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Fresh design and technology updates for MINI Hatch, MINI Electric and MINI Convertible.

27.01.2021Press Kit

• Reduced, modern design emphasises hallmark MINI features. • New exterior body colours, wheel designs and Multitone Roof. • Digital dash and 8.8” central screen offered as standard; electric handbrake now available on all models. • New Electric Collection model added to MINI Electric line-up. • All new models available to order now, with customer deliveries in spring.

Design issues, Concepts and Studies
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MINI
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MINI Convertible
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MINI E
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MINI 3 door
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MINI 5 door

New sales and marketing strategy: BMW Group optimistic about 2021 after posting record Q4 sales  

18.01.2021Press Release

Top

Pieter Nota: Strong demand and profitable growth expected +++ Gains of more than 50 percent: electromobility as significant growth driver +++ Plans to double sales of fully-electric vehicles +++ Annual investment of triple-digit million amount up to 2025 in digitalisation of sales and marketing creates basis for best customer experience +++

Sales and Marketing
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Sales Worldwide
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Corporate

The new BMW X2 M Mesh Edition.

15.01.2021Press Release

• The BMW X2 M Mesh Edition is available to order in the UK now. • Exclusive new Brooklyn Grey exterior body colour, unique 19” Bi-colour alloy wheels with black accents and exterior cladding in Frozen Black-Brown. • BMW M mesh kidney grille in High-gloss Black. • Seven engine variants priced from €47,577 RRP with first customer deliveries in March 2021.

F39
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X2

BMW announces the future of the display and operating system BMW iDrive at the CES 2021.

11.01.2021Press Release

The BMW iDrive celebrates 20 years at the all-digital CES2021. A paradigm shift in the interaction between driver and vehicle became an industry standard and laid the foundations for today’s multifunctional, online-based user experience.

Technology
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BMW ConnectedDrive
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Infotainment, Control Concepts
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Alternative Drive Systems, Mobility of the Future
 

BMW brings 2020 to a close with multiple award wins.

17.12.2020Press Release

• Top Gear name BMW M3 as ‘Car they’re most looking forward to driving in 2021’ • Double award win at Carbuyer Best Car Awards 2021 • BMW X5 xDrive45e continues its success winning Best Premium Plug-in Hybrid award at 2021 DrivingElectric Awards.

G05
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5 Series
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X5

BMW Group Purchasing steps up sustainability activities and paves the way for future e-mobility growth

10.12.2020Press Release

Top

+++ High level of supply chain flexibility speeds up transformation towards e-mobility +++ Extensive measures to ensure compliance with environmental and social standards and secure access to many critical raw materials +++ Sustainability measures in supply chain delivering results: CO2 emissions reduced by 17% in BMW iX +++ Wendt: “Sustainability is an integral part of all purchasing activities” +++

i20
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Environment
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BMW iX
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Technology
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Corporate Finance, Facts, Figures
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Society
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Corporate
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BMW i Automobiles
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Sustainability
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Alternative Drive Systems, Mobility of the Future
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Electrification

The perfect example of synergies between real-world motorsport and sim racing: the BMW M4 GT4.

07.12.2020Press Release

The BMW M4 GT4 played a leading role in the technology transfer between real-world motorsport and sim racing in the 2020 season. The introduction of the car on the simulation platforms iRacing and Assetto Corsa Competizione is just as much a new dimension of creating synergies between real-world and virtual racing as the livery contest and the virtual track day with the BMW M customer racing car.

BMW Motorsport
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Sim Racing




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WORLD PREMIERE

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