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BMW is official partner of Frieze London. On the occasion of the BMW Art Car World Tour the 14th BMW Art Car by David Hockney is on display at The Peninsula London.

Tue Oct 07 14:06:02 CEST 2025Press Release

From October 15 to 19, Frieze London and Frieze Masters will return to London’s Regent’s Park. As one of Frieze’s long-standing global partners since 2004, BMW honours the artistic work of David Hockney as part of the BMW Art Car World Tour and provides VIP shuttle service. Frieze London takes its place on the global stage as part of the ever-expanding BMW Art Car World Tour, a journey that will span continents and continue well into 2026.

Art Car
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Corporate
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Cultural Engagement
 

VRRRRRRRRROOOOOOOOOOOOOOOOMMMMMMMMMM!!!!!! World Tour: BMW Art Car Collection celebrates 50th anniversary.

Wed Mar 12 11:00:00 CET 2025Press Release

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+++ "Rolling sculptures" from Alexander Calder’s first to Julie Mehretu’s latest +++ Largest exhibition project in the history of the collection spans all five continents +++ Collaborations with cultural institutions and art platforms +++ African Film and Media Arts Collective for filmmakers and media artists +++

Art Car
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Corporate
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Cultural Engagement
 

BMW honors Esther Mahlangu as official partner of Frieze London 2024. Actor and Talk Art podcast co-host Russell Tovey presents his private collection in response to the artist’s work at the BMW Lounge. Frieze Music, presented by BMW, features contemporary Indie-Pop singer Arlo Parks at KOKO Club.

Thu Sep 19 12:08:00 CEST 2024Press Release

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From October 9 to 13, Frieze London and Frieze Masters will return to London’s Regent's Park. As one of Frieze’s long-term global partners since 2004, BMW will this year centre around presenting the artistic oeuvre of Ndebele artist Esther Mahlangu. This year’s BMW Lounge will present a curated selection of actor and Talk Art podcast co-host Russell Tovey’s private collection.

Corporate
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Cultural Engagement
 

Julie Mehretu’s BMW Art Car Celebrates its World Premiere at the Centre Pompidou in Paris.

Tue May 21 20:00:00 CEST 2024Press Release

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+++ The internationally renowned artist’s project transforms the BMW M Hybrid V8 race car into a performative work of art +++ Mehretu's BMW Art Car will compete in the 24 Hours of Le Mans endurance race next month +++ Pan-African workshops to extend the cooperation between BMW and the artist through 2026 +++

Corporate
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Cultural Engagement
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Art Car

Art meets innovation: The BMW i5 Flow NOSTOKANA.

Thu Feb 29 19:00:00 CET 2024Press Release

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+++ Tribute to BMW Art Car by Esther Mahlangu +++ World premiere at Frieze Los Angeles +++ Colour-change technology reinterprets distinctive ornamentation +++ Complex colours and patterns showcase future potential for customised vehicles +++

G60
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Concept Vehicles, Design Studies
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BMW i
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Design
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Corporate
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BMW Design
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Cultural Engagement
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i5
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Los Angeles
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Saloon
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America
 

Winner of BMW Filmmaking Challenge in partnership with the BFI announced following Michaela Coel mentorship

Sun Oct 15 20:30:00 CEST 2023Press Release

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"WE COLLIDE" has been named the winning film of the BMW Filmmaking Challenge in partnership with the BFI after being revealed at the Closing Night of the 67th BFI London Film Festival in partnership with American Express. Praised by the judges, Ncuti Gatwa, Terri White, and Asif Kapadia, the winning film made “genius use of the ultra-wide 31.3-inch aspect ratio inspired by the rear passenger screen of the new electric BMW i7."

G70
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Sales and Marketing
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BMW i
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Corporate
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Cultural Engagement
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i7
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7 Series
 

BMW Open Work 2023: “LA POTION (EH)” by Sara Sadik premiers during Frieze London. In collaboration with BMW, the artist introduces an immersive video and gaming experience, using the AirConsole technology of the BMW i5 as a playing device.

