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Art Meets Innovation: The BMW i5 Flow NOSTOKANA.

Thu Feb 29 19:00:00 CET 2024Press Release

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Woodcliff Lake, NJ – February 29, 2024… The BMW Group presents a fusion of art and innovation at the Frieze Los Angeles art fair in the form of the BMW i5 Flow NOSTOKANA. The one-of-a-kind vehicle combines color-change technology developed by BMW with the artistic language of South African artist Esther Mahlangu. With sections of attached film that can be electronically animated, the BMW i5 Flow NOSTOKANA embodies the latest development in color-change ...

G60
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BMW i
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BMW Group Design
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Corporate
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BMW Design
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Cultural Issues
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BMW i5
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Los Angeles
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Sedan
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America

First Design Studies for Julie Mehretu's BMW Art Car Revealed.

Mon Feb 05 17:23:00 CET 2024Press Release

Julie Mehretu presents her first design studies for the 20th BMW Art Car. For this project, the internationally renowned artist combines her artistic work with a personal enthusiasm for automotive design and speed. She translates dynamism into form and applies one of her monumental motifs from a two-dimensional picture plane onto a three-dimensional industrially designed object.

Corporate
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Cultural Issues
 

BMW is official partner of Art Basel in Miami Beach 2022. On the occasion Superblue and BMW i will present Rafael Lozano-Hemmer: “Pulse Topology”.

Thu Nov 17 18:06:00 CET 2022Press Release

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Woodcliff Lake, NJ – November 17, 2022… BMW continues its longstanding partnership with Art Basel, returning as an official partner for the 20-year anniversary of Art Basel Miami Beach from December 1 to 3, 2022. The fair’s largest presence in Miami Beach to date will bring 282 premier galleries together to feature an exceptional array of art and new perspectives from the region. BMW will present Rafael Lozano-Hemmer’s immersive art installation “Pulse ...

Corporate
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Cultural Issues
 

On the occasion of Art Basel in Miami Beach 2022 Superblue and BMW i present Rafael Lozano-Hemmer: “Pulse Topology”. 3,000 lightbulbs to create an immersive chorus of heartbeats.

Tue Oct 25 19:46:00 CEST 2022Press Release

Archive

On the occasion of Art Basel in Miami Beach 2022 Superblue and BMW i will present Rafael Lozano-Hemmer’s immersive installation “Pulse Topology”. This collaboration invites visitors to enjoy the poetry of a human-centric approach to technological innovations and can be experienced at Superblue’s space in Allapattah, Miami from November 2022 - August 2023.

Corporate
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Cultural Issues
 

BMW first to bring digital art into vehicles. Artist Cao Fei creates Digital Art Mode.

Wed Jan 05 20:00:00 CET 2022Press Release

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As part of the Consumer Electronics Show (CES), BMW will present its Digital Art Mode today and will be the first to bring digital art into vehicles. Internationally renowned Chinese multimedia artist Cao Fei created the Digital Art Mode in the year of the 50th anniversary of BMW Cultural Engagement. Held in Las Vegas from January 5 8, 2022, CES will be the first event to showcase the Digital Art Mode inside a BMW iX M60.

Corporate
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Cultural Issues
 

BMW’s Art Cars go Digital for the First Time Ever in with Cutting Edge Art App, Acute Art.

Wed Jul 21 16:00:00 CEST 2021Press Release

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Woodcliff Lake, NJ – July 21, 2021… BMW today announced a new collaboration with cutting-edge art app Acute Art that brings the world-famous BMW Art Car collection into the digital realm for the first time ever. To celebrate over 50 years of BMW Group cultural engagement, the BMW Art Cars will be shown in augmented reality (AR) through Acute Art, marking the first time that the rolling works of art are available digitally for everyone to enjoy no matter ...

Art Car
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Cultural Issues
 

BMW of North America Celebrates Being Driven By Pride with LaQuan Smith and Shangela.

