PressClub Canada · Article.
Recommended Speed: Walking Speed. MINI Collection presents the sneaker Onitsuka Tiger for MINI in new colours.
Tue Jun 24 15:15:00 CEST 2008 Press Release
Munich. The successful collaboration of MINI Collection and the Japanese trend label Onitsuka Tiger goes into the second round - with three new colour choices, the popular sneaker Onitsuka Tiger for MINI brings even more action, lifestyle and design to the streets.
Press Contact.
Stacy Morris
BMW Group
Tel: +1-905-428-5076
Fax: +1-905-428-5086
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Author.
Stacy Morris
BMW Group
Munich. The successful collaboration of MINI Collection and the Japanese trend
label Onitsuka Tiger goes into the second round - with three new colour
choices, the popular sneaker Onitsuka Tiger for MINI brings even more action,
lifestyle and design to the streets.
With three unusual, yet trendy new colour combinations, the Onitsuka Tiger for
MINI conquers the streets. The eye-catching model in patent silver is the clear
highlight. The contrasting white Tiger Stripes give this sneaker its MINI
characteristic two-colour design. The other two colour choices - white with
mustard coloured stripes and navy blue with light blue stripes - also ensure
great performance.
Besides the new colours, the characteristic design of the Onitsuka Tiger
provides true MINI feeling, guaranteed. The reason - numerous details of this
dynamic sneaker are modeled on the unique look of the MINI Clubman. The
significant elliptical and circular design elements of the MINI Clubman
interior are reflected in the tread of the abrasion-resistant, bicolour rubber
sole. The perforated leather of the Onitsuka Tiger for MINI resembles the
typical pattern of the MINI Clubman leather seats. The rubber patches attached
to the front and back are reminiscent of the characteristic radiator grill of
the MINI Cooper S. In addition, the back of the shoe is decorated with a metal
MINI wing logo pin.
The heel cap of the Onituska Tiger for MINI assures perfect fit and the rounded
heel is specially made for maximum comfort and durability, for example while
pressing the gas pedal.
If you would like to see the Onitsuka Tiger for MINI in action, just visit us
at www.MINI.com/shop. A video clip shows how the four guys Hank, Otis, Mike,
and Pete put this sneaker to the test - in a rather unusual way. Just a hint -
"The Other Tiger" provides optimal road grip, also under extreme conditions.
The new Onitsuka Tiger for MINI models are available in limited edition from
September 1, 2008 in Onitsuka Tiger Stores and at select MINI dealerships
worldwide.
High-resolution photos can be downloaded from the BMW PressClub website at
www.press.bmwgroup.com.
For further questions please contact:
Stacy Morris, Corporate Communications
Business, Lifestyle & Marketing Specialist
BMW Group Canada
Office: 905-428-5076 Cell: 416-357-1728
stacy.morris@bmwgroup.ca
Media Website: www.press.bmwgroup.com