With 318 bends over a distance of 17.7 kilometres, the 'Tail of the Dragon' is considered one of the most dangerous roads in the world. On the border between the US states of North Carolina and Tennessee, the MINI John Cooper Works impresses with top-performance and agility combined with absolute confidence.
+++ First-time demo of AI-powered BMW Intelligent Personal Assistant with Alexa+ technology +++ Revolutionary user-interaction with BMW Panoramic iDrive +++ Sixth generation BMW eDrive Technology +++ Next level driving dynamics with the Heart of Joy +++ Seamless driver assistance with BMW Symbiotic Drive +++ Ever-evolving Entertainment and App ecosystem in BMW Operating System X +++
MINI presents, in collaboration with lifestyle brand, Deus Ex Machina, two exclusive one-off John Cooper Works cars. Celebrating MINI’s storied racing history, the two cars represent a shared enthusiasm for motorsport and customisation, each built with distinct design, function and creative innovation at their core.
The MINI John Cooper Works Convertible unfolds its sporty character on the panoramic roads of the Côte d'Azur. Thanks to the TwinPower turbo engine and the fast-opening soft top, performance and a feeling of freedom combine to create a unique driving experience. The MINI Convertible is also at home in Mediterranean cities thanks to its stylish appearance, compact dimensions and innovative equipment. The Always Open Timer counts the hours in the open air.
For the MINI John Cooper Works, New York City is the perfect stage: Just like the metropolis on the US East Coast, the top performer from MINI is also characterized by energy, dynamism and urban individuality.
The new MINI John Cooper Works models combine exciting performance with individual style. With an output of 170 kW/231 hp, the accentuated agile handling and the drive- and chassis-technology developed with racing expertise promise outstanding driving fun. The puristic design underlines the fascinating appearance of the vehicles and is consistently geared towards maximum performance with aerodynamically shaped, exclusive accents.
Another record sales volume in the financial year 2023. 14,3 percent increase compared to the previous year. All-electric BMW i4 M50 once again best-selling model, BMW M3 Sedan most successful high-performance sports car worldwide of the brand.
With 231 hp and concentrated racing know-how, the MINI John Cooper Works symbolizes maximum driving pleasure with an authentic motorsport feeling. Now, limited to 999 units, the MINI John Cooper Works 1to6 Edition is bringing the purist high-performance model with manual transmission onto the road.
+++ New BMW i7 drivers can enjoy complimentary fast charging sessions at Electrify Canada charging stations across Canada. +++ Customers who have already taken delivery of their i7 will receive three years of free charging from the start date of the program. +++
+++ Important next phase: pilot vehicles in real-world use deliver valuable knowledge +++ Paving the way for potential series production +++
Sales growth continued in 2021 – BMW M GmbH was the global market leader in the performance car and high-performance car segment for the third year running – Spotlight in the brand’s 50th anniversary year centres on the latest round of new products, alluring special-edition models and the next stage in the electrification offensive.
Blue-skies thinking, seeing challenges as opportunities, taking the wishes and needs of individuals into account openly and unconventionally – all these facets are firmly anchored in the tradition of the MINI brand. MINI is now charting the course for the future on the platform of this self-assured mindset.
+++Future topics in focus+++Sustainable Mobility+++Circular Economy+++Digitalization+++Automated Driving+++
+++ BMW Motorrad’s new futuristic electric scooter +++ Estimated range of 130 kilometres +++ MSRP starting from $15,000 CAD +++ Expected market launch in Q1 2022 +++
BMW M Motorsport teams are once again in action all over the world in 2021. They are challenging for race wins and titles with the BMW M6 GT3, the BMW M4 GT4, the BMW M2 CS Racing, and other BMW M Motorsport race cars. Our BMW M Motorsport News allows us to give you an overview of the race action in various championships around the world and any success enjoyed by the BMW M Motorsport teams.
It was the venue for spectacular Formula 1 races early on, and since 1970 the legendary Eifel circuit has been the venue for one of the world's most popular endurance races. But also beyond the race weekends, the region around the "Green Hell" is a popular destination for motorsport fans and driving enthusiasts.
MINI continues the realignment of its model range and announces the development of a successor to the open-top four-seater.
With up to 225 kW/306 hp, chassis technology refined with racing know-how, model-specific design features and sports car flair in the interior, the British brand's top athletes set benchmarks for extreme driving pleasure in both the premium small car and premium compact segments.
Two body variants, one recipe for success: extreme driving pleasure helps the two top athletes in the premium segment of small cars to achieve unique fascination. With fresh design accents and new equipment features, they now present themselves more attractively than ever before.
Bespoke M all-wheel-drive system for the new BMW M3 Competition Sedan and BMW M4 Competition Coupé takes dynamics, agility and precision up another notch. Launch of the additional model variants gets underway in July 2021.
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