PressClub Canada · Article.
BMW introduces new Winter Driver Training Program.
Mon Jan 05 12:00:00 CET 2009 Press Release
BMW Canada has announced it will offer Winter Driver Training in February 2009.
Press Contact.
Stacy Morris
BMW Group
Tel: +1-905-428-5076
Fax: +1-905-428-5086
send an e-mail
Author.
Stacy Morris
BMW Group
Whitby - BMW Canada has announced it will offer Winter Driver Training in
February 2009. The course is a one full-day session held at the International
Club Academy Racing (ICAR) in Mirabel, Quebec.
The goal of the Winter Driver Training program is to teach participants the
basic elements for safe, confident winter driving. Through the course,
participants will learn key manoeuvres such as emergency braking and avoiding,
front and rear wheel skid control, 180 degree turns, and drifting.
Participants will learn how to handle a car with and without the Dynamic
Stability Control enabled. At the end of the day, drivers will test and
demonstrate some of their newly acquired skills in a snow autocross.
For a cost of $795.00 per person, participants will enjoy a full day behind the
wheel of BMW's quintessential 335i Coupes with both manual and automatic
transmissions. Participants will take part in both in-class theory and in-car
driving experience, with more focus on the latter. Class sizes will be limited
to 16 participants with three instructors led by Chief BMW Driver Training
Instructor, Pierre Savoy.
Sessions are being held the week of February 2 to the 8, 2009. Customers can
visit www.bmwdrivertraining.ca or call 1-866-226-9723 for more information or
to register. To be eligible for participation, drivers must have a valid driver'
s license and be at least 18 years of age.
BMW Group Canada, based in Whitby, Ontario, is a wholly-owned subsidiary of BMW
AG and is responsible for the distribution of BMW luxury performance
automobiles, Sports Activity Vehicles, Motorcycles, and MINI. BMW Group
Financial Services Canada is a division of BMW Group Canada and offers retail
financing and leasing programs and protection products on new and pre-owned BMW
and MINI automobiles, as well as retail financing for new and pre-owned BMW
Motorcycles. A total network of 40 BMW automobile retail centres, 19 BMW
motorcycle retailers, and 25 MINI retailers represents the BMW Group across the
country.
-30-
For more information, please contact:
Stacy Morris, Specialist - Business, Marketing, Lifestyle
BMW Group Canada
Office - 905-428-5076 / Cell - 416-357-1728 / Stacy.morris@bmwgroup.ca