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AN INDIVIDUALIST OUT OF TRADITION: THE NEW MINI SEVEN

10.05.2016Press Kit

Woodcliff Lake, NJ – May 10, 2016 – MINI USA is proud to introduce the new MINI Seven, the first special edition of the latest MINI generation which presents a striking combination of the brand’s traditional values and the progressive product quality of the current models. Exclusive design features on the exterior and interior underscore the British origins, hallmark driving fun, premium character and extrovert appeal that make the new MINI Seven a more ...

MINI
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MINI 3 door

BMW Group Launches Car Sharing Service “ReachNow” in Seattle.

08.04.2016Press Release

Seattle, Wash. – April 8, 2016… Following a successful pilot program, BMW Group today announced the launch of ReachNow, a free-floating premium car sharing service, at a press conference held in conjunction with the city of Seattle. In addition to debuting the ReachNow car sharing service in Seattle, BMW Group Member of the Board Peter Schwarzenbauer also announced the establishment of ReachNow’s North American headquarters in the city and its plans to ...

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I01
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3 series
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MINI
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BMW i
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BMW i3

Pure driving fun, more extreme than ever: the new MINI John Cooper Works Hardtop

10.12.2014Press Release

Archiv

Woodcliff Lake, NJ – December 10, 2014…MINI has carried a passion for motorsport for 55 years and this is more evident than ever before with the launch of the new MINI John Cooper Works Hardtop. The exceptional performance of the new MINI John Cooper Works Hardtop is a result the most powerful engine ever installed in one of the brand's production models, suspension technology refined with racing expertise and model-specific design features which not only ...

F56
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MINI
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John Cooper Works
 

MORE MINI, MORE POSSIBILITIES: THE NEW MINI HARDTOP 4 DOOR

04.06.2014Press Release

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Woodcliff Lake, NJ – June 4, 2014… Just a few months after the market launch of the new MINI Hardtop 2 door, the British premium brand expands its model range with the addition of an entirely new body variant. The MINI Hardtop 4 door combines the legendary go-kart handling that MINI customers love with newly added utilityin the form of two new added doors. The iconic exterior design of the original in the small car premium segment is authentically ...

F56
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MINI

Introducing the new mini, the new original

18.11.2013Press Kit

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Woodcliff Lake, NJ – November 18, 2013… The new 2014 MINI Hardtop carries forward its predecessor's aspiration to remaining the leading original of the premium small car segment, underpinning its outstanding position with significant advancements in all areas relating to driving fun, quality and individual flair. The evolutionary refinement of its design signals the more mature character of the new model, reflected in a significant optimization of such ...

F56
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MINI

PREMIUM DRIVER ASSISTANCE SYSTEMS COMING TO NEW MINI HARDTOP

10.10.2013Press Release

Archiv

Woodcliff Lake, NJ – October 10, 2013…Intelligent networking between the MINI, the driver and the outside world create new ways to enhance the motoring experience, extend the range of comfort functions and provide the latest services in the area of in-car infotainment. Since its launch, MINI Connected has been a market leader in the area of in-car technology, pioneering access to apps and services to both assist and entertain driver and passengers.

R56
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MINI

MINI PARTNERS TO SPONSOR THE 2013 CHANNEL ISLANDS DEMO TOUR.

24.05.2013Press Release

Archiv

Woodcliff Lake, NJ – May 24, 2013… MINI is the proud presenting sponsor of the Channel Islands (CI) Demo Tour, which invites the surfing community to join an event at their local beach and try out the latest CI surfboards and gear. The new partnership kicks off this summer and will make its way to beaches all along the east and west US coastlines.

MINI
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Cultural Issues

Breaking a record to mark an anniversary: MINI continues its success story in the USA.

13.01.2013Press Release

The land of opportunity remains the primary sales region for the British premium brand – ten years after MINI was launched, yet another record has been broken with sales of 66,123 vehicles.

MINI John Cooper Works Roadster
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MINI John Cooper Works Coupé
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MINI Convertible
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MINI Roadster
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MINI
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MINI Clubman
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MINI Coupé
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MINI Countryman

MINI takes a look back over the most successful year in the brand’s history.

11.01.2013Press Release

Archiv

Munich/Oxford. The British premium small car manufacturer MINI can look back on an eventful year marked by new sales records, successful model launches and expansion into new markets worldwide. 2012 once again served up a wealth of highlights for brand aficionados, as well as being the most successful year to date for MINI. Not only has the vehicle line-up been extended to seven models, meaning more choice than ever, but MINI is now represented in over 100 ...

