PressClub Canada · Article.
BMW Canada Records Best January Sales Month in History - Group Sales Very Strong During First Month of The Year
Tue Feb 01 12:00:00 CET 2000 Press Release
BMW Group Canada released today its January sales figures for both BMW and Land Rover brands, indicating a terrific start to the new year.
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Jochen Frey
BMW Group
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Author.
Jochen Frey
BMW Group
BMW Group Canada released today its January sales figures for both BMW and Land
Rover brands, indicating a terrific start to the new year.
Driven by strong sales of the new 3 Series models (up 10 percent) and 5 Series
sedans(up 58 percent), BMW automobile sales increased 15 percent to 384 units
(compared with 334 units sold in January 1999), marking the company's best
January sales month in history.
"BMW is off to a great start," comments Hendrik von Kuenheim, President and CEO
of BMW Canada Inc.. "The new X5 Sports Activity Vehicle continues to excite
our customers, and with so many other new BMW products entering the market in
the near future, we are surely set for another record-breaking year."
Due to limited supply from the factory, Land Rover Canada started the year with
sales of just 60 units. Donald Robidas, National Operations Manager for Land
Rover Canada explains that "the decline was due to a production delay in
December that subsequently led to a short supply at our retailers. Now that
production is back on track, we expect to see better results in February."
The BMW Group in Canada, based in Whitby, Ontario, is a wholly-owned subsidiary
of BMW AG and is responsible for the distribution of BMW luxury performance
automobiles, Sports Activity Vehicles, motorcycles and Land Rovers. The BMW
Group is represented by a total network of 48 independent BMW and Land Rover
retailers and 15 independent BMW motorcycle retailers.
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