Thu Jun 24 17:00:00 CEST 2021Press Release

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Woodcliff Lake, NJ – June 24, 2021… BMW of North America marked today the third year of its Driven By Pride campaign, proudly supporting the LGBTQIA+ community. This year’s campaign features luxury womenswear designer LaQuan Smith rejoining forces with BMW to design original Pride vehicle wraps for the BMW 4 Series Coupe, following Smith’s role in BMW’s New York Fashion Week partnership. Performer, activist and Ru Paul’s Drag Race star Shangela joins ...

Corporate
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Cultural Issues
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Lifestyle
 

BMW of North America Celebrates Pride Month with “Driven By Pride” Campaign

Mon Jun 29 17:07:28 CEST 2020Press Release

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Woodcliff Lake, NJ – June 29, 2020… BMW of North America launched a new campaign in celebration of Pride Month and the LGBTQIA+ community, entitled “Driven By Pride.” The campaign featured various activations, including BMW’s participation in a special broadcast event by NYC Pride, support of The Trevor Project’s “Pride Everywhere” campaign, and communications across BMW’s digital channels.

Corporate
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Cultural Issues

BMW to Debut Special BMW M2 Designed by International Contemporary Artist FUTURA 2000 at Frieze Los Angeles.

Wed Feb 12 16:00:00 CET 2020Press Release

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Los Angeles, Calif. – February 12, 2020… BMW returns to Frieze Los Angeles on Wednesday, February 12, 2020 with a multifaceted program featuring a world premiere vehicle designed by international contemporary artist FUTURA 2000. BMW will also present an Art Talk with FUTURA 2000 and Grammy award-winning recording artist Lupe Fiasco, exploring the intersection of art and mobility. BMW’s presence at Frieze Los Angeles is part of the company’s continuing ...

Cultural Issues
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Art Car

BMW of North America Returns for its Second Season as Official Automotive Partner of New York Fashion Week: The Shows to Celebrate the Road Less Traveled.

Tue Feb 04 15:37:00 CET 2020Press Release

Archive

Woodcliff Lake, NJ – February 4, 2020… BMW of North America returns as the Official Automotive Partner of New York Fashion Week (NYFW): The Shows for the 2020 season to celebrate the road less traveled, highlighting inspiring voices in fashion and culture who are driving change and pushing boundaries. In its second year of a partnership with IMG, NYFW: The Shows’ owner and lead producer, BMW will present a digital content series highlighting four fashion ...

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Cultural Issues
 

Muslim-Jewish American Organization “Sisterhood of Salaam Shalom” Receives BMW Group-UNAOC Intercultural Innovation Award.

Wed Dec 11 17:17:29 CET 2019Press Release

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Madrid, 11 December 2019 – The Muslim-Jewish American “Sisterhood of Salaam Shalom” is one of the ten organizations awarded this year with Intercultural Innovation Award by the BMW Group with the United Nations Alliance of Civilizations (UNAOC). The selection process was highly competitive, with over 1,200 applications from 128 countries. The Award Ceremony was held last night at the Royal Theatre in Madrid, Spain in front of representatives from the ...

Corporate
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Cultural Issues
 

BMW returns to Art Basel in Miami Beach as an official partner. BMW i and Soho House continue partnership for Art Talks; BMW 8 Series provides luxurious mobility for street art tour of Miami.

Mon Nov 18 19:46:35 CET 2019Press Release

Archive

Miami Beach, FL – November 18, 2019… From December 5 to 8, 2019, the Art Basel show in Miami Beach will present a wide range of artistic creations by emerging and established artists. These artists are represented by 269 leading international galleries presenting modern and contemporary art.

Corporate
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Cultural Issues
 

BMW of North America Launches #GoWithPride in Support of WorldPride NYC and the LGBTQIA+ Community.

Mon Jun 24 16:00:00 CEST 2019Press Release

Archive

Woodcliff Lake, NJ – June 24, 2019… BMW of North America announced today the launch of a new campaign in support of WorldPride NYC and the LGBTQIA+ community. Dubbed #GoWithPride, the campaign will launch on June 27 and include a variety of activations through June 30. “QUEER CITY: A CNN Experience” Multi Media Museum Experience. Together with CNN, BMW will present “QUEER CITY: A CNN Experience” a free multimedia museum experience on June 27 from ...

