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Art meets innovation: The BMW i5 Flow NOSTOKANA.

01.03.2024Press Release

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+++ Tribute to BMW Art Car by Esther Mahlangu +++ World premiere at Frieze Los Angeles +++ Colour-change technology reinterprets distinctive ornamentation +++ Complex colours and patterns showcase future potential for customised vehicles +++

G60
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BMW i
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BMW Group Design
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Corporate
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BMW Design
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Cultural Issues
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BMW i5
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Los Angeles
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Sedan
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America

Generative AI, Augmented Reality and Teleoperated Parking – the Digital Experience in the BMW of the Future at the Consumer Electronics Show (CES) 2024.

08.01.2024Press Release

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+++ Insights into development projects for digitalised mobility of the future: integration of augmented reality glasses into the driving experience, teleoperated parking and generative AI for in-car voice assistants +++ New apps for the ConnectedDrive Store: even more video streaming and games now available in current vehicle models +++Fahrzeugmodelle +++

Technology
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BMW ConnectedDrive
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Automated Driving
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Las Vegas
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Alternative Drive Systems, Mobility of the Future
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Infotainment, Control Concepts
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America
 

The BMW Group at IAA Mobility 2023 in Munich.

23.08.2023Press Release

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+++ World’s foremost mobility show set to showcase advances in the transformation of the company and its brands +++ Electrification, digitalisation and circular economy all in the spotlight +++ World premiere of the BMW Vision Neue Klasse +++ Exhibition venue and Open Space in the city centre act as platforms for constructive dialogue on the future of individual mobility +++ BMW, MINI and BMW Motorrad exhibit their latest new models with electrified ...

G70
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G60
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G30
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G05
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Technology
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BMW i
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iX5 Hydrogen
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Europe
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BMW i5
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550e
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5 Series
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BMW i7
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Munich
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Alternative Drive Systems, Mobility of the Future

MINI presents Spike, the digital character for the new model family.

10.04.2023Press Release

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+++ New digital character called Spike +++ Premiere at Auto Shanghai 2023 and in the MINI Concept Aceman +++ Typical MINI user experience presented for the first time in the new MINI family+++

Technology
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Alternative Drive Systems, Mobility of the Future
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Design issues, Concepts and Studies
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Shanghai
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MINI
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Asia

The House of BMW in Milan: BMW Group Design and Mike Meiré present “Tales from a Neo Collective Future” at the Salone del Mobile.

10.06.2022Press Release

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On 7 – 12 June the House of BMW in Milan will turn into a centre for dialogue between people, art and technology. Designer and artist Mike Meiré is curating a programme of installations, performances, workshops and discussion formats for the Salone del Mobile design fair. The focus lies on connectedness, digitality and circularity.

 

The House of BMW in Milan: BMW Group Design and Mike Meiré present “Tales from a Neo Collective Future” at the Salone del Mobile.

04.05.2022Press Release

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On 7 – 12 June the House of BMW in Milan will turn into a centre for dialogue between people, art and technology. Designer and artist Mike Meiré is curating a programme of installations, performances, workshops and discussion formats for the Salone del Mobile design fair. The focus lies on connectedness, digitality and circularity.

BMW i
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BMW Group Design
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Design issues, Concepts and Studies
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Corporate
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Europe

The BMW Group at the Consumer Electronics Show (CES) 2022.

05.01.2022Press Kit

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+++ World premiere of the BMW iX M60 +++ Preview of in-car entertainment of the future +++ New My Modes: BMW first to bring Digital Art into vehicles +++ BMW iX Flow featuring E Ink: Magical exterior colour change +++ Digital design vision DIMENSIONS OF REAL +++

Technology
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Alternative Drive Systems, Mobility of the Future
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Las Vegas
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America

Magical exterior colour-change: The BMW iX Flow featuring E Ink.

05.01.2022Press Release

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+++ World premiere: Body surface with real color change thanks to electrophoretic technology +++ Potential for future interior and exterior applications +++

Design issues, Concepts and Studies
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Las Vegas
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America
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Technology
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Alternative Drive Systems, Mobility of the Future

BMW Theatre Screen brings cinematic experience into the vehicle.

