BMW Group announces leadership changes in BMW Motorrad Latin America.
Mon Nov 10 15:00:00 CET 2025Press Release
From January 1st 2026, Frederic Stik will take over the position as Head of BMW Motorrad Latin America.
PressClub Latin America, Caribbean · Articles · BMW Motorrad.
BMW Motorrad presenta la nueva BMW R 1300 R.
Tue Apr 15 23:00:00 CEST 2025Press Kit
• La BMW R 1300 R: la nueva roadster dinámica con motor boxer es significativamente más deportiva, tanto técnica como visualmente, ofreciendo una experiencia de conducción más dinámica.
BMW Motorrad presenta la Colección BMW Motorrad 2025
Tue Apr 08 18:00:00 CEST 2025Press Kit
• Equipamiento para motociclistas y ropa informal para ir en moto con seguridad, comodidad y estilo.
BMW Motorrad presenta la BMW Concept F 450 GS
Tue Nov 05 18:00:00 CET 2024Press Release
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• Concepto de una BMW GS accesible y capaz fuera de carretera para la clase media de 48 hp.
Recordando la revolución tecnológica de BMW Motorrad en la década de 1980: Las BMW K100, K 75 y K1
Wed Jul 24 18:00:00 CEST 2024Press Release
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• La BMW K100 fue la primera motocicleta en ofrecer el sistema de frenos antibloqueo ABS. • La BMW K1 podía acelerar de cero a 100 km/h en menos de cuatro segundos. • La BMW K1 ofrecía un coeficiente de arrastre aerodinámico de 0.34, el más bajo en cualquier motocicleta en ese momento.
La nueva BMW R 1300 GS Adventure
Fri Jul 05 18:30:00 CEST 2024Press Kit
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• La nueva BMW R 1300 GS Adventure: cuando se trata de motocicletas de aventura y turismo de larga distancia, es una referencia indiscutible. Un modelo de diseño casi completamente nuevo con una capacidad de aventura mejorada en todos los aspectos.
BMW Motorrad returns to Garmisch-Partenkirchen with the BMW Motorrad Days.
Mon Feb 19 16:32:15 CET 2024Press Release
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The world's largest BMW Motorrad meeting in the "Year of the GS" from 5 to 7 July 2024, set against the magnificent backdrop of the Alps.
BMW Group Financial Services líder en servicios financieros en el segmento Premium.
Wed Feb 07 18:01:00 CET 2024Press Release
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• FS opera en 54 países del mundo para las marcas BMW, MINI y BMW Motorrad. Dentro de Latam tiene fuerte presencia en los mercados más grandes de la región: Brasil, Chile, Colombia, Costa Rica, México y Perú. • En México, 4 de cada 10 autos y motocicletas se vendieron a través de Financial Services durante el 2023.
Personnel change at the top of BMW Motorrad.
Mon Oct 09 21:39:00 CEST 2023Press Release
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Markus Flasch takes over the position as Head of BMW Motorrad. He succeeds Markus Schramm, who led BMW Motorrad to the top position in the global premium motorcycle market and is retiring after five very successful years as Head of BMW Motorrad.
BMW Motorrad achieves the best sales result in the company's history.
Fri Jan 20 17:00:00 CET 2023Press Release
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Entering the anniversary year with 202,895 motorcycles and scooters sold.
BMW Motorrad presents the R 18 Magnifica.
Wed Jun 08 23:59:00 CEST 2022Press Release
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Officine Riunite Milanesi and Customizer Radikal Chopper reveal new R 18 custom bike in Monaco.
BMW Motorrad presents the BMW M 1000 RR as the anniversary model M RR 50 Years M.
Fri May 20 00:10:00 CEST 2022Press Release
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Exclusive special model bearing the most powerful letter in the world.
BMW Group product offensive for Latin America in 2022: future mobility is already a reality.
Tue Feb 15 22:01:00 CET 2022Press Release
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BMW Group stays optimistic in 2022, since this year has a critical role in the achievement of the Group’s goals to assure the most sustainable supply chain in all the automotive industry and thus reaching a carbon and environmental neutral business model by 2050.
BMW Group Latin America remained the undeniable leader of the Premium segment throughout 2021 in the region.
Tue Feb 15 22:00:00 CET 2022Press Release
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• In 2021, BMW Group sold 47,404 units of its BMW and MINI brands in Latin America. • These figures reinforced the Group’s leadership in 25 out of the 27 countries of the region where it has operations. • During 2022, BMW Group Latin America will continue leading its efforts towards vehicle electrification and digitalization. • BMW Group delivered 2,515,939 units globally, which accounts for an increase of 8.4% in relation to the previous year.
BMW Motorrad presents the LEGO Technic BMW M 1000 RR.
Thu Dec 09 19:00:00 CET 2021Press Release
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Detailed 1:5 scale model of the BMW superbike.
BMW Group Latin America Leadership Announcement.
Tue Nov 30 17:05:00 CET 2021Press Release
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- Alexander W. Wehr will be appointed Customers, Brand and Sales President for BMW Motorrad globally. Reiner Braun, currently President and CEO of BMW Group Canada, will be appointed President and CEO BMW Group Latin America. - Alejandro Echeagaray will be appointed CEO of Importer Markets in Latin America and Caribbean for BMW Group Latin America. Dirk Biehler will be Alejandro Echeagaray’s successor as Regional Head of BMW Motorrad for Latin America.
The new BMW K 1600 GT, K 1600 GTL, K 1600 B and K 1600 Grand America.
Thu Oct 28 17:00:00 CEST 2021Press Kit
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The new K 1600 models: Six-cylinder fascination for dynamic and luxurious riding, touring and cruising.
The BMW Group at the IAA Mobility 2021 in Munich.
Wed Jul 28 16:00:00 CEST 2021Press Release
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Driving pleasure in a variety of forms, innovations designed to increase sustainability across the board and visions for the urban mobility of tomorrow form the core of the BMW Group’s presence at the IAA Mobility 2021 show.
The BMW Group at the IAA MOBILITY 2021 show: Open discussions on the sustainable mobility of the future – in person in Munich and digitally around the world.
Tue Jul 20 00:30:00 CEST 2021Press Release
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+++ IAA takes place at the home of the BMW Group for the first time +++ Innovations and new technologies for future mobility +++ Focus on circular economy, sustainability and urban mobility +++
The new BMW CE 04.
Wed Jul 07 23:00:00 CEST 2021Press Release
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The new BMW CE 04 – the silent revolution: A new chapter in electrically powered urban two-wheel mobility.
