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BMW Motorrad USA Introduces The EnduroGuard Suit

Mon Apr 03 15:00:00 CEST 2017Press Release

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Woodcliff Lake, NJ – April 3, 2017…Touring off-road in the elements just got easier thanks to BMW Motorrad’s new EnduroGuard Suit. The EnduroGuard suit is a professional, waterproof adventure suit with a new cut, new material, new colors and new features that satisfy the wish list of men and women seeking maximum functionality, safety and comfort while navigating roads less traveled.

BMW Motorrad
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Brands
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Rider Equipment

BMW Motorrad USA Announces Pricing For Highly Anticipated K 1600 B Bagger

Mon Mar 20 14:00:00 CET 2017Press Release

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Woodcliff Lake, NJ – March 20, 2017… BMW Motorrad USA is pleased to announce pricing and product highlights for its much-anticipated K 1600 B, the BMW bagger developed specifically with American riders and great open American roads in mind. The 2018 Model Year K 1600 B will have a Manufacturer’s Suggested Retail Price of $19,995.00 (plus a $495.00 destination fee).

BMW Motorrad
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Pricing

BMW of Denver Doubles Its Size At New Colorado Location

Thu Feb 16 21:22:12 CET 2017Press Release

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Woodcliff Lake, NJ – February 16, 2017…BMW of Denver is on a Rocky Mountain high since moving its motorcycle retail operations from a 10,000-square-foot facility in Aurora, CO to a brand new 20,000-square-foot building in Centennial. Now located at 10350 E. Easter Avenue, BMW of Denver offers a complete line of new and pre-owned BMW motorcycles, parts, accessories, and apparel.

BMW Motorrad
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Brands

BMW Motorrad USA Announces BMW S 1000 RR Racer Support and Contingency Programs for 2017

Mon Feb 06 17:00:00 CET 2017Press Release

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Woodcliff Lake, NJ – February 6, 2017… BMW Motorrad USA is offering current and prospective racers even greater incentives to compete on its bestselling BMW S 1000 RR superbike this year. Over $1 million in contingency money is offered for racers piloting a 2015, 2016 or 2017 model year S 1000 RR in several 2017 national and international race series.

BMW Motorrad
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Brands

BMW S 1000 XR Featured In The Latest Blockbuster Installment of the Resident Evil Franchise, Resident Evil: The Final Chapter

Mon Jan 30 21:42:06 CET 2017Press Release

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Woodcliff Lake, NJ – January 30, 2017… BMW Motorrad’s first adventure sports bike – the BMW S 1000 XR – made its movie debut in Resident Evil: The Final Chapter, which recently opened in theaters nationwide. Based on Capcom’s hugely popular video game series, Resident Evil: The Final Chapter is the final installment in the most successful video game film franchise of all time, grossing more than $1 billion worldwide to date.

BMW Motorrad
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Brands

BMW Motorrad USA Welcomes BMW Motorcycles of Burbank

Fri Jan 06 16:19:57 CET 2017Press Release

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Woodcliff Lake, NJ – January 6, 2017…BMW has revved up the motorcycling community in America’s entertainment capital with the opening of BMW Motorcycles of Burbank, located at 2913 N. Ontario St. Under the leadership of Dealer Principals Mike and Aya Ungureanu, the exclusive BMW Motorrad retailer offers a complete line of new and pre-owned BMW motorcycles, parts, accessories, apparel and service capabilities in a completely new 12,000- square-foot retail ...

BMW Motorrad
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BMW Motorrad VISION NEXT 100: The Great Escape

Tue Oct 11 19:00:00 CEST 2016Press Release

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Munich/Los Angeles. In 2016, its centenary year, the BMW Group is looking further into the future than ever before and developing a series of Vision Vehicles to address people’s mobility needs in about three decades from now. Its solutions are based on the assumption that mobility is set to become increasingly multifaceted and connected.

Design issues, Concepts and Studies
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BMW Motorrad
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Rider Training, Travel, Events
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Vision Vehicles
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BMW Motorrad VISION NEXT 100

BMW Motorrad USA Announces Product Highlights, Pricing For 2017 R NineT Scrambler

Tue Oct 04 16:00:00 CEST 2016Press Release

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Update

Woodcliff Lake, NJ – October 4, 2016…BMW Motorrad USA has announced pricing for the all-new BMW R nineT Scrambler, which arrives to dealer showrooms this month. The long-awaited classic, yet customizable, newest member of BMW Motorrad’s Heritage line-up will be offered at a Manufacturer’s Suggested Retail base price of $13,000.