Mon Oct 09 15:00:00 CEST 2023Press Release

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For the seventh consecutive year, Frieze and BMW continue their long-term partnership with the art initiative BMW Open Work. French artist Sara Sadik worked closely with BMW to present “LA POTION (EH)” - a video and gaming experience, using BMW’s My Modes and the new AirConsole technology of the BMW i5 as a playing device. Both works will premiere at KOKO inside the BMW Open Work Lounge during Frieze London, which runs October 11-15, 2023.

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Cultural Engagement
 

Coldplay talk tech, touring and kinetic dancefloors on BMW Play Next podcast hosted by Edith Bowman

Wed Sep 20 10:23:20 CEST 2023Press Release

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• In the latest episode of BMW Play Next, Coldplay’s Will Champion and Guy Berryman engage in a dynamic conversation with Edith Bowman, delving into the intricate innovations underpinning their ground-breaking global tour • The band elucidates how cutting-edge technology plays a pivotal role in their journey, working in collaboration with BMW - a game-changing cooperation that is setting new industry benchmarks and a blueprint for the entire live industry

I01
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Technology
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BMW i
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i3
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Corporate
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Cultural Engagement
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Sustainability
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Electrification
 

Sara Sadik to create 2023 BMW Open Work by Frieze. New film and video game, using the new AirConsole technology of the BMW i5 as a playing device, will premiere at KOKO as part of Frieze London.

Thu Aug 03 11:00:00 CEST 2023Press Release

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BMW and Frieze continue their long-term partnership with BMW Open Work by Frieze, the annual major art initiative. In 2023, Marseille-based artist Sara Sadik will debut a film and video game conceived for the new BMW i5 at KOKO in Camden Town. The pioneering multi-platform format, curated by Attilia Fattori Franchini is bringing together art, technology and design.

Cultural Engagement
 

“Dynamism within a form”: Internationally renowned artist Julie Mehretu will create the 20th BMW Art Car. Traditional link between racing and art continues with the start of the BMW M Hybrid V8 at the 24 Hour race of Le Mans in 2024.

Thu Jun 29 12:25:00 CEST 2023Press Release

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BMW announced a collaboration today at the Solomon R. Guggenheim Museum in New York City with internationally renowned New York-based artist Julie Mehretu to create the 20th BMW Art Car. Mehretu was unanimously chosen by an international jury of museum directors and curators, and will be given total creative freedom to design the next instalment in BMW’s legendary collection of ”rolling sculptures”.

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Cultural Engagement
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Art Car
 

The BMW Filmmaking Challenge in Partnership with the BFI Shortlists Emerging UK Filmmakers

Fri Jun 16 01:01:00 CEST 2023Press Release

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The BMW Filmmaking Challenge in partnership with the BFI is proud to announce the five shortlisted filmmakers who will have the opportunity to showcase their talent at the prestigious BFI London Film Festival in partnership with American Express. Industry figureheads Ncuti Gatwa, Terri White and Asif Kapadia, will judge the overall winner to be announced as part of the Closing Night on 15 October 2023.

G70
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BMW i
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i7
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7 Series
 

BMW partners with Carl Freedman Gallery for Ronan Mckenzie-curated Exhibition 'To Be Held’

Thu May 04 14:00:00 CEST 2023Press Release

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• BMW announces collaboration with Carl Freedman Gallery in Margate for the group exhibition 'To Be Held,' curated by London-born artist Ronan Mckenzie. • The all-electric BMW i7's luxurious materials are incorporated into the gallery space, enhancing the exhibition experience. • Exhibition open to the public until 25 June, Wednesday to Sunday, featuring 22 emerging UK and US artists and furniture designers.

Corporate
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Cultural Engagement
 

Sir Simon Rattle conducts BMW CLASSICS 2023. A free summer open-air concert in Trafalgar Square by the London Symphony Orchestra.

Tue Apr 25 18:34:54 CEST 2023Press Release

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Sir Simon Rattle and the London Symphony Orchestra (LSO) perform live in Trafalgar Square on Saturday June 10, 2023 at 5.00pm. This free summer concert highlights the continued partnership between BMW Group and the London Symphony Orchestra, which for the last twelve years has brought superlative live orchestral music to audiences in one of the world’s most iconic public spaces, Trafalgar Square, and to thousands more around the globe watching on YouTube.