Corporate
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Cultural Issues

BMW Manufacturing to Host 8th Annual Supplier Diversity Conference.

Thu Apr 04 15:00:00 CEST 2019Press Release

Archive

Spartanburg, S.C. BMW Manufacturing will host the eighth annual Supplier Diversity Conference today, at the Greenville Convention Center in Greenville, SC. The conference, one of the largest supplier diversity events in the nation, is an opportunity for women-, minority-, and veteran-owned businesses to participate in a day of professional development and to network with BMW’s Tier 1 suppliers.

Corporate
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Cultural Issues
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Plants, Facilities
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Production Plants

ECKART 2018 award ceremony in New York

Fri Jun 15 17:35:08 CEST 2018Press Release

Archive

The BMW Group and the ECKART Academy honour pioneers of responsible cuisine and award prizes for visionary projects

Corporate
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Cultural Issues

ECKART 2018 for “Art of Cookery” goes to Christopher Kostow.

Tue Jun 05 15:00:00 CEST 2018Press Release

Archive

The BMW Group and the ECKART Academy honour a self-taught chef who not only knows his craft, but also where his ingredients come from – since they grow right next door to his Napa Valley restaurant. Christopher Kostow combines culinary ingenuity with a green thumb to create regional cuisine of the highest order.

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Sustainability
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Cultural Issues
 

BMW Group Presents: 200 Women Who Will Change the Way You See the World.

Tue May 08 15:26:00 CEST 2018Press Release

Archive

The BMW Group is proud to present 200 Women Who Will Change the Way You See the World, a new book and storytelling exhibition celebrating a diverse group of inspirational women. Opening at Pen + Brush gallery in New York City on May 15 and supported by BMW Group, 200 Women Who will change the way you see the world is a free photo exhibition designed to provoke thought on diversity and equality through the stories of 200 women from around the world.

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Cultural Issues
 

Exclusive first look at “200 Women” Photo Exhibition in BMW Lounge at Frieze New York; Complementing Art and Design Talk in partnership with Soho House.

Thu Apr 26 15:18:00 CEST 2018Press Release

Archive

For the seventh consecutive year, the BMW Group is again a partner of the Frieze New York art fair. From May 4-6, 2018, the fair will open its gates on Manhattan’s Randall Island in a freshly revised fair layout by Universal Design Studio, with preview days on May 2 and 3.

Motor Shows
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Corporate
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Cultural Issues

World premiere of “FRANCHISE FREEDOM” has the ocean front night sky of Miami Beach abuzz with 300 flying drones. Studio Drift in partnership with BMW created an airborne sculpture illuminating the heavens during Art Basel in Miami Beach.

Thu Dec 07 16:10:00 CET 2017Press Release

Archive

Miami Beach. Last night at South Beach, on the evening of December 6, Studio Drift presented their latest work “FRANCHISE FREEDOM – a flying sculpture by Studio Drift in partnership with BMW” to hundreds of stunned guests. On the occasion of Art Basel Miami Beach, 300 illuminated drones moved across the sky above the ocean mimicking a flock of birds and creating a performative artwork at the interface between technology, science, and art.

Corporate
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Cultural Issues
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Design issues, Concepts and Studies
 

Studio Drift partners with BMW for the world premiere of their sculpture “FRANCHISE FREEDOM” made of 300 drones flying as a flock above. Max Hooper Schneider presents his BMW Art Journey at the Collectors Lounge. BMW as official partner of Art Basel in Miami Beach 2017.

Tue Nov 21 12:15:00 CET 2017Press Release

Archive

Miami Beach. During this year´s Art Basel in Miami Beach the BMW Group will present two major cultural collaborations: The world premiere of “FRANCHISE FREEDOM – a flying sculpture by Studio Drift in partnership with BMW” created by Amsterdam based artists Lonneke Gordijn and Ralph Nauta. In addition, the new work of BMW Art Journey winner Max Hooper Schneider will be on display at the BMW Lounge.

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Lifestyle
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Lifestyle Events
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