PressClub Nederland · Article.
Fashion voor mannen en vrouwen uit de MINI Collection 2008: Van de "limited edition Ladies Starlight Dress" tot de nieuwe Onitsuka Tiger for MINI.
Tue Mar 04 15:30:00 CET 2008 Persbericht
München/ Rijswijk. Eenmaal strak ingeparkeerd, stopt het MINI gevoel nog lang niet. Integendeel. Met de nieuwe fashion-lijn ben je de hele dag verzekerd van de onmiskenbare MINI look. De collectie is gemaakt van hoogwaardige materialen en voorzien van verrassende details. De nieuwe en veelzijdige fashion-lijn loopt uiteen van een limited edition Ladies Starlight Dress tot de nieuwste Onitsuka Tiger for MINI.
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Diederik Reitsma
BMW Group
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Author.
Diederik Reitsma
BMW Group
Munich. The fun doesn't stop when you reach your destination. Far from it. So
now the new fashion range is going at full throttle in the MINI Collection:
with many outfits both for him and her in an unmistakable MINI style -
high-quality materials and surprisingly detailed clothing designs are included
in the series.
Styling suggestions for him
The Men's Canvas Jacket does not only offer a satisfying internal design: there
is enough space for one. Among other features, the grey canvas jacket sporty
outfit also includes an upturned collar, epaulettes, a hidden pocket with a zip
fastener along the left-hand side of the chest, a pocket on the right upper arm
and a black-and-white neck, and has "MINI" embroidered on the nape. Recommended
accessories include: the Men's MINI Tee, a white round-neck shirt with a
"Spotlight" print and "MINI" lettering on the chest as well as a print of the
"MINI front view" on the nape. All the prints are in a purple shade of colour.
Further extras: the Men's Fashion Cap. The grey-flecked peaked cap with a
black-and-white ribbon on the left and a pin of the "MINI Logo" on the left on
the front are provided in the standard size.
By means of a strip of buttons the air ventilation of the Men's Trend Shirt is
easily controllable. Moreover, the black long-sleeved shirt with a modern Kent
collar and classic cuffs has a black-and-white collar and sleeve vents as well
as a vent pocket on the left-hand side of the chest.
The "hood" of the Men's Light Knitted Sweater can be opened and closed with a
flick of the wrist. The gel "MINI" print on the inside of the hood is only
visible when the hood is open and is the same colour as the black, lightly
striped sweater with a strip of five buttons.
The Onitsuka Tiger for MINI, an all-weather unisex sports shoe available in
three cool colors, rounds off the typical MINI look of the season.
Styling suggestions for her
The Ladies Starlight Dress is the premium model from the new MINI Collection.
The balloon skirt and integrated long scarf make the black, sleeveless dress
ideal for special occasions such as for example cocktail parties and evening
invites. A wide, purple sash around the hips divides the dress visually like a
belt. The exclusive Ladies Starlight Dress is limited to a production of 300
worldwide.
During summery convertible temperatures the ventilated Ladies' Airy Top draws
attention to itself: hence "All eyes on me. MINI." is also printed in grey on
the back of the yellow, sleeveless top with a V-neckline and wide shoulder
straps. The shoulder straps, neck and waistband have a grey-flecked edging.
The white long-sleeved Ladies' Trend Blouse with a band collar looks like it
was made for a romantic drive in an open-top MINI. The pretty design of the
slightly transparent long-cut blouse is emphasised by the stitched pleats and
folds on the front, the continuous strip of buttons and the white "MINI"
embroidered on the nape. The thin tie ribbon hip-high ensures a figure-hugging
fit. A white top made of 100% viscose is included.
A reverse collar, epaulettes, five press-studs, belt, black-and-white neck and
"MINI" embroidered in the same colour on the nape make the Ladies' Canvas
Jacket stylish to wear. The space capacity design is also satisfactory: it has
a breast pocket on the front right-hand side, a breast flap pocket with a
vertical zip fastener on the left-hand side and two flap pockets on the front.
The Ladies' Beret is recommended as a trendy complement to the canvas jacket.
It is a black beret with a black-and-white ribbon on the left and a purple
inner lining.
The Onitsuka Tiger for MINI, say in the cream-white version, ensures a stylish
entrance - even at walking speed. Under the slogan "Let's burn some rubber."
the boys in the "Other Tiger" MINI Collection video really get everything out
of this shoe. The video can be viewed at www.MINI.com/shop.
In the online shop you will also find a MINI Collection video for the Cuckoo
Clock MINI Clubman - the MINI cuckoo clock with cult character. Every hour the
miniature MINI Clubman circles the clock around the outside, accompanied by
MINI engine and horn sound effects. At night-time there is a light sensor which
ensures peace and quiet.
The men's and women's fashion ranges in the MINI Collection are available on
the Internet at www.MINI.com/shop from March 2008. The new catalogue can also
be found in the download section of the online shop.
High-resolution photos can be requested from the BMW Group PressClub at
www.press.bmwgroup.com.
The prices of the MINI Collection 2008 (RRP in Germany):
Men's Fashion Cap €24.00
Men's Canvas Jacket €119.00
Men's MINI Tee €26.00
Men's Light Knitted Sweater €72.00
Men's Trend Shirt €48.00
Onitsuka Tiger for MINI sports shoes €120.00
Ladies' Starlight Dress €119.00
Ladies' Canvas Jacket €119.00
Ladies' Beret €24.00
Ladies' Trend Blouse €58.00
Ladies' Airy Top €26.00
Cuckoo Clock MINI Clubman €99.00
For further questions please contact:
Corporate Communications
Giuseppe Faranna, BMW Group, Sprecher MINI Lifestyle
Telefon: +49 (0)89 382- 51735, Fax: +49 (0)89 382- 28017
Cypselus von Frankenberg, Produktkommunikation MINI
Telefon: +49 (0)89 382-30641, Fax: +49 (0)89 382-20626
Media Website: www.press.bmwgroup.com
e-mail: presse@bmw.de