DEF MINI Records - MINI launches music label at www.defminirecords.com.

Whitby/ Munich. MINI has launched its own music label, DEF MINI Records. For
months, bands auditioned, songs were developed and videos produced until
finally, the virtual record label was introduced at www.defminirecords.com.

Artists include, boy band "N'CAP" and their love song "So many stars"; Wayne
Trapper from the country band "RUNFLAT"; "MC MASSIVE & the Reinforced Body
Crew" and their track "Solid as a rock"; and alternative band "THE DISC BRAKES"
with their smash hit "Save me." These tracks will be exclusively available for
downloading from www.defminirecords.com.

At www.defminirecords.com, visitors can watch and download music videos and
interviews. Fans can even sing along with the karaoke version or download the
songs as ring tones.

The record label is a unique way for MINI to reach new audiences with a fun and
entertaining medium. The concept was developed in association with agencies
.start and Interone Worldwide. DEF MINI Records is headed by Terence Trust as
CEO.

For further information about DEF MINI Records, visit www.defminirecords.com.
For more information on the new MINI please visit, www.MINI.ca.

BMW Group Canada, based in Whitby, Ontario, is a wholly-owned subsidiary of BMW
AG and is responsible for the distribution of BMW luxury performance
automobiles, Sports Activity Vehicles, Motorcycles, and MINI. BMW Group
Financial Services Canada is a division of BMW Group Canada and offers retail
financing and leasing programs on new and pre-owned BMW and MINI automobiles,
as well as retail financing for new and pre-owned BMW Motorcycles. A total
network of 38 BMW automobile retail centres,18 BMW motorcycle retailers, and 22
MINI retailers represents the BMW Group across the country.

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For more information, please contact:

Stacy Morris, Specialist - Business, Marketing and Lifestyle
BMW Group Canada
Office - 905-428-5076 / Stacy.morris@bmwgroup.ca