Pieter Nota: Strong demand and profitable growth expected +++ Gains of more than 50 percent: electromobility as significant growth driver +++ Plans to double sales of fully-electric vehicles +++ Annual investment of triple-digit million amount up to 2025 in digitalisation of sales and marketing creates basis for best customer experience +++
• The BMW X2 M Mesh Edition is available to order in the UK now. • Exclusive new Brooklyn Grey exterior body colour, unique 19” Bi-colour alloy wheels with black accents and exterior cladding in Frozen Black-Brown. • BMW M mesh kidney grille in High-gloss Black. • Seven engine variants priced from €47,577 RRP with first customer deliveries in March 2021.
• BMW celebrates five category wins at the What Car? Awards 2021 • 3 Series, 4 Series & 5 Series all successful, alongside BMW X5 and X6 • Nine ‘Best Buy’ category wins for BMW and a further two for MINI
BMW Digital Key Plus offers customers a convenient and secure keyless access system.
The BMW iDrive celebrates 20 years at the all-digital CES2021. A paradigm shift in the interaction between driver and vehicle became an industry standard and laid the foundations for today’s multifunctional, online-based user experience.
More than one million subscribers access the premium carmaker’s diverse video offering – Engaging online coverage of #NEXTGen 2020 adds to its popularity.
BMW Group named “World’s most attractive employer” (automotive) and again takes number-one spot in Young Professionals Barometer 2020. +++ Ilka Horstmeier: “Being a highly attractive employer helps us recruit the best talents in a highly competitive market.” +++
• Top Gear name BMW M3 as ‘Car they’re most looking forward to driving in 2021’ • Double award win at Carbuyer Best Car Awards 2021 • BMW X5 xDrive45e continues its success winning Best Premium Plug-in Hybrid award at 2021 DrivingElectric Awards.
+++ High level of supply chain flexibility speeds up transformation towards e-mobility +++ Extensive measures to ensure compliance with environmental and social standards and secure access to many critical raw materials +++ Sustainability measures in supply chain delivering results: CO2 emissions reduced by 17% in BMW iX +++ Wendt: “Sustainability is an integral part of all purchasing activities” +++
BMW Motorsport is expanding its sim racing activities in the coming year. As well as various different BMW SIM Cup formats, it will focus on new partnerships with four top teams and founding a “BMW Motorsport SIM Academy”.
The BMW M4 GT4 played a leading role in the technology transfer between real-world motorsport and sim racing in the 2020 season. The introduction of the car on the simulation platforms iRacing and Assetto Corsa Competizione is just as much a new dimension of creating synergies between real-world and virtual racing as the livery contest and the virtual track day with the BMW M customer racing car.
The successful digital campaign revolving around the virtual Eldorado of emotional BMW M moments showcases one-offs as well as the future.
• New service to support individual electromobility • Intuitive user experience and a new-look design • New App can be downloaded from the Google Play Store and the Apple App Store now.
• New services to support individual electromobility • Intuitive user experience and a new-look design • Available in more than 40 countries by mid-2021
• New service supporting individual electromobility. • Intuitive user experience and new design. • Available from the Google Play Store and Apple App Store now.
In the 2020/21 winter season, the BMW Group presents its new technology flagship, the BMW iX as part of the world cups for biathlon, bob and skeleton, as well as luge.
- New vehicle architectures offer additional freedom when it comes to the planned expansion of the model range - Hallmark performance with an emission-free drivetrain will sharpen the distinctive profile of the John Cooper Works brand
•Low Rate Finance offers across both BMW & MINI brands; from 1.9% BMW & 2.9% MINI •Exclusive MINI upgrade contribution of up to €1000 for Sport/ Exclusive Style Models. •12 Plug-in Hybrid models with new Battery Electric Vehicles benefiting from reduced VRT rate. •The new BMW iX and BMW iX3 Premier Edition. •Digitalisation of Retailer Showrooms.
The best gift ideas for MINI fans big and small from the current MINI Lifestyle Collection.
The MINI brand is using #NEXTGen to present, in a world exclusive, the MINI Vision Urbanaut – an all-new interpretation of a vision of space. This digital vision vehicle offers more interior space and versatility than ever before, but still on a minimal footprint.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
MINI Vision Urbanaut. Make it your space.
The first ever BMW iX.
#NEXTGen 2020.
The new BMW 128ti.