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BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 30: “The little car that could: MINI conquers the States”

Mon Jul 28 21:00:00 CEST 2025Press Release

Small cars have always been a tough sell in the United States, where they’re typically seen as bare-bones transportation for those on a limited budget rather than as a space-saving, fuel-efficient choice for those who simply prefer a smaller, lighter vehicle. In 2002, the BMW Group upended that notion with the MINI Cooper, a car that was not only small and efficient but fun to drive, premium, and—above all—quirky. The MINI Cooper became a surprise hit in ...

Corporate
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Corporate Events
 

The new 2026 BMW R 1300 RS.

Tue Apr 29 17:11:00 CEST 2025Press Release

The BMW R 1300 RS: The new sports tourer with boxer engine, featuring refined technology and design, delivering a more dynamic riding experience.

R series
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R 1300 RS
 

The new 2026 BMW R 1300 RT.

Tue Apr 29 17:10:00 CEST 2025Press Release

The new BMW R 1300 RT: The touring icon even more accessible and more dynamic than ever before, offering a wider range from comfortable tourer to dynamic country road motorcycle.

R series
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R 1300 RT
 

BMW Motorrad presents the new BMW R 1300 R.

Thu Apr 10 17:00:00 CEST 2025Press Kit

The BMW R 1300 R: The new dynamic roadster with boxer engine is significantly sportier, both technically and visually, delivering a more dynamic riding experience.

R series
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R 1300 R
 

The new 2026 BMW R 12 G/S.

Thu Mar 27 17:00:00 CET 2025Press Release

Woodcliff Lake, NJ – March 27, 2025…BMW Motorrad USA is proud to unveil the new 2026 BMW R 12 G/S.

R 12
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R nineT series
 

12h Sebring: Pole position and fifth place for the BMW M Hybrid V8 – Double podium for the BMW M4 GT3 EVO.

Mon Mar 17 16:12:00 CET 2025Press Release

The anniversary weekend in Sebring (USA), celebrating the 50th birthday of BMW of North America, brought both highlights and setbacks for BMW M Motorsport. The 73rd edition of the famous Twelve Hours of Sebring marked the second round of the IMSA WeatherTech SportsCar Championship (IWSC).

BMW M Motorsport
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LMDh
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IMSA Series
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GT Racing
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Customer Racing
 

The new BMW R 1300 GS Adventure.

Fri Oct 11 14:50:00 CEST 2024Press Release

Aged
Update

The new BMW R 1300 GS Adventure: When it comes to motorcycle adventure and long-distance touring, this is the rock in the surf. An almost completely newly designed model with enhanced adventure expertise across the board.

R 1300 GS Adventure
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R series
 

The new 2024 BMW R 12 nineT and R 12.

Thu Feb 29 16:02:00 CET 2024Press Release

Aged

Woodcliff Lake, NJ – Feb. 29, 2024 . . . BMW Motorrad proudly introduces the new 2024 R 12 nineT and R 12 Classic Roadster and Cruiser.

R 12

The new 2024 BMW R 1300 GS.

Thu Sep 28 17:35:00 CEST 2023Press Kit

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Woodcliff Lake, NJ – Sept. 28, 2023 . . .BMW Motorrad proudly introduces the new 2024 BMW R 1300 GS. More than 43 years ago, BMW Motorrad established a new segment for touring enduros with the R 80 G/S. The boxer BMW GS has been the undisputed leader of the competitive field ever since. To ensure this remains the case in the future, BMW Motorrad has opted for an almost completely new design for the new R 1300 GS, with a weight saving of 26 lbs. compared ...

R series
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R 1300 GS
 

NEW CONSUMER SURVEY FROM MINI USA SHOWS ALMOST HALF OF AMERICANS READY TO BUY AN ELECTRIC VEHICLE IN THE NEXT FIVE YEARS.

Thu Apr 20 22:05:00 CEST 2023Press Release

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Woodcliff Lake, NJ – April 20, 2023 – On the occasion of Earth Day, a global celebration of environmental protection and sustainability, a consumer survey conducted by MINI USA reveals American consumers’ changing perspectives and considerations regarding electric vehicles (EVs), highlighting shifting sentiments over the last four years when MINI first carried out the same survey.

MINI
 

The new BMW M4 Competition Convertible with M xDrive.

Wed May 26 00:01:00 CEST 2021Press Release

Top
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Woodcliff Lake, NJ – May 25, 2021…BMW is proud to announce the third model in the M3 / M4 family – and the first all-wheel drive M4 Convertible to come from M GmbH. Open top motoring, thanks to the new soft-top, adds a new dimension of enjoyment to the already exhilarating performance of the new M4.

