The new BMW X5.
Tue Jun 30 17:00:00 CEST 2026Press Kit
The new BMW X5 enters its fifth generation, combining five different drive system technologies for the first time with the design language and innovations of the Neue Klasse.
The new BMW X5 enters its fifth generation, combining five different drive system technologies for the first time with the design language and innovations of the Neue Klasse.
+++ New integration enables direct access to premium entertainment, live sports content, and more from STARZPLAY in BMW and MINI vehicles equipped with ConnectedDrive +++ Marks first step in expanding in-car digital entertainment experiences across the region +++
+++ Preview of the new design language for high-performance automobiles from BMW M GmbH +++ New interpretation of dynamics, agility and precision at BMW M +++ Design and technology transferred from motorsport +++
+++ A one-of-one design study signaling a new chapter for BMW ALPINA +++ Reimagines the brand’s heritage with contemporary purpose, aesthetics, and technology +++ Deepens the defining principles of BMW ALPINA: speed, comfort, and sophistication +++ Demonstrates the BMW Group’s commitment to preserving and elevating BMW ALPINA +++
A vision in the spirit of acceleration.
+++ Pilot project at Battery Cell Competence Centre (BCCC) +++ Reduced testing effort and savings in raw materials, costs and time +++ Pioneering integration of theory and practice +++
The iconic 1965 Monte Carlo Rally winning Mini Cooper S is being celebrated in the form of a new MINI edition. Introducing the new “MINI 1965 Victory Edition”.
+++ MINI and Vagabund present two unique MINI Countryman one-off show cars inspired by adventure and community culture +++ The MINI Countryman becomes a dynamic stage for lifestyle, music and self-expression +++ Vehicle individualization that only MINI can do +++
BMW has been a global partner of Art Basel for over two decades, supporting visionary artistic voices across its shows. To mark the inaugural edition of Art Basel Qatar, taking place from 3 to 7 February 2026, and as part of the BMW Art Car World Tour, BMW will present David Hockney’s BMW Art Car (1995) in Doha, alongside an opening reception at the BMW Lounge, celebrating the enduring dialogue between contemporary art, innovation and mobility.
+++ BMW brand achieves 10% sales growth over an already outstanding 2024 +++ BMW M High Performance set an all-time regional record with 38% growth +++ MINI posts a remarkable 16% increase, reaching a new high in the Middle East +++ BMW 7 Series maintains strong performance in the luxury segment +++ BMW Motorrad achieves record year in sales +++ Electrified vehicles gain significant momentum in Q4, paving the way for 2026 +++ Corporate Sales achieves ...
+++ BMW M transfers brand DNA to the Neue Klasse’s modular system +++ BMW M eDrive offers four electric motors +++ Integrated BMW M Dynamic Performance Control +++ Performance-optimised high-voltage battery with increased charging capacity +++ Outstanding road and racetrack capability +++
BMW Motorrad Middle East along with AGMC, the authorised importer of BMW Group vehicles for Dubai, Sharjah and the Northern Emirates, showcases BMW Motorrad’s latest Authority and Protection motorcycles at Intersec 2026, the world’s leading trade fair for security, safety and fire protection, taking place at the Dubai World Trade Centre.
+++ Rights to Alpina brand transferred to BMW Group on 1 January 2026 +++ The brand embraces history and future alike, as represented in its new wordmark +++ Striking a balance between superior ride comfort and maximum performance +++ Focus on individual customer requirements +++
+++ New level of natural dialogue enabled with integrated AI assistant, debuting in the new BMW iX3 +++ Available in Germany and the US at market launch 2026 +++ Presentation at CES 2026 +++
Sheer driving pleasure has always been baked into the BMW brand’s DNA. The BMW Z4 is a prime example: truly exhilarating roadster fun. The upcoming BMW Z4 Final Edition provides fans with a time-limited opportunity to order a very special version of this vehicle – one that may well become a collectors’ item.
Every journey begins with light. It shapes our view, guides our path and transforms the ordinary into extraordinary. Winding along the coastline of Fujairah, the BMW 7 Series and BMW X7 Individual models embody this ethos and redefine the feeling of modern luxury.
Playful in handling, versatile in use – ultimate GS expertise for the 48 hp class.
BMW Middle East is the exclusive Automotive Partner of Dubai Design Week for the fourth consecutive year +++ BMW Middle East commissions the innovative Jeddah-based architecture studio Bricklab to create “Ellipse” pavilion
BMW Middle East presents the exquisite 7 Series Suhail Edition in Riyadh +++ BMW Individual is the ultimate expression of personal luxury +++ Limited to only 50 cars worldwide, the first unit has arrived in the Kingdom +++ A harmonious blend of art, luxury, and advanced engineering
The new MINI Paul Smith Edition marks the next step in the successful collaboration between two British icons. This partnership is grounded in shared values of craftsmanship, creativity and innovation, combining MINI's distinctive appearance with Paul Smith's remarkable design language. The new edition for the MINI Cooper Family stands out with a unique look featuring a British twist.