BMW Canada appoints new Brand Communications Manager for BMW.

Whitby, ON - BMW Canada is pleased to announce the appointment of Marc Belcourt
to the position of Brand Communications Manager, BMW Canada.

In his new role, Marc reports to Kevin Marcotte, Director, Marketing, BMW
Canada. Marc will be responsible for leading the BMW Brand Communications team
to continually enhance the BMW brand image, increase brand awareness and
support sales areas through Advertising, Media, Interactive, Point of Sale,
Relationship Marketing and Partnerships.

Marc joined BMW Canada in 1995. Since then he has held various positions in BMW
Marketing, BMW Motorrad and most recently he was Brand Communications Manager,
MINI Canada.

"We're thrilled to have Marc rejoin the BMW brand Marketing team," said Kevin
Marcotte, Director, Marketing, BMW Canada. "His extensive company-wide
experience and most recent successes ensuring the continued ascent of the MINI
brand in Canada suit him perfectly for the role."

BMW Group Canada, based in Whitby, Ontario, is a wholly-owned subsidiary of BMW
AG and is responsible for the distribution of BMW luxury performance
automobiles, Sports Activity Vehicles, Motorcycles, and MINI. BMW Group
Financial Services Canada is a division of BMW Group Canada and offers retail
financing and leasing programs and protection products on new and pre-owned BMW
and MINI automobiles, as well as retail financing for new and pre-owned BMW
Motorcycles. A total network of 40 BMW automobile retail centres, 19 BMW
motorcycle retailers, and 25 MINI retailers represents the BMW Group across the
country.

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For more information, please contact:

Stacy Morris, Specialist - Business, Marketing, Lifestyle
BMW Group Canada
Office - 905-428-5076 / Stacy.morris@bmwgroup.ca