MINI

Gearing up for its world debut: The MINI John Cooper Works GP.

25.09.2012Press Kit

A limited-edition road car with race track-developed technology, the MINI John Cooper Works GP is the sportiest and fastest production model ever built under the nameplate of this British premium brand. It will make its world debut at the Paris Motor Show (29 September to 4 October 2012), and production of just 2,000 units worldwide will start later this year. For the US, only 500 will be imported.

MINI John Cooper Works
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MINI
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John Cooper Works

Gearing up for its world debut: The MINI John Cooper Works GP (European Specifications).

06.09.2012Press Kit

Archiv

Munich. A limited-edition road car with race track-developed technology, the MINI John Cooper Works GP is the sportiest and fastest production model ever built under the nameplate of this British premium brand. It will make its world debut at the Paris Motor Show (29 September to 4 October 2012), and production of a limited edition of just 2,000 units will start later this year. Extensively equipped with John Cooper Works motor sport technology, this ...

John Cooper Works
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MINI John Cooper Works
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MINI

MINI TAKES THE STATES 2012: The MINI Community in the US embarks on an epic road trip from New York to Los Angeles.

04.07.2012Press Release

Archiv

Munich / New York / Los Angeles – July 4, 2012… The 10th anniversary of MINI's arrival in the USA has triggered some very special celebrations in the most important sales market for the British premium small car brand. The highlight of this landmark year is an event experienced best at the wheel of a MINI, and whose slogan, “Let’s Motor,” sums up how the brand has taken the US car market by storm over the past decade. The MINI community embarked upon the ...

 
Media Set  
Lifestyle Events
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MINI

Sauntering through the city in style: MINI Hyde Park and MINI Green Park.

19.04.2012Press Release

Archiv

Woodcliff Lake, NJ – April 19, 2012… As MINI defines the streetscape, so the Royal Parks in the heart of London define the structure and rhythm of life of an entire city. For centuries they have constituted vital oases amid the hustle and bustle of the English capital. Now the championing of British tradition and lifestyle can be expressed in particularly stylish fashion courtesy of the design models MINI Hyde Park and MINI Green Park, whose exclusive ...

 
Media Set  
MINI
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MINI Clubman

MINI at the 82nd International Geneva Motor Show 2012.

29.02.2012Press Kit

Archiv

Woodcliff Lake, NJ – February 29, 2012… Five new MINI vehicles will make their world premiere during the 2012 Geneva Motor Show, including the MINI Clubvan Concept vehicle, three special models and the MINI John Cooper Works Countryman, which includes an updated engine that delivers increased power and efficiency, and can be partnered for the first time with an automatic transmission.

 
Media Set  
Special Vehicles
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Exhibitions, Auto Shows
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John Cooper Works
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MINI
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MINI Countryman

New city slickers: The MINI Baker Street and MINI Bayswater. Olympic host city and style capital London provides fresh design inspiration for MINI special editions. New models boast exclusive equipment and tradition-laced titles.

20.01.2012Press Release

Archiv

Woodcliff Lake, NJ – January 19, 2012 — Olympic host city and style capital London provides fresh design inspiration for MINI special editions. New special editions based on the MINI Hardtop boast exclusive equipment and tradition-laced titles.

 
Media Set  
Special Vehicles
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MINI

MINI Roadster At The North American Auto Show 2012.

15.12.2011Press Kit

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Archiv

Woodcliff Lake, NJ – December 15, 2011 — Individual style, innovative technology and the high standards of quality set by the world’s first maker of premium small cars form the basis for the worldwide popularity of the MINI model range. And now the North American International Auto Show (NAIAS) 2012 in Detroit is set to host the beginning of another new chapter in the brand’s global success story. The NAIAS 2012 is the venue for the world premiere of the ...

 
Media Set  
MINI Clubman
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Exhibitions, Auto Shows
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MINI Convertible
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MINI Coupé
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MINI Countryman
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MINI
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MINI Roadster
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A history of more than 90 years has spawned numerous classics and cemented the legendary name of BMW. BMW Group Classic informs you with impressive material.

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CO2 emission & DAT.

Fuel consumption figures based on the EU test cycle, may vary depending on the tyre format specified. Further information on official fuel consumption figures, specific CO2 emission values and the electric power consumption of new passenger cars is included in the “Guideline for fuel consumption, CO2 emissions and electric power consumption of new passenger cars", which can be obtained from dealerships and here as PDF.

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