PressClub Canada · Article.
MINI Cooper S Convertible "Sidewalks" into 2007
Mon Jan 15 12:00:00 CET 2007 Press Release
Special MINI Cooper S Convertible package debuts this Spring
Press Contact.
Kevin Marcotte
BMW Group
Tel: +1-905-428-5640
Fax: +1-905-428-5071
send an e-mail
Author.
Kevin Marcotte
BMW Group
Whitby. MINI Canada announced today that an all-new and specially configured
option package will be offered on the 2007 MINI Cooper S Convertible this
Spring.
The Sidewalk Package will bring a new degree of exclusivity to the already
fashionable MINI Cooper S Convertible which continues into 2007 on the wildly
successful current generation body platform. The Sidewalk Package is based on a
unique combination of performance, convenience, safety and aesthetic
specifications which will ensure that a Sidewalk-equipped MINI Cooper S
Convertible will have a powerful personality all its own.
A Sidewalk-equipped 2007 MINI Cooper S Convertible will be instantly
recognizable by virtue of its exclusive and sumptuous interior treatment -
Malt Brown English Leather Sport Seats with matching bi-colour multifunction
leather sport steering wheel.
A brand-new exterior colour, Sparkling Silver Metallic, one of four colours
available on the 2007 MINI Cooper S Convertible with Sidewalk Package, has been
introduced as an exclusive and signature Sidewalk-only colour. Combined with
newly designed 17" light-alloy rims in twin-tone Night Spoke design with
contrasting silver and anthracite surfaces and Performance Runflat Tires, again
exclusive to the Sidewalk Package, the Sidewalk exterior makes a truly
startling visual statement.
Distinctive Sidewalk exterior badging and Sidewalk-branded entry sills will
also serve notice of this MINI Cooper S Convertible's special pedigree.
The extensive Sidewalk equipment list will further speak to the unmatched
profile of this very special MINI Cooper S Convertible, with the specification
including:
* Dynamic Stability Control
* Power Folding Mirrors
* Front and Rear Fog Lights
* Chrome Line Interior
* Heated Front Seats
* On-board Computer
* Automatic Climate Control
* Harman/Kardon Sound System
Powered by the now-renowned 1.6 litre supercharged 16 valve 4 cylinder MINI
engine producing 168 horsepower, mated to a crisp-shifting standard six-speed
gearbox, the MINI Cooper S Convertible with Sidewalk Package will provide a
truly exhilarating open-air driving experience with a special "edge".
Arriving at MINI Retailers in Spring of 2007, the 2007 MINI Cooper S
Convertible will have a base MSRP of $36,600. The Sidewalk Package will be
available for $3,900, an exceptional value for a package that transforms the
MINI Cooper S into a truly unique MINI model.
The 2007 MINI Cooper S Convertible with Sidewalk Package will debut in Canada
at the Montreal International Auto Show on January 19 through 28.
For more information on the 2007 MINI please visit, www.MINI.ca.
BMW Group Canada, based in Whitby, Ontario, is a wholly-owned subsidiary of BMW
AG and is responsible for the distribution of BMW luxury performance
automobiles, Sports Activity Vehicles, Motorcycles, and MINI. BMW Group
Financial Services Canada is a division of BMW Group Canada and offers retail
financing and leasing programs on new and pre-owned BMW and MINI automobiles,
as well as retail financing for new and pre-owned BMW Motorcycles. A total
network of 39 BMW automobile retail centres,18 BMW motorcycle retailers, and 22
MINI retailers represents the BMW Group across the country.
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For more information, please contact:
Kevin Marcotte, Director, Corporate Communications
BMW Group Canada
905.428.5005 / kevin.marcotte@bmwgroup.ca
Rob Dexter, Corporate Communications Specialist
BMW Group Canada
905.428.5076 / robert.dexter@bmwgroup.ca