Corporate
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Cultural Engagement

Emmy-award winning writer, director, actress, Michaela Coel takes a lead role in the new BMW Filmmaking Challenge in partnership with the BFI

Tue Jan 31 10:00:00 CET 2023Press Release

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Encouraging filmmakers to dream big and push boundaries in film, the BMW Filmmaking Challenge, in partnership with the BFI, is inspired by the ground-breaking all-electric BMW i7 and its ultra-wide 31.3-inch rear-passenger theatre screen.

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BMW i
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i7
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7 Series
 

Nikita Gale premiers “63/22” as part of BMW Open Work by Frieze. The artist and BMW i7 designers co-created a site-specific installation, that will be presented and activated through live acts in the BMW Lounge.

Mon Oct 10 11:55:41 CEST 2022Press Release

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For the sixth consecutive year, Frieze and BMW continue their long-term partnership with the art initiative BMW Open Work by Frieze. Artist Nikita Gale worked with BMW i7 designers to present the site-specific installation “63/22” in the BMW Lounge. Featuring more than 160 of the world’s leading galleries and led by Eva Langret, the 19th edition of Frieze London takes place from October 12-16, 2022.

Corporate
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Cultural Engagement
 

Built to shape tomorrow: An international icon celebrates its 50th birthday. Karl Schwanzer's BMW Headquarters as symbol for a new era. Spectacular performance by US vertical dancers BANDALOOP.

Fri Jul 22 10:30:00 CEST 2022Press Release

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Between 1970 and 1972, a timeless icon with global appeal was created in Munich in just 26 months. 3.5 million working hours on the construction site. 500 builders and 200 architects, engineers, and draftsmen. Over 3,000 façade elements manufactured for the first time in Europe using the Japanese cast aluminium process. At the time, employees from twelve nations built the BMW landmark.

Corporate
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Cultural Engagement
 

POP! POP! POP! With the edition of THE 8 X JEFF KOONS, the US artist has created his dream car with BMW.

Thu Feb 17 00:01:00 CET 2022Press Release

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In an exclusive edition of only 99 cars, a strictly limited number of the M850i xDrive Gran Coupé were created by Jeff Koons and BMW during several years of close collaboration. With THE 8 X JEFF KOONS, the most elaborately designed vehicle in all of BMW's history will be presented to a global audience for the first time on the occasion of Frieze Los Angeles.

Art Car
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Cultural Engagement
 

BMW first to bring digital art into vehicles. Artist Cao Fei creates Digital Art Mode.

Wed Jan 05 20:00:00 CET 2022Press Release

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As part of the Consumer Electronics Show (CES), BMW will present its Digital Art Mode today and will be the first to bring digital art into vehicles. Internationally renowned Chinese multimedia artist Cao Fei created the Digital Art Mode in the year of the 50th anniversary of BMW Cultural Engagement. Held in Las Vegas from January 5 8, 2022, CES will be the first event to showcase the Digital Art Mode inside a BMW iX M60.

Corporate
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Cultural Engagement
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CO2 emission information.

The values for fuel consumption, CO2 emissions and energy consumption shown were determined in a standardised test cycle according to the European Regulation (EC) 715/2007 in the version currently applicable. The figures refer to a vehicle with basic configuration in Germany and the range shown considers transmission (automatic or manual) and the different wheels and tyres available on the selected model and may vary during the configuration.

The values of the vehicles labelled with (*), are already based on the test cycle according to the new WLTP regulation and are translated back into NEDC-equivalent values in order to allow a comparison between vehicles. More information on the transition from NEDC to WLTP test procedures can be found here.

These figures are intended for comparison purposes and may not be representative of what a user achieves under usual driving conditions. For plug-in hybrid vehicles and battery electric vehicles the figures have been obtained using a combination of battery power and petrol fuel after the battery had been fully charged. Plug-in hybrid vehicles and battery electric vehicles require mains electricity for charging. The CO2 emissions labels are determined according to Directive 1999/94/EC and the Passenger Car (Fuel consumption and CO2 Emissions Information) Regulations 2001, as amended. They are based on the fuel consumption, CO2 values and energy consumptions according to the NEDC cycle.

A guide on fuel economy and CO2 emissions which contains data for all new passenger car models is available at any point of sale free of charge. For further information you can also visit this link.

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