05.01.2022Press Release

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+++ BMW previews in-car entertainment of the future on the occasion of CES 2022 +++ BMW Theatre Screen with Amazon Fire TV built-in +++ Theatre mode turns vehicle fund into cinema lounge +++ 31-inch ultra-wide display with resolution up to 8K +++

Technology
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Las Vegas
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Infotainment, Control Concepts
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America
 

The BMW Group emphasizes its consistent focus on sustainability at the 2021 IAA Mobility: More stringent CO2 targets go hand in hand with concrete measures and concepts for implementation

06.09.2021Press Release

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The BMW Group is putting circular economy and sustainable urban mobility at the centre of its presence at the 2021 IAA Mobility. At the motor show, the company is consistently demonstrating its sustainability and CO2 targets as well as its concrete measures and concepts to achieve these goals.

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G26
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Motor Shows
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Design issues, Concepts and Studies
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Europe
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Corporate
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Sustainability
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Lifestyle Products
 

On the occasion of the IAA motor show, the BMW Group sends out a powerful visual statement about sustainability, the circular economy and electromobility. A light show projects trailblazing messages onto the BMW headquarters – the Four-Cylinder.

03.09.2021Press Release

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+++ The BMW Group takes the opportunity of the IAA Mobility 2021 in its home city of Munich to convey visionary messages about sustainability and the circular economy +++Light show as part of a programme of public events in the Bavarian capital +++ Symbol of dialogue with society – both locally in Munich and digitally around the world +++

Motor Shows
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Corporate
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Europe
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Munich
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Sustainability

New micromobility concepts for increased sustainability in urban traffic: BMW Group grants licenses to partner companies CUBE and SoFlow.

03.09.2021Press Release

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+++ Licenses officially granted by the BMW Group to the partner companies CUBE and SoFlow at the IAA Mobility 2021 in Munich +++ CUBE Concept Dynamic Cargo inspired by BMW: state-of-the-art, compact cargo bike concept with great agility and flexible usage options +++ SoFlow Concept CLEVER COMMUTE inspired by BMW: e-scooter with excellent riding stability, taking up the smallest possible amount of space +++ Test ride opportunities for media representatives

Motor Shows
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Technology
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Europe
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Alternative Drive Systems, Mobility of the Future
 

BMW strengthens co-creation communication at IAA Mobility 2021: brand and its ambassadors produce content together and engage in discussion with their community.

03.09.2021Press Release

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+++ Munich trade fair becomes the heart of BMW co-creation with a worldwide network of personalities from various sectors of society +++ Collaboration as the key to authentic social media storytelling – especially for a young audience +++ Long-term and trusting partnerships, both in the past and for the future +++

Europe
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Munich
 

BMW launches new streaming platform JOYTOPIA narrated by Academy Award winning actor Christoph Waltz for the IAA Mobility. Exclusive concert by British band Coldplay pulls back the curtain on a new virtual world.

02.09.2021Press Release

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+++ BMW elevates brand communications to a new level +++ Exclusive concert by Coldplay celebrates the launch of the new JOYTOPIA virtual world +++ New brand channel will remain an integral element of corporate and brand communications beyond the IAA Mobility +++ With JOYTOPIA BMW has created its own metaverse +++

Europe
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Munich
 

RE:IMAGINE: New temporary exhibition at the BMW Museum to coincide with the IAA Mobility 2021 documents the BMW Group’s path to sustainable mobility in the future.

31.08.2021Press Release

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+++ Focus on transition to electromobility and circular economy. +++ Exhibition on five levels of the BMW Museum shows activities and visions for increased sustainability. +++ Pioneering spirit and development expertise as driving factors behind progress. +++ Exhibition to open ahead of the IAA Mobility 2021 on 1 September 2021 and last until January 2023. +++

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Environment
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Technology
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BMW i3
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Europe
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BMW iX3
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Munich
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Sustainability
 

BMW Welt’s comprehensive program for IAA Mobility 2021 from September 6 to 12.

25.08.2021Press Release

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Daily workshops and Genius Sessions on electromobility, the circular economy and sustainability in the BMW Group. Digital live talk from the FUTURE FORUM by BMW Welt on the circular economy on September 9. Try out innovative micromobility concepts on exciting test tracks. The program is rounded off by a special cinematic highlight and a wide range of guided tours.

Motor Shows
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Munich
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Europe
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Lifestyle Events
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Lifestyle
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