PressClub Canada · Article.
BMW Group Canada achieves best-ever sales in August.¶
Tue Sep 05 21:31:16 CEST 2017 Press Release
BMW and MINI brands set new sales records. BMW Motorrad reports best-ever month of August.¶
Press Contact.
Marc Belcourt
BMW Group
Tel: +1-905-428-5078
Fax: +1-905-428-5071
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Richmond Hill, ON. BMW Group Canada (BMW and MINI brands combined) reported its best-ever August with sales of 3,629 vehicles resulting in an increase of +1.5% over August 2016. With 29,311 units sold year-to-date this achievement marks an increase in sales of +0.7% as compared to the same period last year.
BMW.
The BMW brand reported its best-ever August with 3,040 units sold, achieving an increase of +3.1% over last year. The brand enjoyed its best-ever year-to-date result with 24,823 units delivered, representing an increase of +0.7% over the same period last year.
MINI.
The MINI brand reported sales of 589 units in August, a decrease of -5.8% over August 2016. MINI enjoyed its best-ever August year-to-date result with 4,488 units sold, representing an increase of +0.7% over the same period last year. Customer demand for the new MINI Countryman remained strong, with sales doubling for the month.
Table 1: New Vehicle Sales BMW Group Canada, August 2017
August 2017 | August 2016 | % | YTD August 2017 | YTD August 2016 | % | |
BMW brand | 3,040 | 2,950 | +3.1% | 24,823 | 24,643 | +0.7% |
BMW passenger cars | 1,585 | 1,420 | +11.6% | 11,489 | 11,806 | -2.7% |
BMW light trucks
| 1,455 | 1,530 | -4.9% | 13,334 | 12,837 | +3.9% |
MINI brand | 589 | 625 | -5.8 | 4,488 | 4,456 | +0.7% |
TOTAL Group | 3,629 | 3,575 | +1.5% | 29,311 | 29,099 | +0.7% |
Motorrad.
BMW Motorrad Canada set a new record for the month of August with sales of 233 units, an increase of +22% compared to August, 2016. For 2017, a total of 1,648 motorcycles have been sold, representing an increase of +11.6% over the same period last year. The R1200GSA, R1200RT, R1200GS and S100RR were the volume leaders in August.
Table 2: Motorcycle Sales BMW group Canada, August 2017
August 2017 | August 2016 | % | YTD August 2017 | YTD August 2016 | % | |
BMW Motorcycles | 233 | 191 | +21.9% | 1,648 | 1,477 | +11.6% |
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BMW Group in Canada
BMW Group Canada, based in Richmond Hill, Ontario, is a wholly-owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI. BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 48 BMW automobile retail centres, 20 BMW motorcycle retailers, and 30 MINI retailers represents the BMW Group across the country.
For more information, please contact:
Marc Belcourt, Director, Corporate Communications
BMW Group Canada
905-428-5078 / marc.belcourt@bmwgroup.ca
Barb Pitblado, Manager, Corporate Communications
BMW Group Canada
905-428-5005 / barb.pitblado@bmwgroup.ca