BMW Motorrad
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Brands
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R series
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R nineT Scrambler

BMW Motorrad USA To Join Celebrity Panel Supporting Women Riders At Sturgis Buffalo Chip®

Fri Jul 29 17:45:35 CEST 2016Press Release

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Woodcliff Lake, NJ – July 29, 2016… Sarah Schilke, National Marketing Manager, BMW Motorrad USA, will be among a panel of leaders representing a broad cross-section of women in the motorcycle industry at the Sturgis Buffalo Chip®’s 2016 Biker Belles® symposium, Tuesday, August 9. Other industry trailblazers taking seats on the panel, moderated by Marilyn Stemp of the Sturgis Rider Daily and Iron Trader News, include moto-journalist and Iron Lillies ...

BMW Motorrad
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Brands

BMW Motorrad USA Introduces New On-Board Luggage System For Off-Road Riding

Tue Jul 26 16:08:00 CEST 2016Press Release

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Woodcliff Lake, NJ – July 26, 2016… BMW Motorrad USA has introduced a totally new concept in on-board luggage and personal storage for the growing number of adventure riders exploring roads less traveled. Intended primarily for use when riding BMW GS-model motorcycles off-road, the Atacama Adventure Luggage System provides more flexibility when piloting expert-level, back-country trails as well as continuing the expedition off the bike at remote camping ...

BMW Motorrad
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Brands

BMW Motorrad partners with mobile technology company Rever. Building up a global community of motorcycle riders to share the passion of motorcycling.

Mon Jul 18 17:06:59 CEST 2016Press Release

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Planning the most beautiful routes, riding them with like-minded motorcyclists, sharing experiences during the day and talking gasoline at night. With this in mind, BMW Motorrad has entered into a strategic partnership with the technology start-up Rever in order to build up a global community of motorcyclists.

BMW Motorrad
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Rider Training, Travel, Events

BMW Motorrad USA Announces New Ownership, Facility Enhancements at BMW Motorcycles of Baton Rouge

Wed Jun 29 17:31:00 CEST 2016Press Release

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Woodcliff Lake, NJ – June 29, 2016…BMW has revved up the motorcycling community in Louisiana’s “Capital City” with new ownership and a completely remodeled retail facility at BMW Motorcycles of Baton Rouge. Now under the leadership of Dealer Principals Jim and Susan Whitehead, the longtime exclusive BMW dealership, located at 10545A Airline Highway, offers a complete line of new and pre-owned BMW motorcycles, parts, accessories, apparel and service ...

BMW Motorrad
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Brands
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Optional Extras, Accessories
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Rider Equipment

BMW F 700 GS Demo Rides Available For Sisters’ Centennial Motorcycle Ride Participants

Tue Jun 14 20:52:44 CEST 2016Press Release

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Woodcliff Lake, NJ – June 14, 2016…Participants in the upcoming Sisters’ Centennial Motorcycle Ride have the opportunity to try out the 2016 BMW F 700 GS adventure bike for a full or half-day demo ride. Riders who donate $50 or more to the charities benefitting from the event can have their own bike trailered while they try out the versatile new lightweight, low suspension adventure machine.

BMW Motorrad
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Brands

BMW Riders Who Register For Sisters’ Centennial Motorcycle Ride By June 15 To Receive Free Gift

Wed Jun 01 18:00:00 CEST 2016Press Release

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Woodcliff Lake, NJ – June 1, 2016…BMW riders who register to participate in a leg or the whole route of the upcoming Sisters’ Centennial Motorcycle Ride by June 15, will receive a free gift from the BMW Motorcycle Owners of America (MOA). The three-week cross-country motorcycle adventure for women, presented by BMW Motorrad USA, commemorates the 100th anniversary of Adeline and Augusta Van Buren’s historic motorcycle ride across the United States.

BMW Motorrad
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Brands

BMW To Sponsor Sisters’ Centennial Motorcycle Ride, July 3-23, 2016.

Tue Apr 05 15:40:22 CEST 2016Press Release

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Woodcliff Lake, NJ – April 5, 2016…BMW Motorrad USA will be the title sponsor of the Sisters’ Centennial Motorcycle Ride, a cross country motorcycle adventure for women, commemorating the 100th anniversary of Adeline and Augusta Van Buren’s historic motorcycle ride across the United States. BMW Motorrad USA will provide motorcycles for the ride organizer and staff, and BMW of North America will provide BMW X5 chase vehicles and a 7 Series ...

BMW Motorrad
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Brands
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Rider Training, Travel, Events
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