second Chance” entry was
offered by visiting any of the seven SoCal BMW Motorcycle Dealers,
including Brown Motorworks in Pomona, BMW Motorcycles of Escondido,
BMW Motorcycles of Hollywood, Irv Seaver BMW Motorcycles in Orange,
Long Beach BMW Motorcycles, BMW Motorcycles of Riverside and BMW
Motorcycles of Ventura.
The contest, which drew nearly 10,000 entries from Facebook “Likers”
and in-store entry forms, was a win-win for Marisol and the So Cal BMW
Motorcycle Dealer Group. She is the proud owner of the classic
roadster, created to mark “90 Years of BMW Motorrad,” while the dealer
organization has a whole new group of followers on Facebook.
The contest platform was conceived, developed and managed by Apollo
a Digital-Centric Advertising Agency with offices in Los Angeles and Dallas.
Evan Bell, owner and president of Irv Seaver Motorcycles in Orange,
hands Marisol Martinez, of Santa Ana, the keys to her new 2014 BMW R
nine T. Pictured with them are representatives of the Southern
California Dealer Advertising Group [left to right] David Diaz, Irv
Seaver Motorcycles; David Brown, Brown Motor Works, Pomona; Rick
Johns, BMW Motorcycles of Escondido; Charles Berthon, Long Beach BMW
Motorcycles; Michael Spencer, BMW Motorcycles of Ventura County; Dan
Schoo, BMW Motorcycles of Riverside; and Michael Unger, BMW of Hollywood.
BMW Group In America
BMW of North America, LLC has been present in the United States since
1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in
2003. The BMW Group in the United States has grown to include
marketing, sales, and financial service organizations for the BMW
brand of motor vehicles, including motorcycles, the MINI brand, and
the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic
design consultancy in California; a technology office in Silicon
Valley and various other operations throughout the country. BMW
Manufacturing Co., LLC in South Carolina is part of BMW Group’s global
manufacturing network and is the exclusive manufacturing plant for all
X5 and X3 Sports Activity Vehicles and X6 and X4 Sports Activity
Coupes. The BMW Group sales organization is represented in the U.S.
through networks of 339 BMW passenger car and BMW Sports Activity
Vehicle centers, 139 BMW motorcycle retailers, 120 MINI passenger car
dealers, and 35 Rolls-Royce Motor Car dealers. BMW (US) Holding
Corp., the BMW Group’s sales headquarters for North America, is
located in Woodcliff Lake, New Jersey.
Information about BMW Group products is available to consumers via
the Internet at: www.bmwgroupna.com.
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Journalist note: Information about BMW and its products in the USA is
available to journalists on-line at www.bmwusanews.com.