F83
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M Cars
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Convertible
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M4

The New 2021 BMW M3 Sedan and M4 Coupe

Wed Sep 23 00:01:00 CEST 2020Press Release

Top
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Woodcliff Lake, NJ – Sept. 22, 2020…Today, BMW is proud to unveil the brand new M3 Sedan and M4 Coupe. Thirty-five years after the launch of the very first M -- the legendary E30 M3 -- and 33 years after its arrival on U.S. shores, the 6th generation of M3 and 2nd generation M4 deliver uncompromised street and track capabilities for which the model line has become well-known

G80
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G82
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Coupé
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M Cars
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M3
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M4

BMW Model Year 2020 Update Information.

Thu Aug 08 18:42:00 CEST 2019Press Release

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Woodcliff Lake, NJ – August 1, 2019… Information on design and technical changes, as well as changes to standard equipment, lines, packages and standalone options are included in this document. This document will be continuously updated with the most recent MY20 information as it becomes available. The following upholsteries on X5 (G05), X6 (G06), and X7 (G07) models are not currently (Aug 2019) available for order but will be re-introduced at a later ...

THE NEW MINI JOHN COOPER WORKS CLUBMAN AND THE NEW MINI JOHN COOPER WORKS COUNTRYMAN OFFER GREATER POWER, PERFORMANCE AND FUN.

Wed May 15 00:01:00 CEST 2019Press Release

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Munich, Germany, May 15, 2019… With its new John Cooper Works Clubman and John Cooper Works Countryman, MINI introduces what is by some measure the most powerful models ever approved for public road use in the brand’s sixty-year history. The 301 hp. 4-cylinder turbo engine in the new MINI John Cooper Works Clubman and the new MINI John Cooper Works Countryman both display outstanding performance in the compact premium segment. In both models, the ...

John Cooper Works
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John Cooper Works Clubman
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John Cooper Works Countryman
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John Cooper Works

MAJORITY OF CONSUMERS ZEROING IN ON EXACTLY HOW THEY WANT TO USE AN ELECTRIC CAR, NEW SURVEY FROM MINI USA FINDS

Fri Apr 12 14:30:00 CEST 2019Press Release

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Woodcliff Lake, NJ – April 12, 2019 – As the popularity and availability of electric vehicles (EV) continues to grow in the U.S., consumers are zeroing in on how they want to use an EV. 63 percent of consumers said the best way to use an EV is for commuting or city driving, according to a new survey MINI USA recently commissioned from market research and business intelligence firm Engine International, Inc. At the same time, 73 percent of consumer ...

Design issues, Concepts and Studies
 

MINI JCW Team Takes the Manufacturers’ Championship in the Street Tuner Race of the Continental Tire SportsCar Challenge Series

Sat Oct 13 00:42:00 CEST 2018Press Release

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Woodcliff Lake, NJ – October 12, 2018 – MINI USA and the MINI JCW Team are proud to celebrate the Manufacturers’ Championship in the Street Tuner class of the Continental Tire SportsCar Challenge Series this afternoon at Road Atlanta. The Fox Factory 120 was the final race for MINI with the International Motor Sports Association (IMSA) and also the series finale for the Street Tuner (ST) class. After a long battle for second place against the #21 Porsche ...

More BMW Motorsport
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More MINI Motorsport
 

MINI JCW Team Owner Luis Perocarpi to Drive #52 for Final Street Tuner Race in Continental Tire SportsCar Challenge Series

Thu Oct 04 21:06:14 CEST 2018Press Release

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Woodcliff Lake, NJ – October 4, 2018 – MINI USA and the MINI JCW Team today announced that MINI JCW Team owner Luis Perocarpi will drive the #52 MINI JCW at the season finale race of the Continental Tire SportsCar Challenge Series on Friday, October 12, at Road Atlanta. The Fox Factory 120 marks the final race for MINI with the International Motor Sports Association (ISMA) and the series finale for the Street Tuner (ST) class, which will end its 16-year ...

More BMW Motorsport
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More MINI Motorsport
 

MINI JCW Team Focuses On Fight to the Finish, Street Fight For Street Tuner Manufacturer's Title in Final Two Races

Fri Sep 07 22:46:46 CEST 2018Press Release

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Woodcliff Lake, NJ – September 7, 2018 – The MINI JCW Team will head to Monterey, Calif., for the ninth round of the Continental Tire SportsCar Challenge Series. The team still maintains a one point lead in the manufacturers standings for MINI after the tough event at VIR. Not long after the champagne sprayed in celebration, Colin Mullan and Mark Pombo were notified that their #52 MINI JCW had failed IMSA’s post-race inspection due to a high boost ...

More BMW Motorsport
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More MINI Motorsport
 

MINI JCW Team Finishes 1 - 2 in the Street Tuner Class of the Continental Tire SportsCar Challenge Series at Mid-Ohio

Wed May 09 20:16:26 CEST 2018Press Release

Aged

The MINI JCW Team and MINI USA continued to show their dominance in the quest for a series championship in the Continental Tire SportsCar Challenge Series during this weekend’s Mid-Ohio 120 at Mid-Ohio Sports Car Course in Lexington, Ohio. The series last visited the track in 2013, creating a unique opportunity for a level playing field for the two hour endurance race.

MINI
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