BMW Group revenues of euro 53 billion in 2008

Full-year revenues only moderately lower

Munich. Revenues of the BMW Group declined only moderately in 2008 despite the
worldwide financial and economic crisis. Group revenues decreased by 5.0% to
euro 53,197 million (2007: euro 56,018 million). Revenues of the Automobiles
segment dropped to euro 48,782 million (2007: euro 53,818 million /-9.4%)
reflecting lower sales volumes. The Motorcycles segment reported sales of euro
1,230 million (2007: euro 1,228 million / +0.2%), whilst the Financial Services
segment increased its revenues by 12.8% to euro 15,725 million (2007: euro
13,940 million).
Unsurprisingly in the face of difficult business conditions in 2008, the BMW
Group was not able to match the previous year's record sales volume figure. Set
against the previous year's high level, however, the 4.3% sales volume decrease
was also moderate. In total, the BMW Group sold 1,435,876 BMW, MINI and
Rolls-Royce brand vehicles in 2008 (2007: 1,500,678 units). The group therefore
recorded its second-best annual sales volume figure in its history (behind
2007).

Market climate deteriorated further in fourth quarter 2008

Worldwide business conditions for the automobile sector deteriorated sharply
again in the fourth quarter 2008 adversely affecting business performance.
Apart from the great reticence to purchase new vehicles, there were also no
signs of stabilisation on the used car markets and consequently of residual
values for vehicles coming out of leases. Despite the worsening financial and
economic crisis, the BMW Group will be reporting clearly positive group
earnings for the financial year 2008. The Annual Report for the full year 2008
will be presented at the Annual Accounts Press Conference on 18 March.

Capital expenditure at previous year's level

Capital expenditure, at euro 4,204 million (2007: euro 4,267 million/-1.5%),
was lower than in the previous year. The main focus of capital expenditure was
on product and infrastructure investments in conjunction with production
start-ups for new models such as the BMW 7 Series, the Z4, the X1 and the MINI
Convertible. Capital expenditure for property, plant and equipment and other
intangible assets increased by 1.1% to euro 2,966 million (2007: euro 2,934
million). In addition, at euro 1,224 million (2007: euro 1,333 million),
development expenditure recognised as assets in accordance with IFRS was 8.2%
lower than in the previous year.

Workforce reduced

The number of employees was reduced over the past year as a result of the
previously reported personnel-related measures, the sale of business units,
natural staff turnover and the expiry of temporary contracts. At the end of
2008, the worldwide workforce comprised 100,041 employees (31 December 2007:
107,539 employees), 7.0% fewer than one year earlier. Approximately 4,000
voluntary employment contract termination agreements had been signed by the end
of December. In addition, almost 1,800 posts were reduced in conjunction with
the sale of the Cirquent Group to NTT Data. The number of trainees at the
year-end (4,102) remained at a high level (31 December 2007: 4,281).

MINI and Rolls-Royce achieve new sale volume records in 2008

The year 2008 presented the whole of the automobile industry with enormous
challenges. The BMW Group was nevertheless able to achieve new sales volume
records for its MINI and Rolls-Royce brands. One of the main contributing
factors enabling the sales volume decrease to be kept to a moderate 4.3% was
the BMW Group's "Efficient Dynamics" technology which is helping to reduce fuel
consumption and CO2 emissions. All new BMW and MINI models are now equipped
with this technology as a standard feature. In Europe alone, the BMW Group
delivered some 830,000 vehicles in 2008 equipped with Efficient Dynamics.
In 2008, 1,202,239 BMW brand vehicles (2007: 1,276,793 units/-5.8%) were sold
worldwide, well ahead of the volumes achieved by relevant competitors in the
premium segment. MINI was again able to increase the number of units sold, thus
setting a new sales volume record. In total, 232,425 units were sold, 4.3% more
than in the previous year.
With 1,212 units sold (2007: 1,010 units), Rolls-Royce Motor Cars recorded a
sales volume growth of 20.0%. This was the fifth annual increase in succession,
ensuring that Rolls-Royce remains the undisputed market leader in the
ultra-luxury segment.

BMW again the leading European car brand in USA in 2008

The USA remained the largest single market for BMW, MINI and Rolls-Royce brand
cars in 2008. In total, the BMW Group sold 303,639 units (2007: 336,225 units /
-9.7%) on this market. Despite a sales volume drop of 15.2% as a consequence of
the financial crisis, the BMW brand was again the leading European car brand in
the USA in 2008 with 249,113 units sold (2007: 293,795 units). MINI can also
look back on a successful performance in the USA in 2008 with sales up by 28.6%
to 54,077 units (2007: 42,045 units). This was the best year for the brand in
the premium small-vehicle sector in the USA since its market launch in 2002.
Germany remains the BMW Group's second largest market with 284,353 units sold
in total (2007: 284.690 units sold /-0.1%). With sales almost at the previous
year's level, the BMW Group performed significantly better than the German
market as a whole which saw a contraction of 1.8% in 2008.

BMW Motorrad almost matches previous year's record sales volume figure

BMW Motorrad was almost able to match its previous year's record sales volume
figure despite unfavourable business conditions on the world's motorcycle
markets. In total, 101,685 BMW motorcycles (2007: 102,467 units) were sold in
2008 (-0.8%).

Further growth for financial services business

Financial services business continued to grow in 2008. The volume of new retail
customer contracts rose by 3.1% to euro 29,341 million. The proportion of new
BMW and MINI brand cars financed by the Financial Services segment amounted to
48.5%, up by 3.8 percentage points compared to the previous year. This increase
was largely attributable to the higher proportion of credit financing, while
lease financing remained fairly constant.

* * *

The BMW Group - an Overview
2008 2008 2007 Change
in %
Vehicle production
Automobiles units 1,439,918 1,541,503 -6.6
Motorcycles units 104,220 104,396 -0.2

Deliveries to customers
Automobiles units 1,435,876 1,500,678 -4.3
Motorcycles units 101,685 102,467 -0.8

Workforce at year-end 100,041 107,539 -7.0

Revenues euro million 53,197 56,018 -5.0
thereof:
Automobiles euro million 48,782 53,818 -9.4
Motorcycles euro million 1,230 1,228 +0.2
Financial Services euro million 15,725 13,940 +12.8
Reconciliations euro million -12,540 -12,968 -

Capital expenditure euro million 4,204 4,267 -1.5

For questions please contact:

Corporate and Governmental Affairs

Mathias Schmidt, Finance Communications
Telephone: (+ 49 89) 382-24118, Fax: (+ 49 89) 382-24418

Marc Hassinger, Business and Finance Communications
Telephone: (+49 89) 382-23362, Fax: (+49 89) 382-24418

Internet: www.press.bmwgroup.com
e-mail: presse@bmwgroup.com